Case: BRITA- In search of a winning strategy Some of the challenges that Brita faces are as follows: • Decline in sales since 1998. As company’s flagship brand‚ Brita was expected to contribute double digit top line growth. But in reality‚ there was approximately a 5% decline in sales every year since 1998 and this decline continued until 2006. • Faced the problem of losing customer faith in the Brita brand. Brita had slowed established a string brand position among consumers over the ten year
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Head Girl Speech Good afternoon fellow panthers‚ first I would like to thank my parents‚ siblings and friends for their countless hours that they have put towards my Head Girl campaign. Without their help and support I know this campaign would have not been as successful as it is. For those of you who aren’t familiar with me‚ my name is Grace Kennedy and I would be truly honoured to be your next Head Girl. Now I know everyone has their own interpretation on what a head girl is. But I have recorded
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MY SPEECH AT IB AWARDS 2012‚ LEAD CITY UNIVERSITY A SPEECH DELIVERED BY OSUNRINDE TEMIDAYO JOHN (OVERALL BEST POET IN THE IB POETRY AWARDS 2011) AT THE THIRD EDITION OF THE IB POETRY AWARDS ADELINE HALL LEAD CITY UNIVERSITY The Royal father of the day‚ OBA SAMUEL OSUNDINA ODULANA ODUGADE 1‚ the Olubadan of Ibadan land‚ the president federal republic of Nigeria‚ honorable minister for education‚ the Executive Governor of Oyo state‚ Senator Isiaka Abiola Ajimobi‚ Oyo state first lady‚ Mrs. Florence
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IHG’s corporate strategy: ‘The winning ways’ IHG’s mission statement is: ‘to become the greatest company in the world through creating great hotels guests love’. IHG’s road map for growth is dependent on engagement and high performance from the entire workforce. In order to achieve this‚ IHG designed a set of values‚ known as ‘the winning ways’. The winning ways serve as ‘a road map’‚ which enables IHG to reach their long-term vision. IHG’s winning ways will act as the foundation for how
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Are we winning the war on terrorism? There are two different views on how we should deal with terrorism in the long term. The first view being that we should destroy everything and everyone in that terrorist group or anyone working with them. The second view being that we should eliminate the root causes of terrorism on a global level. Even if you can decide on which view to choose‚ how do know if you are winning the war or not? Is it how many terrorist attacks have arisen since 9/11 or do you go
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The Prompt: A well-known football coach once said‚ “Winning isn’t everything‚ it’s the only thing.” Do you agree or disagree with this statement? Write an essay in which you state your position and support it with convincing reasons. The Model Essay: The Sport in Losing The buzzer sounded‚ and the opposing team began to cheer. A young girl stood behind the serving line‚ volleyball still in hand‚ and allowed her anger to swell. Her team had just lost—and by almost ten points. She had tried to save
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Winning with Characters Shirley Jackson’s short story “The Lottery” looked into what Seymour Lainhoff referred to as “savage behavior…” that he believes hides underneath society‚ even today. It was a tragic end to what seems like such a joyous occasion‚ taking us by surprise with the stoning of what seemed to be a good friend‚ dedicated wife‚ and mother. Jackson’s use of well-developed characters helped create a clear vision and belief that this may actually take place in society today. She provided
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Are we winning the war on drugs? In my opinion‚ I think we have made serious strides to control the use‚ sale and distribution of illegal drugs‚ although‚ the battle has been not been won. Americans spent almost sixty-four billon dollars on illegal drugs in 2000. That’s over three times as much as the government spends fighting drugs.[1] Today‚ the government spends hundreds of billions of dollars on the war on drugs. Most of our drugs are imported from Mexico and Columbia‚ mostly marijuana and
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Winning Isn’t The Most Important Thing Vince Lombardi’s famous saying "Winning isn’t the most important thing. It’s the only thing" is unfortunately the motto of too many athletes today. Although winning is important and sports are‚ and should be taken seriously‚ by far‚ winning isn’t the only thing. Putting everything you have and giving one hundred percent to the effort is also very important to competition. A team that puts everything they have into a game and comes out the losers‚ has
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Author’s Biography: Jack Welch started his career with the GE in 1960‚ and in 1981 became the company’s 8th chairman and CEO. During his term‚ GE’s market assets got increased by whopping $400 billion‚ making it most valuable corporation of the world. His honest‚unique style of management and rules became the desired standards in business‚ with his continuous focus on people‚ teamwork‚ and profits. This book answeres most difficult questions people face both on and off during their job.
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