MIS 301 Introduction to Information Technology Management FALL 2010 - Unique Numbers: 03905‚ 03910‚ 03915 Instructor tructorBin Gu – bin.gu@mccombs.utexas.edu Dr. Information‚ Risk‚ & Operations Management (IROM) Dept. Office CBA 5.228 Office Hours MW 4:00-5:00 pm or by appointment Qian Tang - qian.tang@phd.mccombs.utexas.edu Teaching Assistant CBA 1.308B Office TBD Office Hours Course Description Information technology (IT) has transformed all aspects of 21st century business and
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Case Study: AIRASIA AirAsia was launched in 2002 by Tony Fernandes‚ at the time a pioneer of low-cost flights in Asia. At first‚ the company operated three Boeing 737s. In 2004‚ after a very successful public offering‚ AirAsia was listed on the Malaysian Stock Exchange and from there grew rapidly. As of 2011‚ the AirAsia Group has 93 aircraft spread across 12 hubs (see appendix 1) and is flying to more than 60 destinations in 16 countries with 130 domestic and international routes. AirAsia operates
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9-509-027 REV: APRIL 22‚ 2011 JOHN A. QUELCH JACQUIE LABATT The American Express Card Marketing is fully integrated into our overall strategy. Our largest investor‚ Warren Buffett‚ is very focused on brand health and customer metrics. — Kenneth I. Chenault In April 2008‚ Jud Linville‚ president and chief executive officer of U.S. Consumer Services at American Express Company‚ was preparing for a meeting with Ken Chenault‚ American Express’s chairman and chief executive officer since
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in Europe and in the United States‚ where more than half of the population now shops weekly at mass merchants like Wal-Mart and Target‚ up from 25 percent in 1996. These and similar value players‚ such as Aldi‚ A SDA ‚ Dell‚ E*Trade Financial‚ JetBlue Airways‚ Ryanair‚ and Southwest Airlines‚ are broadly transforming the way consumers of nearly every age and income purchase their groceries‚ apparel‚ airline tickets‚ financial services‚ and computers. The market share gains of value-based players
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Each Hype Cycle drills down into the five key phases of a technology’s life cycle. 1. Technology Trigger: A potential technology breakthrough kicks things off. Early proof-of-concept stories and media interest trigger significant publicity. Often no usable products exist and commercial viability is unproven. 2. Peak of Inflated Expectations: Early publicity produces a number of success stories—often accompanied by scores of failures. Some companies take action; many do not. 3. Trough of Disillusionment:
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DISCUSSION QUESTIONS‚ CASE INTRODUCTION AND KEY POINTS Introduction Under Armour’s rapid rise in the sports apparel industry under its founder and CEO Kevin Plank has surprised many. Plank has turned a company that he started in his grandmother’s basement into a powerful opposing force to Nike. The company’s competitive advantage comes through its focus on performance‚ and its products have been well received by athletes. The company currently enjoys a strong position as professional athletes
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HKU833 STEPHEN KO AIRASIA: FLYING LOW-COST WITH HIGH HOPES AirAsia started out as a Malaysian government-controlled‚ full-service regional airline that offered slightly lower fares than its number-one competitor‚ Malaysia Airlines (“MAS”). In December 2001‚ private entrepreneur Tony Fernandes took over the debt-ridden airline for the symbolic sum of US$0.26. Despite the air-travel downturn following the 11 September 2001 terrorist attacks‚ Fernandes believed that the timing for entering
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Define information systems. The combination of people and computers that processes data into information Question 2 Complete Mark 2.00 out of 2.00 Not flaggedFlag question Question text Describe closed systems and open systems. Closed system is an information system that is specified to one network and does not communicate with other systems. Open systems do communicate with other networks to work toward a general goal. Question 3 Complete Mark 0.50 out of 1.00 Not flaggedFlag question Question
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Hilton Worldwide in Travel and Tourism - World June 2010 Scope of the Report Travel & Tourism: Hilton © Euromonitor International Scope • This global company briefing forms part of the wider travel and tourism research that covers the following categories: Travel and Tourism Travel retail Tourist attractions Health and wellness tourism Tourism flows and spending Travel accommodation Transportation Car rental Disclaimer Much of the information in this briefing is
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INTRODUCTION The portfolio describes the business implementations of the concepts we learnt in the Organizational Behaviour [MGMT 5100] course. The course enabled us to understand and learn how the organisations work and what key considerations a manager should take care of while managing different people. It also provided us the opportunity to understand ourselves through Concrete Experiences and Reflective Observations of various concepts. It also explains how human behaviour differs based on
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