Rural Consumer Behavior with Regard to Selected FMCGs Consumption Patterns and Brand Usage: A Study A Sarangapani* and T Mamatha** Marketing of FMCGs (Fast Moving Consumer Goods) plays a pivotal role in the growth and development of a country irrespective of the size‚ population and the concepts which are so interlinked that‚ in the absence of one‚ the other virtually cannot survive. It is a fact that the development of FMCG marketing has always kept pace with the economic growth of the country
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Rural shop audit – A study on FMCG brands sold in rural shops in Tamil Nadu K Arul Rajan Gone were the days when a rural consumer went to a nearby city to buy “Branded” products and services. The impact of globalization has made significant change in the rural markets and is felt as much as in urban. Trends indicate that the rural markets are coming up in a big way and growing twice as fast as the urban‚ witnessing a rise in sales. Today‚ rural markets are critical for every marketer
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AND SOCIAL MEDIA December 2010 FMCG *Interbrand (2009) 1 Analysis of the eight most valuable Swiss brands* in the FMCG industry: How do they use social media? TABLE OF CONTENTS An introduction to Social Media in the FMCG industry..........................pag. 3 Best and worst practices.....pag. 20
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study the change in the profitability of the major FMCG companies in Pakistan due to change in the demand and consumer preferences in the rural areas. Introduction: Products which have a quick turnover and relatively low cost are known as Fast Moving consumer Goods (FMCG). FMCG products are those that get replaced within a year or less and the purchase cycle is relatively small as compared to other products and consumer durables. Examples of FMCG products include a wide range of frequently purchased
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varies among LIFO‚ FIFO‚ and average cost. What is the value of inventories that Dow Chemical values at LIFO basis as of December 31‚ 2012? .29 * 8476 million= 2485 million 2. Suppose that Dow Chemical had used first-in‚ first-out (FIFO) as a cost flow assumption for all of their Inventories. Would the book value of Inventories at December 31‚ 2012 be higher than‚ lower than‚ or the same as the amount currently recorded? If different‚ by how much? Inventories would be higher with FIFO. Would be
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their competitors or nature of the industry they are in. John Deere uses LIFE as their cost flow assumption. d) The balance sheets of the two companies would differ in the LIFO reserve John Deere must have on the balance sheet. For John Deere‚ they utilize LIFO‚ which “stores” the value of the product in inventory more than FIFO. John Deere can keep their inventory stocked with lower priced goods on the balance sheet‚ when in reality they are moving all the same inventory. If prices are decreasing
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Inventory Valuation 1 Lewis Corporation Case: 6-2 Page: 173 2 Lewis Corporation Traditionally used inventory valuation method: FIFO Uses periodic inventory system 3 Inventory Transaction 2005-2007 No. of Cartons Price per Carton 2005 2006 2007 2005 2006 2007 Beginning balance 1840 1020 1040 $20.00 Purchases 600 700 1000 $20.25 $21.50 $22.50 800 700 700 $21.00 $21.50 $22.75 400 700 700 $21.25 $22.00 $23.00 200 1000 700 $21.50 $22.25 $23.50 Sales 2820 3080 2950 $34
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No drop in sales for 2008. • Selling and administrative expenses remain constant. • Increase in sales price by 15% as inventory price increased by more than 30% on average. Considering the following assumptions we calculate the income with LIFO and FIFO method. Inventory: Inventory 2007 2008 Units Per Unit Cost in $’000 Units Per Unit Cost in $’000 Beginning Inventory 15000 900 13500 15000 900 13500 Purchases‚ Q1 10000 1000 10000 10000 1400 14000 Purchases‚ Q2 10000
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IV D. I‚ II and III 5. For Control Furniture Co.‚ LIFO Reserve in Year 2006 $91 million LIFO Reserve in Year 2005$82 million Tax Rate is 35%. To restate Year 2006 LIFO inventories to a FIFO basis‚ we use the following analytical entry: A. Option A B. Option B C. Option C D. Option D The following information can be found in ABC Co.’s financial statements. Assume a tax rate of 35%. Inventories valued using the LIFO method represented approximately 80% of consolidated inventories
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Chapter 7 Reporting and Interpreting Cost of Goods Sold and Inventory ANSWERS TO QUESTIONS 1. Inventory often is one of the largest amounts listed under assets on the balance sheet which means that it represents a significant amount of the resources available to the business. The inventory may be excessive in amount‚ which is a needless waste of resources; alternatively it may be too low‚ which may result in lost sales. Therefore‚ for internal users inventory control is very important
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