Structuralism and Semiotics What is Structuralism? Structuralism is the name that is given to a wide range of discourses that study underlying structures of signification. Signification occurs wherever there is a meaningful event or in the practise of some meaningful action. Hence the phrase‚ "signifying practices." A meaningful event might include any of following: writing or reading a text; getting married; having a discussion over a cup of coffee; a battle. Most (if not all) meaningful events
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Using Adobe Photoshop‚ design a new cover for one of the books you discussed in the “Book Jacket Analysis” assignment. Instructions: 1. Pick one of the books you analyzed in Assignment 9 – Book Jacket Analysis. Pick the book which you believe has the WORST cover of the two. 2. When you create your own cover for that book using Adobe Photoshop. 3. Refer to the techniques discussed about book jackets. 4. As a reminder‚ a cover will: catch the reader’s attention‚ give an indication
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The Scholarship Jacket Racism is a well known problem throughout this world. We get judge every day whether its our race‚ the way we dress‚ the way we talk‚ how we do academically‚ and if were going to succeed in life based on others people way of thinking what success is. The following story that I read is an excellent example of the way people underestimate us just because of our race or where we stand in society. “The Scholarship Jacket” by Marta Salinas is about a young girl wanting to figure
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it does so in such a beautiful classy way that the issues promoted seem barely shocking at all. In this semiotic analysis I will argue and explain how the women show that they are rebelling against patriarchy through signs of female sexualisation‚ rebellion against gender roles and female independence. Finally I will analyse what this reveals about our culture. As a starting point of analysis‚ it is mandatory to focus on the advertisement itself. The viewer is presented with what seems to be a
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six blind men‚ and the world is my elephant. I am right‚ but I am wrong. My semiotics not only guide me through the world‚ they blind me to it as well. My culture‚ my family‚ and global cosmopolitanism. These 3 streams of semiotics heavily influence how I create my world. A large part of my identity is my racial background. It plays a major role in who I am‚ and how I view everything around me. My social circle is full of people who are considered to be minorities. When I view news broadcastings
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Metals and Non-metals Elements are divided mainly into two groups on the basis of physical and chemical properties – Metal and Non-metal. Metals: Part - I Physical Properties of Metals:- Hardness:- Most of the metals are hard‚ except alkali metals‚ such as sodium‚ potassium‚ lithium‚ etc. Sodium‚ potassium‚ lithium etc. are very soft metals‚ these can be cut using knife. Strength:- Most of the metals are strong and have high tensile strength. Because of this big structures are made using metals
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videos such as the United States Marine Corps recruiting commercials. Using a semiotic analysis of a 2001 USMC recruiting commercial entitled “The Climb‚” a viewer can analyze the given signs and symbols throughout the video that make being part of the USMC not only something to be desired‚ but a characteristic value to be honored as well. Berger says that signs and relations are “two of the key notions of semiotic analysis” (p. 6). However‚ these concepts only work if they are related in some way
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Candidate Subject: New Look Jackets Variance Analyses and Draft Operating Budget Introduction The following report explains the significance and reasons for the variances in New Look Jacket’s 2012 detailed variance report and provides a draft operating budget for 2013. Analysis of Variances The sales price variance is zero‚ meaning the average price New Look Jackets sold products was the same as the budgeted sales price. The sales mix variance is unfavourable for Nylon Jackets and favourable for
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Literary Semiotics Quite often the terms semiotics and semiology are equal‚ so that often instead semiotics use semiology and vice versa. Ferdinand de Saussure speaks of the sign and the first makes the distinction between semiotics and semiology. Semiotics is the general theory of signs. Semiology study the functioning of the sign in the social practice. Today avoids this distinction and semiotics equate with semiology‚ ie‚ they are synonyms. GENERAL Semiotics: The sign does not exist only
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Serrena Wortham English 101/Johnson Semiotics Essay 1 10/18/12 Country Stars Within Society There are a lot of movies with a main character stereo-typed as a cowboy that might have dark skin from working in the sun‚ is muscular‚ has rough hands‚ and a southern drawl. He might ride a horse‚ work really hard in the barn or on a tractor‚ sing or play a classic country song‚ and is gentleman to all woman. This is an image that comes in the mind of many people who think of cowboys‚ and there
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