Is consumer culture destroying cultural difference around the World? In recent global affairs it appears there’s no question that any sombre theory in contemporary society cannot ignore the importance of consumption. The World Wide Web is an emblematic example of how the global society has accessed the modern world (Ritzer‚ 2001). Globalisation had been described as the “worldwide diffusion of practices‚ expansion of relations across continents‚ organisation of social life on a global scale
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Business Environment ABUS001-3-1 The Nature of the Business Environment Chapter 1 The nature of the business environment? © The McGraw-Hill Companies 2012 2 Topics & Structure of Lesson Business Environment • • • • What does the business environment comprise? Use of PEST analysis Influences and drivers for change Glocalization Title of Slides Learning Outcomes At the end of this lesson‚ you should: Understand the nature of the business environment which
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trading and the influence the American economy has on worldwide economies. (Glocalisation) The Internet – specifically websites such as Google and Yahoo!‚ both American companies that provide worldwide search engines‚ email accounts and news feeds‚ all of which allow the user to extract both global and local information‚ as well as contact people locally and globally. Language choices on websites are also indicators of Glocalisation – a person can have entire sites translated so that they become accessible
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CONNECTING WITH THE CUSTOMER case presented by GROUP-7 Anamika Chakraborty (068104) Debarati Guha (068108) Debrupa Bose (068123) Priyadarshini Ghose (068101) Subhrangshu Pyne (068142) SYNOPSIS: It is rare to find anyone who has not heard of MTV. MTV is a household name to teenagers almost everywhere around the world. In the year of 1981 MTV was launched as a music television and in the year of 2004 it was placed in the top 50 brands in Businessweek’s global ranking. It is one of
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up for Tutorial presentation topics on the iLearn site. Overview • Topics/ Terms • Requirements Weekly schedule Week Week 1 Date 4-5 Aug Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Topic Introduction: Glocalisation‚ “Soft Power‚” and the popular discourse of otherness 11-12 Aug Music 18-19 Aug Manga/Anime 25-26Aug Film 1-2 Sept Drama 8-9 Sept Performing Arts 15-16 Sept Advertising 7 Oct(6 OctLabor Day holiday) 13-14 Oct Sport/Exercise Week 10
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a greater exchange of cultures with larger inflow and outflow of goods and services. Cultures therefore transcend national boundaries and the culture of a particular nation could have originated from another nation. There is also a process of glocalisation where global cultures are transformed to suit the local cultures. It is therefore better to regard culture as an evolving concept that is not necessarily belong to any particular nation. The comparative models are unable to evaluate traditional
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Universal Studio Singapore Owned by Genting Group (Malaysian Conglomerate) Strengths Glocalisation- Think Global and act locally‚ assimilating Singapore’s culture while retaining the appeal for the global consumers (ie. tourists) Weakness There are not enough exciting rides to entice the thrill seekers. The park area is limited‚ unable to undergo expansion. Opportunities Currently they have yet tap on the potential of social media and harness the power of social media marketing.
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Chapter 1 – An introduction to Culture 1- According to Trompenaars‚ culture is: Culture is “the way in which group of people solves problems and reconciles dilemmas.” Culture is the context in which things happen. 2- What is “Glocalisation”? “Glocalisation” is a new phenomenon which affects the management organization. Indeed‚ the organizational design tends to be standardized with globalization. So managers have to adapt their organization to the local characteristics of the market‚ to
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for adult literacy education in Uganda. PhD thesis‚ University of KwaZulu-Natal. Read‚ H.E.‚ and N. Stangos. 1994. The Thames and Hudson dictionary of arts and artists (world art). Portland: Thames and Hudson. Seshadri‚ V. 2008. Understanding glocalisation. http://vasantheshadri.wordpress.com (accessed January 2012). Tager‚ M. 1997. Identification and interpretation: The Bold and the Beautiful and the urban black viewers in KwaZulu-Natal. Critical Arts 11‚ nos. 1&2: 95–119. The Open University. 2012
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Customer RM Relationship Manager PCC Premier Contact Centre HSBC Hong Kong and Shanghai Banking Corporation Executive Summary The main purpose of the report will be to analyze Hong Kong and Shanghai Banking Corporation’s (HSBC) Premier proposition (PP). The author will be analyzing the product proposition using a SWOT analysis frame work on HSBC Premier. Based on the result of the analysis the author will highlight as to why HSBC has chosen to cater the high end society. The report also showcase
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