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    Ford Case Study

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    Executive Summary Ford is one of the leading companies in the auto industry. The director of Supply Chain Systems at Ford was put in a tough position to make recommendations with regards to the company’s supply chain strategy. There are two groups within Ford that have two different opinions on how Ford should be using emerging information technologies and ideas from high tech industries‚ such as Dell‚ to change the way it interacts with suppliers. The first group argued that Ford should adopt Dell’s

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    Ford Motor Company Portfolio Management Plan PROJ587 Advanced Program Management Professor Janet Durgin Prepared by Jennifer Mitchell February 23‚ 2013 Table of Contents Introduction 3 Strategic Plan 3 Strategic Capacity Plan 4 Portfolio Management Process 5 Portfolio Management Process Flow Chart 7 Project Selection 7 Program Management Plan 8 TGW Trend Chart 9 Area/Sources of Conflict 10 Change Management Plan 10 Resource Utilization Plan 12 References 13 Introduction

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    Midler V Ford Motor Co. 849 F.2d 460 (9th Cir. 1988) Facts: In 1985‚ Ford motor Company (defendant) and it advertising agency‚ Young & Rubicam‚ Inc. advertised the Ford Lincoln Mercury with a series of nineteen 30 or 60 second television commercials in its “The Yuppie Campaign.” Which is supposed to bring back memories of when they were in college. The agency tried to contact the original people who had popularized the songs‚ to sing them. This idea failed and decided to go with sound alike

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    beginnings were modest. The company had anxious moments in its infancy‚ balancing precariously on the brink of bankruptcy until cash inflows from sales began. The earliest record of a shipment is July 20‚ 1903‚ approximately one month after incorporation‚ to a Detroit physician. With the company’s first sales‚ came a ray of hope. A worried group of stockholders‚ skeptically eyeing a bank balance that had dwindled to $223.65‚ breathed easier‚ and a young Ford Motor Company had taken its first step.

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    Like many business Ford Motor company has its dilemmas as well. Facing Ford Motor’s was a shut down their exiting ling of the Mercury vehicle. The Mercury line tried to be revamped into a model of vehicles people wanted. In May 2010 Ford reported double digit sales (Hirsch‚ 2010). This was not strong enough to save the Mercury line which accounts for five percent of the total company sales. By shutting down this line‚ Ford would be able to focus on other lines that were becoming more popular.

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    Ford Motor Company Restructuring Holly Colton Organizational Change: MGT 435 Professor Guwanda Lewis June 7‚ 2010 Introduction With the effects of the ever changing United States economy‚ how was Ford Motor Company able to rise above its competitors to stay afloat in the auto industry? Ford has gone through extensive restructuring in the past years to help the company in this current time of hardship. Some of these restructuring efforts have been to down-size the workforce‚ to focus on

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    Case Study of Ford

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    members‚ eliminating much travel that would otherwise be required to coordinate design efforts. More significantly‚ it has allowed Ford to capitalize on the expertise that in the past were concentrated on specific development centers and in different corners of the world. I. INTRODUCTION Ford Motor Company launched its globalization program in January 1994‚ called Ford 2000‚ to centralize the development of global product categories‚ which would then be customized to meet the demands of local

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    discovering new energy carrying mediums‚ such as steam in the 1700s‚ and new fuels‚ such as gas and gasoline in the 1800s. Shortly after the invention of the 4-stroke internal combustion gasoline-fueled engine in 1876‚ the development of the first motor vehicles and establishment of first automotive firms in Europe and America occurred. During the 1890s and early 1900s‚ developments of other technologies‚ such as the steering wheel and floor-mounted accelerator‚ sped up the development of the automotive

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    Alan Mulally‚ CEO Ford Motor Company Alan Mulally‚ CEO‚ Ford Motor Company 1. Discuss the role of leadership and how it can impact organizational performance. Leadership is guiding people toward productive results to achieve the goals of the organization. An effective leader has the ability to motivate and influence others. Leadership influences organizational

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    Ford Case Study

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    Executive Summary Although Ford is a successful company in the world‚ with increasing competition and new technology improvement‚ Dell’s succeed by implementing “Virtual integration” ‚ Teri Takai‚ Director of supply chain system‚ has to choose if Ford will make a change implementing Virtual integration based on Dell’s model‚ or just stay as Ford is currently doing. Some are arguing that virtual integration is not feasible for Ford because of Ford’s business is totally different from Dell and business

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