"Guess marketing strategies" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Good Essays

    Unit 3 – P1 Firstly‚ a marketing strategy is a plan that is used in the long term to achieve a business or organisations objectives. Furthermore‚ a marketing strategy may also be defined as a plan designed to meet marketing objectives. For example‚ a company may set the following marketing objective: “To be able to satisfy customers through our products.” The next step is the planning procedure otherwise known as the marketing strategy used to meet the business or organisations objectives. It is

    Premium Marketing Strategic management Marketing plan

    • 850 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Corporate Responsibility and Marketing Strategies Dr. Tonya D. Moore Contemporary Business January 28‚ 2014 Introduction Corporate responsibility and Marketing Strategies are essential in today’s market and to any premier company in this day and age. Researching Apple’s ethical and social responsibility and their position will allow the consumer to determine if the company is meeting or exceeding their responsibility. Exploring the publications which documents the impact of the company’s

    Premium Business ethics Ethics Marketing

    • 1239 Words
    • 4 Pages
    Better Essays
  • Good Essays

    Marketing Strategies in FMCG Industry [Author’s Name] [Institution’s Name] Marketing Strategies in FMCG Industry Chapter Two: Literature Review Over the years‚ distinct analytical methods have been evolved to optimize effectiveness in marketing consumer goods; although these methods have resided in silos (Aaker‚ 2002). Given that finally the source of the most important allowances is financial allowance‚ a holistic analytical structure that embraces this control and esteem is needed. This

    Premium Marketing Strategic management Marketing plan

    • 5586 Words
    • 23 Pages
    Good Essays
  • Good Essays

    Literature Review on Marketing Strategies Posted on December 22‚ 2011 by bernard Leave a comment Research conducted by Cuthbertson & Bridson (2006) highlights the specific marketing strategies employed by retailers to increase customer loyalty. The research presents the internet as a potential medium of driving loyalty in the consumers. Fiorito & Laforge (1984) on the other hand have conducted a research on smaller retailers and what kind of marketing strategies they have employed to stay

    Premium Marketing Marketing strategy Retailing

    • 342 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Corporate Responsibility and Marketing Strategies Wanda Joyce McGhee Dr. Malinda Swigart Business 508 July 13‚ 2014 Corporate Responsibility and Marketing Strategies There is no question that Apple is a remarkable company. In addition to its business turnaround‚ its innovative design‚ and its media content and apps‚ the unadulterated sexiness of all its products makes Apple hard to resist. For me‚ what isn’t hard to resist‚ is asking: How can a company that is this extraordinary in other

    Premium Social responsibility Apple Inc. Corporate social responsibility

    • 1830 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    The Destination Marketing Strategies that Sabah Tourism has adopted in order to Promote Eco-Tourism in Sabah By: Nigel Koh Jia Nam Higher Diploma in International Hotel and Tourism Management Table of Contents List of figures 3 Chapter 1: Introduction 4 1.1 Background information 4 1.2 Rationale 5 1.3 Aim and Objectives 5 Chapter 2: Literature Review 7 2.1 The Definition of Destination Marketing 7 2.1.1 Destination Marketing 8 2.1.2

    Premium Marketing Malaysia Marketing plan

    • 1099 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Evaluate marketing strategies the business could use to achieve its business objectives When devising a marketing strategy‚ it is important that a business has a clear understanding of the target market. Once this has been established‚ the business will develop appropriate promotional and pricing strategies that cater to the needs of this target group. The business will also need to consider appropriate locations to sell the product. Qantas is Australia ’s leading and largest airline and one of

    Premium Marketing Pricing Marketing strategy

    • 789 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    * Guess is a luxury American name-brand. * During the 1980’s Guess was the most popular brand of jeans and accessories. * The co began to take take a downturn in 90’s as other co like Calvin Klien‚ Diesel‚ Tommy Hilfiger gained more popularity. (reference 1) * In 2000 co promoted more fashionable look and sexier style‚ when Paris Hilton fashion mogul featured in their ads. * Today the brand is synonymous to fashion‚ adventure‚ sexy and bold. * Guess ventured in India in 1984

    Premium Retailing Marketing Brand

    • 422 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Marketing

    • 4466 Words
    • 18 Pages

    Mode of study: Internal Tuition pattern summary: This unit does not have a fieldwork component. Credit Value: 25.0 Pre-‐requisite units: 9807 (﴾v.0)﴿ Marketing Research 200 or any previous version Co-‐requisite units: Nil Anti-‐requisite units: Nil Result type: Grade/Mark Approved incidental fees: Information about approved incidental fees can be obtained from our website. Visit fees.curtin.edu.au/incidental_fees.cfm for details. Unit coordinator:

    Premium Strategic management Marketing Case study

    • 4466 Words
    • 18 Pages
    Powerful Essays
  • Better Essays

    marketing

    • 1465 Words
    • 6 Pages

    Executive summary This report provides an analysis of the marketing strategy of Dior Company. The evaluation is based on the perfume‚ recently launched by the company. Methods of analysis include visual analyzes and comparison. Results of data analyzed show that the level of marketing performance of Dior Company is quite good. The report finds that the company has many prospects in the current position. Nevertheless‚ the company needs to be careful with European markets as well as the content of

    Premium Marketing Marketing strategy

    • 1465 Words
    • 6 Pages
    Better Essays
Page 1 2 3 4 5 6 7 8 9 50