Introduction Garnier Fructis is a beauty company that distributes hair care products worldwide. One of the most popular products distributed by Garnier Fructis is the extensive line of shampoo. Exploratory research has been conducted in order to explore and identify the target market for Garnier Fructis Shampoo. Garnier Fructis Shampoo is often perceived as a female product therefore; the product experiences lower awareness amongst male shampoo users. The aim of this report is to analyze
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Empirical Study on Consumer Preference Towards Garnier Skin Care Products in Ghaziabad District OF BACHELOR OF BUSINESS ADMINISTRATION (AFFILIATED OF CH. CHARAN SINGH UNIVERSITY‚ MEERUT) ACADEMIC SESSION (2010-2013) Submited by Akhil singh (9354562) UNDER THE GUIDANCE OF Mr. MUKESH VERMA Mr. KUMAR SAURAV External supervisor Internal supervisor Sales manager Assistant Professor‚ IMS
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INTRODUCTION TO GARNIER Garnier is an international company and is a mass market cosmetics brand of L’Oréal‚ that has aline of extensive range of beauty products. The company sells and researches upon cosmetics products that are meant for body care‚ skin care‚ hair care‚ hair color and other beauty products.Products by Garnier ensure the customers that beauty is all about "taking care of yourself".It issold in several markets around the world. EARLY HISTORY OF THE BRAND AND ITS EVOLUTION OVER
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Garnier is a mass market cosmetics brand of L’Oréal that produces hair care and skin care products. Much like other brands from L’Oréal‚ it is sold in several markets around the world. Advertising Slogans Take care. India (Hindi) - Apna Khayaal Rakhna Garnier is a worldwide company affiliated with 29 other brands owned by L’Oreal. As of 2009‚ Garnier has three product lines concentrating on helping consumers with personal appearance. Garnier offers skincare‚ haircare‚ hair color and styling
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GARNIER(WEBSITE) For more than 100 years‚ Garnier has been creating innovative and accessible cosmetics to cover multiple beauty needs. Today‚ Garnier is the 2nd largest brand in L’Oreal group and is sold in more than 64 countries. Its driving force lies in its dynamic spirit and strong optimism. Established in 1904 in the city of Blois (central France) by Alfred Amour Garnier‚ the brand still bears the name of its founder. Garnier offers a wide variety of beauty products through its well-known
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Section A: Product Description The company of my product is Garnier. Garnier is a company that produces cosmetics and hair care products. It was founded in 1904.For more than 100 years; Garnier has been creating new and available cosmetics to cover multiple beauty needs. Garnier is the second largest brand in L’Oreal group. Garnier is in the fast moving consumer goods sector. Garnier produces hair care products‚ including the Fructis line‚ and most recently skin care products under the name
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Market Analysis of L’Oreal Product – GARNIeR Hair Care Table of Contents: 1. Project Objectives 2. Product Description 3. Hair care market analysis 3.1 Evaluation of shampoos in India 3.2 Current scenario of shampoo market 4. Study of 4P’S of Garnier Hair Care Products 4.1 Product 4.2 Price 4.3 Place 4.4 Promotion 5. SWOT Analysis 6. Conclusion 7. Recommendations Project Objectives The Objectives of the Project Report are: * To comprehensively research on one of
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The first Garnier product was made by Alfred Garnier in 1904‚ a hair tonic. The full company name‚ Laboratories Garnier‚ originated in the 1920s as a producer of haircare products made with organic ingredients. Garnier continues that mission today‚ as all of its products are made with natural ingredients. The L’Oreal Group has owned Garnier since 1965. L’Oreal • L’Oreal‚ based in France and the United States‚ has been in operation since 1909. It now owns five divisions including Garnier. L’Oreal
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Name – Sayali uday thigale Student id – 12991865 Subject name – strategic brand management Case Study name- (PRODUCT) RED (A) Lecturer name – Tutor name - Content 1) Current Background 2) Case Issues 3) Analysis of case 4) Formulation and Evaluation of alternative 5) Recommendation 6) Implementation
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SWOT Analysis Strength 1. Wide customer base in diverse markets like merchant gases‚ tonnage gases‚ equipment & energy and electronics & performance materials. 2. Diversified geographic presence in more than 40 countries with an employee base of more than 40‚000. 3. Steady growth in revenue & operating profit 4. Increasing liquidity through growing demands and sustained expansion in diverse territories. 5. Strengthening operational performance by driving increased productivity to the bottom
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