Splash Corporation It was about survival: with little capital‚ a growing family‚ and uncertain socio-economic times‚ the Hortalezas embarked on a journey of self and spirit‚ despite the uncertainties. Submitted to: Mrs. Emily Dumalag Submitted by: Group 3 Jovelyn Penit Melissa Purisima Marc Ryan Macabali Jose Ramon Estacion Sanlee Rudavites Febie John Tomulto Michael Fullon Roldan Alingasa Overview The company started in 1985‚ when the newlywed physicians pooled a grand total
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“Splash Corporation (A): Competing with the Big Brands” Problem: Splash Corporation (Splash) is a leading producer of skin care and hair care products in the Philippines. Founded in 1985‚ Splash was now the country’s leading domestic producer of personal care products and was billed as “the next Unilever” by BizNews Asia magazine (page 5). However‚ competing with the top corporations in the world was no easy task‚ especially when these companies were producing low-cost alternative products. Splash
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The Splash Group is composed of wholly-owned Philippine companies with business interests in personal care manufacturing and marketing‚ international distribution‚ and recently‚ health and wellness products development and marketing. Founded in 1985‚ Splash was able to grow from a Php12‚000.00 backyard business into a Php4 billion enterprise through the vision‚ innovation‚ and commitment of its founders‚ Dr. Rolando B. Hortaleza and Dr. Rosalinda A. Hortaleza. Being consistently in the Top 300 corporations
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Functional Strategies Management/521 Abstract This paper discusses some functional strategies use by an organization ’s various functional departments to support the corporate & competitive strategy. The managers play key role in forming these strategies. This also known as operational method to implement the tactics for internal departments. This includes Operation‚ marketing and finance strategies. Introduction The key strategies for the developments of the organizational capabilities of the business
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| 潘阳晨 | Splash—International expansion analysis | Contents Executive Summary Introduction Current Situation Critical Issues Analysis Macro-environmental Analysis—Market Analysis Industrial Analysis-- Michael Porter’s 5 Forces Model Internal Analysis--SWOT Conclusion Recommendation Business Strategy Price Strategy Promotion Strategy E-Business Strategy Executive Summary The aim of this report is to resolve the critical issues of Splash on the international
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Functional Strategy Team Excel-Lens Submitted by: Chris Herrera‚ Marina Tsvetkov and Berlyn Yap CEO: Overall Corporate Strategies OVERALL STRATEGIES TO ACHIEVE FINANCIAL TARGETS: For our distribution‚ we shipped to the most number of stores we can bring our cameras to. That way‚ our target customers will have access to our product‚ wherever they are. We realize that this means higher costs‚ but we made sure that the profits we made from our distribution strategy are more than enough
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Nov 4 Regionalism Vs Multilateralism Regionalism Vs Multilateralism | Explained with the help of major trading blocks in the world economy | | The focus from the immediate consequences of regionalism for the economic welfare of the integrating partners to the question of whether it setup forces that encourage or discourage evolution toward globally freer trade. The answer is‚ “We don’t know yet.” One can build models that suggest either conclusion‚ but these models are still so abstract
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Functional Level Strategy After discussing the Business Level Strategy‚ a directional structure is already been made for Pran based on the corporate level strategy ‘Big Target Market’. In business level strategy an overall strategy is proposed which will only be achieved by dividing works between different departments’ ex. Finance‚ Marketing‚ Human Resource Management‚ Research & Development and Production. In functional level strategy there will be a short description of each department work strategy
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distinguished by a sophisticated operating system‚ which permits use without trained data-processing personnel. | Our mission is to enhance our customers ’ business by providing the very highest quality products and services possible. Our customer support strategy is based upon total‚ no-compromise customer satisfaction and we continually strive to offer a complete package of up-to-date value added solutions to meet our customers ’ needs. We value above all our long term customer relations. | Intel ’s original
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chillies with local farmers continues * MAGGI using the best of the chilli crop for its range of Culinary Sauces. Milks The Milks category will continue to drive the Group’s vision of being a recognised Nutrition‚ Health and Wellness company( functional ) Confectionery * the “WORKING LIKE A MACHINE” campaign for KIT KAT which successfully engaged consumers. * portion-controlled Single Finger KIT KAT * Guideline Daily Amount (GDA) nutrition information on each pack to assist consumers
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