essential to the success of any retail business. I intend to focus this merchandising report on Zara‚ a ladies fashion retailer and HMV‚ an entertainment megastore. These two companies have specific buying and merchandising strategies‚ which are tailored to the needs of their products. This report will explore the similarities and differences within each company ’s strategies‚ and identify factors that determine them. Range Selection and Planning When selecting merchandise it needs to be suited to the
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Introduction For this assignment I have been tasked with conducting a strategic analysis of the HMV group. This analysis shall be in the form of a report and will include an environmental‚ internal and external audit of the HMV group. I will also be basing my recommendations on the future direction that HMV group should move in for the next 3 years from the audits and other research data. Introduction to the HMV group HMV Group is one of the world ’s leading retailers of music and DVD and the leading retailer
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Cost leadership and differentiation strategies are popular research topics within the field of strategy and have been widely discussed‚ in particular since Michael Porter presented his model of generic strategies in 1980. Some rearchers‚ in fact‚ refer to this model as being among the most significant contributions to the strategic management literature. Whether cost leadership and differentiation strategies are mutually exclusive is a far less discussed issue however‚ as evidenced by the relatively
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How sad it is to see a great iconic consumer brand fail. HMV became a giant in the world of retail music and video and at its peak was valued at roughly £1b. In the eighties the company expanded around the world in the USA‚ Canada‚ Japan‚ Germany and France. The company was so profitable in that era that the UK Government set up a Select Committee to investigate its CD profits‚ and the then CEO‚ Brian McLaughlin was vigorously questioned. The advent of DVDs and computer games bolstered its commanding
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I. Cost Leadership & Differentiation strategies A/ My perspective on the issue As far as I’m concerned‚ cost leadership and differentiation are the most popular strategies applied in business battlefield. Each has its own pros & cons‚ aims and sticks firmly to companies’ different long-term goals. And here are my brief comparison tables between them : Cost leadership Differentiation Staples Provide customers with standardized products at the lowest prices Provide customers with products having
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Cost leadership Cost leadership strategy has been highly adopted by Apple Inc in its endeavors of ensuring competitiveness and success in the technology industry. The company’s management has been able to draw policies and strategies that are aimed at ensuring that the company is the lowest cost producer and distributor (Roth 2001: 24). By strategizing on cost efficiency‚ the success and sustainability of the company is enhanced. By lowering the cost of production and management‚ Apple Inc has
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HMV HMV Group PLC‚ which stands for His Master’s Voice is a British multinational entertainment retailing company with operations in the UK‚ Hong Kong‚ Canada and Singapore. It also operates a small chain of shops in the UK known as Fopp‚ a website selling both physical and digital products. It was floated on the stock market in 2002. HMV was originally owned by the Gramophone record company‚ which later merged with another to become EMI. The first HMV store was opened on Oxford Street in 1921
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role of leadership in strategizing: Clegg mentions the difference between the two distinct behaviors for transformational and transactional in leadership. Transformational leadership is charismatic‚ inspirational‚ intellectually stimulating and individually considerate (pg. 223). Transactional leadership‚ on the other hand‚ motives individuals through “contingent-reward exchanges” and active management-by-exception (pg. 223). Transformational Leadership Transformational leadership is a
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HMV brand at risk as administrators called in. Marketers’ jobs on the line as analysts warn ’brand emotion’ not enough to maintain business. The future of the 92-year-old HMV brand is in question after the entertainment retailer called in administrators‚ putting more than 4‚000 jobs at risk. The 239 HMV stores in the UK and Ireland‚ website and 9 Fopp stores will continue to trade while Deloitte seeks a buyer for the brand. The troubled retailer‚ which has seen sales ravaged by online rivals
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Low-cost Leadership Program The best way for an organization to implement a low cost leadership-training program is to use a variety of approaches; this will maximize organizations efforts to have well trained employees with a focus on long-term development. In the case of a non-profit organization‚ the best way to set up a low-cost-leadership-training program would be to set-up a training committee. The committee would be composed of entry-level managers‚ upper management‚ and executives. This
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