Laura Klinke BAMBA 2010 Assignment Table of Content I. Executive Summary 3 II. List of Figures 4 III. List of Appendices 4 1. Introduction 5 2. About Greggs 5 3.1. The History 5 3.2. Greggs in Numbers 6 3.3. Greggs Foundation 6 3.4. SWOT-Analyse 7 3. PESTEL – Analyses 8 4.5. Australia 8 4.6. Canada 9 4.7. India 9 4.8. Ireland
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Introduction: Greggs plc (Greggs) is a UK based bakery products retailing company. Through its subsidiaries‚ the company produces and retails takeaway foods that include savouries‚ sandwiches and fresh bakery food products. It also offers health range and regional products with lower fat‚ calorie and salt quantities. The bakery food products offered by the company comprise pasties and sausage rolls‚ pies‚ doughnuts and drinks. It also offers health range and regional products. Greggs operates 1‚400
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1.0 Executive Summary Greggs plc intend to expand their operations into international markets in order to satisfy their overriding objective: ’to be Europe’s No. 1 Bakery’. Germany has been selected as the host country and justification for this decision has been discussed. Moreover‚ Greggs will enter the German Bakery market through the employment of a ’Foreign Direct Investment’ method‚ more specifically a ’Sales and Production Subsidiary’. This report outlines the blend of marketing mix components
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Organisation: Greggs Plc. Introduction: Greggs is the leading bakery retailer in the UK. Greggs can be found on the UK’s high streets‚ local shopping parades‚ and‚ increasingly‚ retail‚ industrial and business parks‚ airports‚ bus/rail interchanges‚ universities and other locations where people live‚ work‚ travel and spend their leisure time. Greggs is baker and a retailer‚ with ten regional bakeries supplying 1‚671 shops; a central savoury production unit‚ making all savouries; and own fleet
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March. This may not seem like much‚ but imagine: if Greggs borrowed £500 000 from the bank over 3 years‚ with an interest rate of 1%‚ they’d be required to pay back £515 000. With the interest rate of 0.5%‚ they’d only be paying back £507 500. The £7500 saved could be used on a new marketing campaign‚ which may boost their annual turnover. Social trends affect the success of Greggs. For example‚ in early‚ there was a horse meat scandal in the UK: in January‚ it was discovered that horse meat – predominantly
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interaction‚ opening and closing ← Team member - £ 6.38 pr hour Maintaining hygienic environment‚ production‚ customer interaction‚ stocking. ← Team member under 18 - £ 5.43 pr hour. SLIDE 4 Fayol’s principles for gregg’s ➢ Greggs are following Hierarchical Structure according to Fayol’s (1916) principles of management. ➢ By the look of Gregg’s organizational structure‚ we can easily make out that the work is being divided into a hierachial order with unity of command
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Greggs – Final Report NBS8526 Group members: Anthony Justin Medway Prattusha Chakraborty Dickson Cheng Panpan Duan Yibo Wang Hanlu Fan Ran Zhang Acknowledgment We would like to acknowledge the hard work of each individual in this group‚ All who has brought unique skills to be able to produce this report and presentation. It has been a pleasure working with each other. Abstract Briefed
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with the aim to embrace responsibility for the company ’s actions and encourage a positive impact through its activities on the environment‚ consumers‚ employees‚ communities‚ stakeholders and all other members of the public sphere. The concept of CSR is well explained by Gordan Brown‚ Chancellor of Exchequer‚ that in this era Corporate Social Responsibility goes far beyond the old trend of the past (donating money to a good cause at the end of the year) And is now an all year round responsibility
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1. Explain the benefits to Greggs plc of its vision and values. (8) One advantage to Greggs of the vision and values it holds is the ability to attract customers due to its focused approach. “to be the number one for sandwiches and savouries...” is Greggs’ vision and this translates well through to all stakeholders. Customers are promised “a wide range of great tasting food made with quality ingredients.” This quickly helps customers to accept that the low price afforded to them does not reflect
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Dear Mary Lee‚ You’ve been working much too hard lately‚ don’t you think? I’d like to propose a three day getaway for the two of us---and maybe our husbands as well. The occasion? A conference sponsored by the North Carolina Bed & Breakfast Association. Friends of ours---Barbara‚ Gerry‚ and Ryan---tell me that the conference is designed to appeal not only to perspiring innkeepers (those who are currently doing it) and expiring innkeepers (those who want to get out from under)‚ but also to aspiring
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