* Name : Ashu Kapoor * Enrollment No. : A2028711170 * Course : BJ&MC 2nd semester * Guide: * Institute: Amity School of Mass Communication. TERM PAPER TOPIC : APPLE ACKNOWLEDGEMENT I would like to express my greatest gratitude to the people who have helped & supported me throughout
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The Role of Reputation in Othello In Shakespeare’s Othello‚ the antagonist‚ Iago‚ presents two polar opposite views of reputation. From a simple reading of the play it is obvious that Iago is a master manipulator‚ so it is important to the reader’s understanding of the play to sort through and wrestle with Iago’s conflicting statements about the value of reputation. Iago’s first revelation regarding on the value of reputation comes in act two‚ as Iago speaks with the distraught Cassio‚ who has
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killing his beautiful wife‚ Desdemona. Though Othello was a great warrior‚ however Othello was bound by fate to succumb to evil. The importance of reputation plays a big part in Shakespeare’s play. Iago uses his reputation as the honest man‚ to deceive Othello and everyone else. Cassio’s reputation as well plays a big part throughout the play. In this
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Apple Inc. 2008 - Management Information Systems ในเดือนมกราคม ปี2007 สามทศวรรษหลังจากมีการจัดตั้งบริษัท Apple Computer ได้เปลี่ยนชื่อเป็น Apple Inc. ซึ่งจากการเปลี่ยนแปลงนี้ได้เป็นการส่งสัญญาณว่าบริษัทได้ปรับเ ปลี่ยนสถานะจากที่เคยเป็นผู้ขายMcintosh personal computer เป็นหลัก แต่ถึงอย่างไรก็ตามยอดขายจากMacก็ยังคงมีความสำคัญกับ Apple เพียงแต่มีความสำคัญน้อยลงกว่าครึ่งหนึ่ง ซึ่งในปีต่อมาApple ประสบความสำเร็จจากกการทำธุรกิจเกี่ยวกับ PC โดยในเดือนธันวาคม Appleทำกำไรได้ประมาณ 1.6 พันล้านดอลลาร์
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* Apple is a company which produces computers and technological products like computers‚ mobiles . On April 1‚ 1976‚ the Apple computer was established . Steven Wozniak‚ a high school drop-out who worked for Hewlett-Packard‚ dabbled in computer-design and created what would become the Apple I. His high school buddy Steven Jobs‚ also a drop-out‚ worked for Atari and convinced him that the two should form a company to market the new computer‚ which eventually took off in 1977 with the Apple II.
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Character over Reputation Personality can open doors‚ but only character can keep them open Elmer G. Letterman This is a very important subject to me‚ because we live in a world where we are very concerned about how people see us. A world where people would do anything just to keep up man’s idea of him. Businessmen and organizations inflate their financial records to keep up in the eye of the public; individuals go to any extent to make others see them the way they seem. They say we must maintain
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The Brand "Without the brand‚ Apple would be dead‚" Gobe said. He tells how brands have established deep‚ lasting bonds with their customers. Apple‚ of course‚ is the archetypal emotional brand. It’s not just intimate with its customers; it is loved. "Apple is about imagination‚ design and innovation;" Gobe argued that‚ in some cases‚ branding has become as powerful as religion”. Research shows that Apple triggers a religious reaction from certain consumers. Of course when it’s considered as
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Direct Marketing‚ Electronic Media. These forms are all used to reach out to an audience to help promote a product or service. Below‚ I have prepared an overview of Apple Inc.’s IMC strategy. Advertising Apple Inc. has an impressive image to uphold and their advertisements certainly add more value to the product itself. Since Apple Inc. is an electronic technology company their advertising campaigns deal heavily with Internet mediums and television commercials. My personal favorite are the “Mac
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Apple Inc strategy Apple designed the balanced scorecard (BSC)to make senior management ’s attention to the scope and no longer confined to a gross profit rate ‚return on equity and market share strategy. One pair of Apple’s strategic thinking is very familiar with the management of a small steering committee to select one from the five aspects of evaluation should focus on the type and identified several ways in each type of evaluation . On the financial side ‚ Apple’s emphasis on shareholder value
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Week 7‚ Assignment 4 Saving Toyota’s Reputation Robin S. Klombers Jack Welch Management Institute Dr. Ardith Bowman‚ Professor JWI 505 Business Communications August 26‚ 2012 Audience Analysis The assignment was to specifically rebuild Toyota’s public-facing reputation. I consider this to be both to customers‚ as well as from a brand management perspective‚ potential customers. In addition‚ I have considered the driver of another vehicle brand‚ who may recognize the Toyota logo
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