Principio del formulario [pic] From Regional Star to Global Leader [pic][pic] Título: From Regional Star to Global Leader. De: Nohria‚ Nitin‚ Tsang‚ Katherine‚ Javidan‚ Mansour‚ Champy‚ James‚ Harvard Business Review‚ 00178012‚ Jan2009‚ Vol. 87‚ Fascículo 1 Base de datos: Business Source Premier Texto completo en HTML From Regional Star to Global Leader Contenido 1. Yang Jianguo was promoted from country manager for China to global head of product development at a staid French
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Case Study: “From Regional Star to Global Leader” (taken from Harvard Business Review January 2009) Seminar Paper in Intercultural Competence International Business BSc/MBA at ESB Business School Reutlingen University SS 2011 Author: Tiffany Yoko Wendler Tiffany_Yoko_Margarete.Wendler@Student.Reutlingen-University.DE Matriculation number: 702746 Supervisor: Mr. Muenscher Submission Date: September 15‚ 2011 Table of Contents Introduction 3 Analysis 3 Conclusion
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Analysis of “From Regional Star to Global Leader” From HBR Case Study Introductory and summary of the incident Yang Jianguo was recently promoted from country manager for China to global head of product development at a French perfume maker named Deronde. He had been country manager for the China operations‚ having been promoted from his job running a lab that had produced two hit scents in the Asian market. The company’s CEO‚ Alain Deronde had chosen Jianguo over three other rising stars. Yves Saurac
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GSM 511- Case Analysis | From Regional Star to Global Leader | | Yogita Inamdar | 6/18/2011 | | Case Analysis: From Regional Star to Global Leader Statement Yang Jianguo has been promoted from Country Manager China to Global Head of Product Development at Deronde International. The CEO of the company chose Country Manager Yang from China over other three high performers based on his technical expertise and his knowledge of Asian markets. Yang currently faces a challenge in transitioning
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Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets - a critical avenue for growth‚ given that sales in the company’s core markets have stalled. Eager to succeed in his new role in Paris‚ Jianguo has lots of fresh ideas‚ but they seem to be falling on deaf ears. Members of the executive team‚ for their part‚ find Jianguo to be largely indifferent
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Assignment Title: Global Leader Paper Date: 9/29/12 1. Biography & Impact When it comes to talk about the most charming and great leader in my mind‚ I would like to introduce Yang Lan‚ one of the most successful businesswomen in China. As we all know‚ Yang Lan is the president of Sun Television Cybernetworks‚ and she is also a famous talk show hostess in China‚ in addition‚ she is co-owner with the famous singer Celine Dion of LAN Fine Jewellery which sells the luxury jewelry that made
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Assignment Regional Strategies for Global Leadership The author also speaks about the five strategies which are used by successful companies with their global strategies or instead of their global strategies. These strategies are home base‚ portfolio‚ hub‚ platform‚ and mandate. These strategies are listed in increasing number of complexity and some companies apply them in sequence but the swiftest switch from one to another and combine approaches as their markets and businesses develop.
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Geography Assessment task Australia has numerous regional and global links; these links include sports‚ culture‚ tourism‚ migration‚ aid and communication. Australia is a continent which is strongly engaged with the rest of the world and not only because so many of its people originate from so many parts of the world but also because of its longstanding relationships with the USA and the UK and their more recent links with the countries in the Asia Pacific. It is imperative that Australia establishes
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Star Alliance: strategic issues The creation of Star Alliance is rooted in the deregulation of the Airline industry. Prior to that time most operators were viewed as inefficient carriers needing government support. Finally‚ governments had enough and decided to allow competitive forces eliminate inefficiencies from companies by deregulating the industry. One-way was to let new entrants into the marketplace and allow operating costs and prices to fluctuate depending on free market competition
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The Role of Regional Integration in Promoting Global Business. Regional integration is growing as a means for economic growth for many countries. Throughout this paper we will discuss the promoting of regional integration into the Northern South America region. In addition‚ the paper will discuss the advantages and disadvantages of regional integration as it relates to (NAFTA‚ EU‚ APEC‚ ASEAN‚ CAFTA). Regional Overview The Northern South America region contains two countries Columbia and Venezuela
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