MM05 Marketing of Services Assignment No.I Assignment Code: 2011MM05B1 Last Date of Submission: 30th Sept 2011 Maximum Marks:100 Attempt all the questions. All the questions are compulsory and carry equal marks. Section-A Ques. 1 List five ways in which investment in hiring and selection‚ training and ongoing motivation of employees will pay dividends in customer satisfaction for (a) a restaurant (b) a hospital (c) a consulting firm Ques. 2 Identify firms from three
Premium Business process outsourcing Outsourcing
This case study details the entrepreneurial success story of Hero Honda‚ driven largely by the attractiveness of the market in macro terms. Hero Honda is a joint venture between an Indian bicycle manufacturer and a global leader in small-engine technology. This venture reaped the benefits of an enormous Indian population in need of affordable transportation‚ one having still modest but growing buyer power. In 1983‚ Hero Cycles of India signed an agreement with Honda Motor Corporation‚ forming
Premium Motorcycle Honda
ndia’s Media and Entertainment: Introduction The Media and Entertainment (M&E) industry is one of the fastest growing sectors in India. The industry primarily involves the creation‚ aggregation and distribution of content‚ products and services‚ news and information‚ advertising and entertainment through various channels and platforms such as Television‚ Print‚ Radio‚ and Films. Poised to grow at a compounded rate of 14 per cent to touch US$ 28 billion by 2015‚ the sector registered a growth
Premium Entertainment Television Advertising
the experience they have gained in the last 18 years‚ the company ensures the customers get great value and completes the transaction zero hassles. ANYTIME MARUTI: Maruti Suzuki has also set up state-of-the-art call centers (operational in Delhi‚ Gurgaon‚ Mumbai‚Chennai‚ Bangalore and Hyderabad) Branded Anytime Maruti‚ this 24 hour helpline clarifies all doubts and queries regarding Suzuki any time of the day or night. Total Quality Management (TQM): TQM is a set of management practices throughout
Premium Sales Customer service Customer
7.3 DISCUSSION HELD WITH ADANI’S MANAGEMENT On the basis of the discussion held with the Company’s management‚ the following questions can be interpreted as:- Q.1 Does Adani Enterprises Ltd. uses any specific technique for effectively managing its cash? (a) Yes (b) No Answer: No‚ There is no specific technique used by the company to effectively managing its cash. Q.2 How Important is Debtors Management to your Company? (a) Very Important (b) Important (c) Not Very Important Answer: The debtors
Premium Debt Finance Financial audit
AMITY INTERNATIONAL SCHOOL SEC. 46‚ GURGAON Class:-X HOLIDAY HOMEWORK MAY 2014 English and GT CLASS : X HOLIDAY HOMEWORK 1. Write the book review of the novel’ Diary of Anne Frank’ (300 -350 words) 2. Perspective: There are so many issues that bother us in our day to day lives and we wish someone did something about it. We question in anger why people are not doing anything. Here is your chance to channelize your positive energy into something more impacting and formal with The Global
Premium Madhya Pradesh Rajasthan Magistrate
VISION Audi Goes AR with Audi Vision By David Murphy | on May 16‚ 2013 | 0 Comment Share this story: Tweet0 Share0 0 0 Share0 Audi is launching an Augmented Reality (AR) app called Audi Vision‚ which will bring its brochures to life. The app will initially allow users to point their mobile device at the car maker’s spring 2013 price and specification guides‚ and take a picture that will unlock the static pages of the brochure‚ triggering additional content such as video‚ sound‚ hotspots
Premium Automotive industry Volkswagen Group Audi
Index 1. Automobile industy 1.1. Industry overview 1.2. Snippets:some facts about industry 1.3. Types of vehicles 2. Automobile marketing in India 3. History of automobile industry in India 4. Major players in the automobile sector 6.1. List of automobile manufacturers in India a. Indian companies b. Multi-national companies 7. Maruti a case study 7.1. Profile 7.2. Maruti udyog limited 7.3. Maruti Suzuki India limited 7.4
Premium Suzuki Automotive industry Maruti Suzuki
TRADE AREA ANALYSIS Trade Area Analysis‚ Development and Mapping Trade area analysis and mapping describe the characteristics of the area around a store or network of stores. Without accurate trade area definitions‚ you cannot measure the key statistics that impact a store’s performance. Use trade area analysis to aid site selection and target marketing. Trade area analysis and mapping tell you: • Where a store’s customers are coming from • How many customers you have in a trade area
Premium Demographics Geographic information system Time
RETAIL IN APPAREL INDUSTRY By: Ghousia Islam Madhuri Jain Dugar Neha Agrawal Piyushi Sanghai Riya Jain MMA 2ND Semester : What is Retailing ? Retailing is a set of business activities that adds value to the products & services sold to the consumers for their personnel or family use. India Stats in 2011 : Indian retail business valued at around US$ 550 billion in 2011 A report by Boston Consulting Group (BCG) has revealed that the country ’s organised retail is estimated
Premium Retailing Department store Shopping mall