Católica lisbon – School of Business and Economics Burger King in Portugal To lead or to follow? Sara Saraiva Patrone | Number 152110048 Advisor: Professor Mário Valente Dissertation submitted in partial fulfillment of requirements for the degree of MSc in Business Administration‚ at the Universidade Católica Portuguesa‚ June 2012 Burger King in Portugal – To lead or to follow? Abstract Title: Burger King in Portugal. To lead or to follow? Author: Sara Saraiva Patrone In 2001‚ the
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would always get their hamburger happy meal‚ as most of you know the happy meal consisted of a small juicy hamburger with mustard‚ ketchup‚ small diced onions‚ and juicy pickles accompanied by salty fries‚ a small toy‚ and the drink of your choice served in a small red cardboard box. As I grew older I started to want bigger portions of my favorite food. Every time my family and I visited my grandfather‚ he would make the biggest juiciest hamburgers I have ever seen. He
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Operations Management Case 1: FAST FOOD 14-03-2011 Hussein El-Ratel Questions 1) How are in-store orders taken? 2) Are the hamburgers prepared to order‚ or are they prepared ahead of time and delivered from a storage bin? 3) How are special orders handled? 4) How are the hamburgers cooked? 5) How are the hamburgers assembled? 6) Is a microwave oven used in the process? 7) How are other common items‚ such as French fries and drinks‚ handled? 8) How long (time) does the process
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TASK 1 To be able to complete Task 1 in 20 minutes or less‚ write your answer according to the following plan: 1. Write one sentence to introduce the subject and graphic. 2. Write one or two sentences to show the relationship between the data or to comment on the main trend. 3. Write an in-depth description of the information given. Include details from the most important to the least important‚ depending on time. 4. Write one sentence to conclude your answer. Pie Chart
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Part A McDonald’s and Burger King are two famous fast food firms in the world. Both of them sell the same type of food‚ such as hamburger and fries. However‚ the operating systems of them are different. 1. The Differences in Processes (1) Process Maps of McDonald’s and Burger King BunHeels Bun Crownsns Patties Put in Toaster Put in Toaster Put on Grill Dress Turn Remove‚ Lay on Crown Clean Grill Add Heels Remove Remove Sear Burgers Up
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INTRODUCTION Hamburger is one of the most common foods eaten around the world. It is composed of a patty put between two slices of bread and garnished with vegetables and other spices. It all started in the early 1200s when the Mongol army placed slabs of lamb and mutton under their horse saddles as they rode into battle. After the meat was tenderized by the saddle and the back of the horse‚ they would consume it raw‚ as if it were an uncooked beef patty. This strange but practical method eventually
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establish his own restaurant. Since hamburgers were his favorite food‚ Dave decided to start a restaurant that would serve a quality hamburger without a 30 minute waiting period. Named for his eight year old daughter‚ Dave started Wendy’s. In order to focus on quality and remain competitive‚ the menu was limited to four basic products excluding beverages. The product line included hamburgers‚ chili‚ french fries‚ and Wendy’s Frosty Dairy Dessert. Wendy’s hamburgers patties consisted of ¼ pound of 100
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company’s website‚ the fist restaurant opened in San Bernardino‚ California as a barbeque restaurant but eight years later Dick and Mac McDonald restyled the restaurant and streamlined the menu to nine convenient items including their famous 15 cent hamburger. In 1954‚ a mixer salesman saw potential in the business and opened the first McDonalds franchise in Des Plaines‚ Illinois. In four short years the chain had grown to at least 100 restaurants. Today‚ McDonalds is an international corporation with
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totaling 2.06 billion dollars last year. 5. Comparing the hamburger size McDonald’s weighs slightly less; it is only 100g while Burger King’s weights 121g. 6. the total fat content for each burger it results that McDonald’s hamburger has only 9g of total fat while Burger King’s has 12g‚ but taking in account the size difference the fat content is reasonably comparable. 7. McDonald’s hamburger has 520g of salt‚ while Burger King’s hamburger has 560g of salt‚ but again thinking about the size difference
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The McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants‚ serving around 68 million customers daily in 119 countries across 35‚000 outlets.[5][6] Headquartered in the United States‚ the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the
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