| Contents Introduction Audi AG designs‚ engineers‚ manufactures and distributes automobiles. Audi oversees worldwide operations from its headquarters in Ingolstadt‚ Bavaria‚ Germany. Audi-branded vehicles are produced in nine production facilities worldwide. Audi has been a majority owned (99.55%) subsidiary of Volkswagen Group since 1966‚ following a phased purchase of AUDI AG ’s predecessor‚ Auto Union‚ from Daimler-Benz. Volkswagen relaunched the Audi brand with the
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My Adventure “BANG‚ BANG‚ BANG. Girls its 5:00 am you guys are going to miss the boat!!! I don’t care how hung over you are‚ get out of bed!!!” The sounds of my friend’s voices coming through the thick wooden door seemed to echo through my head several times before it clicked. Here I was‚ laying in a Mexican bed with the last night’s events rushing back. After a long night of partying with the locals and dive shop workers‚ it would finally be my turn to go on my adventure. This adventure started
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Abstract Blue Ocean strategy is a consistent pattern of strategic thinking behind the creation of new markets and industries where demand is created rather than fought for and the rule of competition is irrelevant. This paper proposes a methodology to implement the Blue Ocean Strategy in a privately owned Malaysia industrial firm struggling in a very competitive market using different tools and techniques such as value curves‚ strategy canvas‚ six path method‚ four actions framework. The results
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1 MARKETING THINKING (MT) CHALLENGE 1.1: INTERESTING MARKETING QUESTIONS ________________________________________________________________________ All of us have experiences with marketing either professionally or as consumers. Therefore‚ this task shouldn’t be too difficult. Put yourself in the marketer’s position and generate ten interesting marketing questions that could be useful to the marketer. Try not to evaluate your questions‚ simply list interesting ones. We’ll use these questions later
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CACAO WHITE PAPER Funding is one of the biggest obstacles in starting any company. Venture capital investors (VC’s) are the traditional funding resource and it helps to understand what attracts them in new companies. Traditionally‚ VCs loved “pure tech" companies‚ which were not complex enterprises -- think three guys in a garage developing an extensible software product -- where not much could go wrong. With the growth of consumer internet‚ VCs warmed up to investments outside of pure tech like
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For the video game‚ see Space Station Silicon Valley. Downtown San Jose‚ dubbed "Capital of Silicon Valley". The driveway to The 88 Condominium Building in Downtown San Jose as seen with uplit palms. Silicon Valley is the southern region of the San Francisco Bay Area in Northern California‚ in the United States. The region‚ whose name derives from the Santa Clara Valley in which it is centered‚ is home to many of the world’s largest technology corporations as well as thousands of small startups
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Strategy is the direction and scope of an organization over the long term‚ which achieves advantage in a changing environment through its configuration of resources and competences with the aim of fulfilling the stakeholder’s expectations. Strategic Decisions are about: The long-term direction of an organization The scope of an organization’s activities Gaining advantage over competitors; Addressing changes in the business environment; Building on resources and competences (capability); Value
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1. How does cultural diversity affect marketing? A. By defining what is right and what is wrong in marketing B. By requiring tailored marketing strategies C. By creating a need for a new marketing technologies D. By studying different cultural practices 2. What element should marketing managers consider when scanning the competitive environment? A. The human mind B. Transfer price C. Substitute products D. The distribution channel 3. When a group of retailers and wholesalers of a particular
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HYPERLINK "https://en.wikipedia.org/wiki/Digital_camera" https://en.wikipedia.org/wiki/Digital_camera https://en.wikipedia.org/wiki/Film_cameras Movie camera The movie camera‚ film camera or cine-camera is a type of photographic camera which takes a rapid sequence of photographs on strips of film. The video camera has largely replaced it for private use‚ but for professional purposes‚ movie cameras are used and produced today‚ especially for the production of full-feature movies. In contrast to
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