GHANA CHRISTIAN UNIVERSITY COLLEGE AMRAHIA‚ GHANA CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING PROJECT AT ODUMASI-KROBO. YEBOAH-MANTEY EMMANUEL APRIL 2010 CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING
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concepts‚ and issues regarding corporate social responsibility of business organizations. Foreign Literature Corporate Social Responsibility (CSR) is a critical issue across Asia. From local companies to multi-national conglomerates‚ how successfully business interacts with its environs and community is of supreme importance. As early as 1969‚ corporations have been paying attention to their impact on the local community and the world. Arising from the social justice movement of the 1960s‚
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hfghfghffhfhfh here are dueling sides of those for and against corporate social responsibility. Corporate Social Responsibility (CSR) is a concept whereby companies integrate ethical‚ social‚ environmental‚ and other global issues into their business operations and in their interaction with their stakeholders (employees‚ customers‚ shareholders‚ investors‚ local communities‚ government)‚ all on a voluntary basis. Boundless Study Guides KEY POINTS Proponents of CSR argue that socially responsible
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1. Corporate Social Responsibility Corporate social responsibility has several definitions but is simply defined by Woods and others (2013‚ 27) as the obligation of organisations to behave in ethical and moral ways. It generally refers to the notion that corporations have a responsibility to the society that sustains them. Over the years‚ the theory of corporate social responsibility has continued to develop in importance and significance. In modern day business it is common practice for organisations
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Contents 1. INTRODUCTION 2 2. IMPORTANCE OF CORPORATE SOCIAL RESPORNSIBILITY 2 3. COMPARSION OF CSR BETWEEN JOHN LEWIS AND M&S 2 4. CONCLUSION 2 5. REFERENCE SOURCES 2 6. BIBLIOGRAPHY 3 1. INTRODUCTION This assignment will primarily focus on Corporate Social Reporting which is also known as Corporate Social Responsibility (CSR). CSR is a report which illustrates company’s performances and commitments not only to stakeholders (customers‚ shareholders‚ employees‚ suppliers
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Corporate social responsibility (CSR‚ also called corporate conscience‚ corporate citizenship‚ social performance‚ or sustainable responsible business/ Responsible Business)[1] is a form of corporate self-regulation integrated into a business model. CSR policy functions as a built-in‚ self-regulating mechanism whereby a business monitors and ensures its active compliance with the spirit of the law‚ ethical standards‚ and international norms. In some models‚ a firm’s implementation of CSR goes beyond
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(Reporter #1; additional input…) Corporate Social Responsibility The broadest definition of corporate social responsibility is concerned with what is - or should be - the relationship between global corporations‚ governments of countries and individual citizens. More locally‚ the definition is concerned with the relationship between a corporation and the local society in which it resides or operates. Another definition is concerned with the relationship between a corporation and its stakeholders
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Birch (2002). Social‚ Economic and Environmental Capital. Corporate Citizenship in a New Economy. Deakin University‚ Melbourne J.M. Darley (2005). How Organizations Socialize Individuals into Evildoing In recent years‚ Corporate and Social Responsibility has become an ever increasing concern and source of community debate. It is now socially accepted that corporations have some ongoing responsibility‚ though sometimes ignored‚ to set a good example‚ make decisions based on social good and on
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From the case study and the e-Activity‚ determine two (2) key reasons why people value the customer service that Nordstrom provides. Examine Nordstrom’s current corporate social responsibility activities‚ and suggest one (1) additional action that the company could take to further strengthen its corporate social responsibility efforts. Two reasons why people value the customer service that Nordstorm provides. 1. With the recent downturn of the economy‚ some people can relate more to the needs
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Introduction Corporate social responsibility is a concept that has been around for decades. It emerged as an issue when law makers‚ stakeholders‚ and the general public began focusing on ethical and responsible corporate behavior‚ also referred to as “corporate citizenship” (Carroll‚ A.‚ 1998). According to Carroll (1998)‚ there are four facets of corporate citizenship. These facets are: 1) corporates fulfilling their economic responsibilities and be profitable‚ 2) corporates obeying the law
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