GAP Analysis: A technique that businesses use to determine what steps needed to be taken in order to move from its current state to its desired‚ future state. Also called need-gap analysis‚ needs analysis‚ and needs assessment. Gap analysis consists of (1) listing of characteristic factors (such as attributes‚ competencies‚ performance levels) of the present situation ("what is")‚ (2) listing factors needed to achieve future objectives ("what should be")‚ and then (3) highlighting the gaps that
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1969 by Donald Fisher and Doris Fisher‚ Gap Inc is largest clothing and accessories retailer in America. The clothing store began in San Francisco California‚ where the Fishers opened their first shop because they had been frustrated with the poor service and clothing styles offered at other retailers. The store was named the gap because it supplied clothing to teenagers and college students‚ the "generation gap" between children and adults. Originally‚ Gap did not sell its own brand of clothing
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Case 11 Teaching Note Gap Inc. in 2010: Is the Turnaround Strategy Working? Teaching Outline and Analysis 1. What does a five-forces analysis reveal about the strength of competition in the U.S. family clothing stores industry? In leading the class discussion of the five-forces analysis‚ we encourage you to direct the attention of students to Figures 3.3‚ 3.4‚ 3.5‚ 3.6‚ 3.7‚ and 3.8 in Chapter 3 to support their analysis. 11-1 Case 11 Teaching Note Gap Inc. in 2010: Is the Turnaround
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Product/Service Gap Inc. is an American clothing and accessories retailer based in San Francisco California. The company was founded on August 21‚1969 by Donald and Doris Fisher. Gap is one of the largest specialty retailers. They operate four of the most recognized apparel brands in the world:Gap‚ Banana Republic‚ Old Navy and Forth and Towne. Place/Distribution Gaps main opportunity to reach out to its customers through its stores. Gaps operate stores in the United States‚ Canada‚ the United
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Gap Inc. in 2010: Is the Turnaround Strategy Working? In the 1990’s‚ Gap Inc. was really harmonized to American pop culture and tastes. The brand was really popular at that time. Everybody was using it. It was also very affordable and stylish. However the company’s fast expansion during that time‚ was accompanied by the addition of long-term debt of few billions. Then we saw the quality of the cloths declining and the style’s popularity going down. Besides their fame of being so perfectly sync
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The Gap‚ Inc. History Address: 2 Folsom Street San Francisco‚ California 94105 U.S.A. Telephone: (650) 952-4400 Fax: (415) 427-2553 Website: www.gap.com Public Company Incorporated: 1969 as The Gap Stores‚ Inc. Employees: 169‚000 Sales: $14.4 billion (2003) Stock Exchanges: New York Ticker Symbol: GPS NAIC: 448140 Family Clothing Stores Company Perspectives: At Gap‚ Inc. we never stop moving. It takes thousands of passionate‚ dedicated and talented employees around
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“A Gap of Sky” by Anna Hope Rikke“A Gap of Sky” by Anna Hope is a short story about a young girl caught in a dilemma between expectations and desires. It is a portrait of a young girl on drugs and a description of what the city can do to a person who stands alone without the support and care from other people. The narrator is third person and omniscient‚ and the narrative technique can be described with the phrase “stream of consciousness” which is a technique that writer and feminist Virginia Woolf
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NAME: _______________________________________ Gap Inc. in 2010: Is the Turnaround Strategy Working? 1. BACKGROUND INFORMATION |Timeframe |Country(s) Involved |Key Individuals & Titles |Company Type & Size | | |USA; China; Vietnam; Philippines; India; |Donald and Doris Fisher - Founders |Public Traded | |1990-now |Cambodia; Indonesia; UK; Canada;
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2.0 MISSION AND VISION Gap’s mission “Gap‚ Inc. is a brand-builder. We create emotional connections with customers around the world through inspiring product design‚ unique store experiences‚ and compelling marketing." To make it easy for you to express your personal style throughout your life. Comment : Until now‚Gap Inc have six branch which are Gap‚ Old Navy‚ Piperlime‚ Banana Republic‚ Atletha and the latest on INTERMIX. Each brand have their own target market and specify the trend
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CULTURE: Based on the research I conducted about Gap‚ I would characterize their culture as adaptive. They would be stupid not to be in the fashion industry with trends constantly changing‚ they need to be up to date with the latest fashions. Ever since 1969‚ Gap Inc. has expanded not only horizontally but vertically as well. They created stores such as Old Navy and Banana Republic. In addition to Gap opening new stores‚ they have expanded globally to reach a new customer base. Their innovation
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