2011 MARKETING MANAGEMENT SECTION E Udit Chugh 2011207 Vasundhara Singh 2011222 Vinit Singh 2011230 Vishal Jhalani 2011233 Yugmala Singh 2011238 Aditya Vikram 2011248 [SUPER SHAMPOO] Formulating an effective value delivery process to tap into an existing and prospective consumer market. Introduction The case analyzes the response of the non-users of shampoo in an emerging environment‚ India. The non-users belong to the lower end of the socio-economic spectrum and they respond with their
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Frequency Modulation Design of FM Broadcast Systems ECE 211L Broadcast Engineering Laboratory A system of modulation where the instantaneous frequency of the carrier and its rate of change varies in proportion to the instantaneous amplitude of the modulating signal. The FM Broadcast Band That portion of the radio frequency spectrum from 88 MHz to 108 MHz. The band is divided into 100 channels‚ starting at 88.1 MHz up to 107.9 MHz. Each channel is 200 kHz wide‚ designated by its carrier
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A Project Report On “SUCCESS MANTRAS FOR RURAL MARKETING IN INDIA” Submitted to : Submitted By: Prof. Shipra Chaddha Name- Vakul Singh Gupta FPG0810/184 Indian Business Academy What
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Live-in-Field Experience‚ Summer 2012 BARD‚ Comilla Shafayat Zaman Khan ID-0921004 Letter of Transmission 2nd August‚ 2012 Prof. Director School of Liberal Arts & Science (SLAS) Independent University Bangladesh Chittagong Subject: Submission of report on LFE‚ Summer 2011. Dear Sir‚ I have the pleasure to inform you that I have accomplished my final report of LFE (Live-in-Field Experience) Spring 2012. I‚ the member of Group-03‚ would like to submit the report on Live-in-field
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Experience‚ 2011 in FIVDB Sylhet. For practical understanding of the rural marketing system‚ we were assigned to study the rural market at Chiknagul as a sample. We visited Chiknagul in the evening on Thursday‚ the 23rd December‚ 2010‚ which was a weekly ―Haat-day‖ as well. As this paper describes the Rural Marketing System prevailing in Bangladesh‚ the views and findings presented here are derived from general information‚ as well as from consultations with persons conversant on rural market activities
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AIR DECCAN: A CASE STUDY SUBMITTED BY: AKASH JAHURI (10DCP-056) ALOK MUNJAL (10DCP-058) HARSH RAUTELA (10DCP-069) SATYARTH PANDEY (10DCP-090) SHOBIT RANJAN (10DCP-091) VARUN SEHGAL (10DCP-092) Table of Contents ABSTRACT3 THE MAN: Gorur Ramaswamy Iyengar Gopinath 4 Early life & Education5 Captain’s Commandments For Success5 Awards & honors6 The Brain Child And The Journey 7 Business Model8 Strategies9
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observation‚ and preparing case stories‚ we tried our best to learn about the demography‚ geography‚ social condition and change‚ economy and agriculture‚ the impact of seasonality on various aspects of agriculture‚ health and environment‚ and the market and haat serving the needs of the village. The analysis of data gathered from our field survey helped us in understanding the lives of the villagers. We would be glad to clarify any matter whenever you require so. Sincerely yours‚ Sajal Karmaker ID# 0720381
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A Seminar Report On “RURAL MARKETING” Submitted in the partial fulfillment of the award of PG Degree of Master of Business Administration Session 2008-09 Submitted To: Department of Management Studies‚ Submitted By:Ravi MBA 4th sem. (Marketing) Jaipur 1 Executive Summary A debate continued for a long time amongst the Indian marketers‚ both practitioners & academicians‚ on the justification for the existence of the distinct discipline of rural marketing. Consequently‚ two schools
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1 “ Evaluating Brand Awareness & Customer Perception for Lasso ” By MANISH KUMAR- 42686 (2011-2013) MBA-Agribusiness SLIDE TO SLIDE INTRODUCTION ( About Company‚ Products in India‚ Area of study‚ Product Overview ) 2 PROBLEM STATEMENT OBJECTIVES METHODOLOGY RESULT & DISCUSSION (objective wise) MAJOR ISSUES IN BAHRAICH TERRITORY RECOMMENDATIONS KEY SUGGESTIONS WHILE FIELD OBSERVATION REFERENCES 3 Sinochem International • Sinochem Group was founded in 1950. Sinochem’s
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CHANGES IN CONSUMER BEHAVIOUR OF INDIA 1 Executive Summary:- Possibly the most challenging concept in the marketing is to deal with understanding the consumer behaviour. This research paper explains the changes occurred in consumer behaviour of India. The purpose of this research paper is to find out the factors that are affecting the consumer behaviour and what strategies can be formed to adopt those changes and achieve the long term growth and success. The synthesis of this research paper is
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