ISSN 1923-841X [Print] ISSN 1923-8428 [Online] www.cscanada.net www.cscanada.org International Business and Management Vol. 5‚ No. 2‚ 2012‚ pp. 94-98 DOI:10.3968/j.ibm.1923842820120502.1080 Issues in Halal Packaging: A Conceptual Paper Mohamed Syazwan Ab Talib[a]‚*; Mohd Remie Mohd Johan[a] [a] INTRODUCTION Faculty of Business and Information Science‚ UCSI University‚ Malaysia. * Corresponding author. One of the factors that influence purchase decision is religious belief and identity as different
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The Importance of Halal Food Industry in Malaysia. Malaysia is a modern Muslim nation with its cultures grown from a potpourri of ethnic mixes derived from some of the world’s oldest civilization with the majority of its people embracing Islam as their religion. Despite of Islam being the country’s main religion‚ the minority of its people are still able to practice other religions peacefully. With the fusion of rich diverse societies in Malaysia‚ it is perfectly understandable when issues relating
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Halal Certification: an international marketing issues and challenges by Shahidan Shafie1 Prof. Dr. Md Nor Othman2 Faculty of Business & Accountancy Universiti Malaya‚ Kuala Lumpur‚ Malaysia Abstract Marketing of products and services in the Muslim countries presents a very challenging task to multinational companies (MNC) due to the difference in political‚ economy and socio-cultural aspects. At the same time‚ MNC could not “avoid” targeting Muslim countries as their source of expansion as these
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Made-in Malaysia Halal food products to Saudi Arabia are: (i) Malaysian Halal food exporters must first identify the appropriate type of Halal food that can be marketed in Saudi Arabia. They must study the possibility of producing dishes which suit to local Arabic tastes in order to penetrate the market. This would assure a constant demand for the food which is usually consumed daily by Saudi consumers. (i) They have to participate in more promotional activities of Malaysian Halal foods such as
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This paper is about the importance of quality assurance in the manufacturing and handling of halal foods. Since‚ the Malaysia’s government has decided to be a halal centre or halal-hub in the region as well as international and Department of Standards Malaysia has developed a halal standard for foods‚ MS1500:2004. It covered from the production of halal foods‚ preparation‚ handling and storage in order to implement the food quality practices such as Good Manufacturing Practices (GMP) and ISO9000/
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The Brand Marketing of Halal Products: The Way Forward Patrick Low Kim Cheng* A timely paper‚ through literature review and research method of interviewing 34 respondents‚ the author examines the brand marketing strategies—applying 4Ps (Price‚ Product‚ Promotion and Place) and other strategic options—of Halal products with reference to Halal companies in Brunei Darussalam‚ marketing their Halal products to the region‚ if not to the world. Introduction Islamic branding is taking a centerpiece
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“Sri Lanka becomes the only non-Muslim nation to have articulated the practicalities of Halal certification and to have amicably brought the chapter to a close allowing people to perhaps review and to reassess actions and behaviors detrimental to the main objective that being peaceful coexistence”(Indian Express Times). The removal of the Halal logo was the correct decision taken by the All Ceylon Jamiyaathul Ulama (ACJU) organization and the Buddhist Clerical party; firstly because Sri Lanka is
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HH311 FUNDAMENTAL OF HALAL FOOD INDUSTRY STANDARDS RELATED TO HALAL AND CERTIFICATION C H A PTE R 3 Objective At the end of this‚ you will able to: i. ii. iii. iv. v. Explain on the process and requirement for applying Malaysian Halal Logo Explain on the halal operation standards in MS 1500:2009. Illustrate the requirement for halal certification. Explain the operation of halal online application Identify international Islamic bodies recognized by JAKIM Introduction Halal certification is
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Chile Country Background A 180 km wide on average‚ Chile is 4‚300km long from the border with Peru on the north to the Strait of Magellan on the South. Sheltered by the Andes on the East and the Pacific Ocean on the west‚ Chile is all but impervious to foreign pets and disease. The north is rich in mining and marine resources. Central Chile‚ home to the nation’s capital‚ is a major agricultural and industrial hub. In the south‚ rich fisheries and forest resources are managed under stringent conservation
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30-item questionnaire was designed and distributed to 1000 foodservice customers‚ yielding a response rate of 64.2%. Factorial analysis confirmed five dimensions of customer preference‚ and using multiple regression‚ their order of importance are Halal (Allowable in Islam)‚ Price‚ Quality of Service‚ Branding and Tangibles. Keywords: customer preference‚ foodservice industry‚ dimensions 1. Introduction In the ever changing market environment‚ today’s foodservice operators must place a high priority
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