Kudler Fine Foods Week 3 University of Phoenix Carlene Szostak (Instructor) MKT/421 Kudler Fine Foods Week 3 This paper gives a justification of the importance for Kudler Fine Food’s development of its marketing tactics and strategy‚ and identifies other areas where additional research is needed. An analysis is done to understand the importance of competitive intelligence in regard to the development of Kudler Fine Foods marketing strategy and tactics. Justifying the Importance
Premium Marketing Competitor analysis
ABSTRACT Kudler Fine Foods is an upscale specialty food store‚ servicing the fine food connoisseur from their three California locations. Kudler’s business objective is to maximize profits by offering the highest quality products to its customers at competitive prices. In reviewing the data on the organization through the website‚ this paper discusses the organizational culture and structure‚ the leadership style and its effects on the company and the employees’ motivation‚ and the external and
Premium Organizational structure Organizational studies and human resource management Organizational culture
FINANCIAL RATIOS Financial ratios are indicators of a company’s performance as discernable from the company’s Balance Sheet and income Statement. We will discuss some of the simple ratios of a company and talk about their significance. Liquidity Ratios: Show the company’s ability to pay of its current liabilities from its current assets. 1. Current Ratio Current assets should be significantly higher than current liabilities so that the current ratio is higher than 2:1. 2. Quick Ratio
Premium Financial ratios Generally Accepted Accounting Principles Financial ratio
FINANCIAL STATEMENTS Accrual-based approach – revenues are recorded at the point of sale and costs when they are incurred‚ not necessarily when a firm receives or pays out cash Cash flow approach – used by financial professionals to focus attention on current and prospective inflows and outflows of cash 1. Balance sheet a. Assets Cash and Cash Equivalents Marketable securities Accounts receivable Inventories Net property‚ plant and equipment Intangible assets b. Liabilities Accounts
Premium Balance sheet Generally Accepted Accounting Principles Compound interest
Kudler Fine Foods Security Report and System Review Kudler Fine Foods Security Report and System Review Introduction Kudler Fine Foods is in the process of developing a customer loyalty program‚ and a related system to give rewards to their customers. We have been given the task of assisting the development team in creating mechanisms that facilitate information security This paper serves to direct the development team along a pathway of security‚ with the intent to share information about
Premium Security Microsoft Windows Information security
Kudler Fine Foods wishes to develop a system to track customer purchases through a Frequent Shopper Program to award loyalty points for redemption. The objective of this project request is to track purchases of individual customers‚ which will accumulate as loyalty points for redemption (Apollo Group‚ 2011). Customers will have the ability to redeem loyalty points for gift items‚ specialty foods‚ and other products or services as made available (Apollo Group‚ 2011). Statement of Scope and Goals
Premium Flowchart Project management Loyalty program
Kudler Fine Foods Service Request SR-kf-013 Statement of Scope and Goals Kudler Fine Foods has a service request for a new information system that will keep track of customer’s purchases so they can receive incentives through a third party partnership. The scope of the project will be to develop a system that will effectively track the customer’s purchase behavior while also providing the incentives earned to the customer from the partnerships. The main focus will be on the input
Premium Point of sale Credit card Incentive
Product Kudler’s New Product Kathy Kudler has shown to be a strong business woman in the face of the gourmet grocer industry. To maintain that reputation Kathy has decided to expand services by both location and offerings. Kathy has researched the growing gourmet grocer market and has found a need in Canada. By researching the market Kathy found the one key product lacking is gourmet coffee. Ms. Kudler as well as other stakeholders of Kudler Fine Foods must enlist the marketing department for
Premium Coffee
previous reports provided to Kudler Fine Foods‚ the company addressed several issues. First was how implementing AIS would improve operations‚ next was how the use of flowcharts showed connections between reportable accounts‚ and last was how the use of pivot tables could increase decision making. This report will address risks including internal control measures. Analysis of Risks Although‚ there are many risks associated with AIS implementation‚ Kudler Fine Foods must focus on business risks
Premium Internal control Risk Auditing
ORGANIZATIONAL BEHAVIOR Organizational Behavior University of Phoenix Kudler Fine Foods is a local upscale specialty food store in the San Diego metropolitan area. The company has locations at La Jolla‚ Del Mar‚ and Encinitas. Kathy Kudler is the founder and President of the company. The organizational behavior aspects of Kudler Fine Foods will be examined and explored specifically in regard to its apparent organizational culture‚ organizational structure
Premium Decision making Organization Organizational culture