formal organisation and structure of the company (100) 3. The competitive environment (400) 4. Corporate culture‚ processes and systems (400) 5. The strategic fit between the company and the competitive environment (500) 6. Recommended possible future strategic options and decisions (150) Ferrari’s share capital is currently divided as follows: 90% Fiat Group‚ 10% Piero Ferrari. After the founder passed away in the late 1980s‚ the shareholders decided to relaunch the struggling
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a V12 that raced in the Monaco Grand Prix. It wasn’t until 1951 that the Ferrari won the Grand Prix and in 1952 the World Title was won. This is a company that has so much history within itself with personal and company struggles. The history itself draws people in to at least read about it if you already don’t know about it. The company is based in Italy and is considered the best racing car still to this day. The Ferrari brand name has grown enormously‚ they now offer men and women’s clothing
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Corporate Finance Career Overview If you work in private enterprise‚ your company measures its success at the end of the year by comparing how much money it made to how much it spent. If it has made more than it has spent‚ it was a good year. If it has made less than it has spent‚ it was a bad year—or the company is in an investment phase. (In other words‚ like Amazon.com‚ it spent more than it made because the company and its investors believed it would realize a profit in the near future
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The Objective in Corporate Finance “If you don’t know where you are going‚ it does not matter how you get there” Aswath Damodaran Stern School of Business Aswath Damodaran 2 First Principles Invest in projects that yield a return greater than the minimum acceptable hurdle rate. • The hurdle rate should be higher for riskier projects and reflect the financing mix used - owners’ funds (equity) or borrowed money (debt) • Returns on projects should be measured based on cash flows
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Aswath Damodaran 2 THE OBJECTIVE IN CORPORATE FINANCE “If you don’t know where you are going‚ it does’nt maCer how you get there” First Principles 3 Aswath Damodaran 3 The Classical Viewpoint 4 ¨ ¨ ¨ ¨ Van Horne: "In this book‚ we assume that the objecKve of the firm
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f Rajan [ Ferrari: The Italian Automotive Company] STRATEGIC MANAGEMENT PROJECT Introduction: Ferrari S.p.A. is an Italian sports car manufacturer based in Maranello‚ Italy. Founded by Enzo Ferrari in 1929‚ as Scuderia Ferrari‚ the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947. Throughout its history‚ the company has been noted for its continued participation in racing‚ especially in
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Enzo Ferrari was born in Modena Italy on February 18 1898. He came from a well to do family that owned a metal foundry making railroad parts‚ they were the first in his town to own a car. When WWI came Enzo’s father and brother (Dino) were drafted into the Italian army‚ whom both died from influenza in 1916. Enzo was forced to leave school to run the foundry‚ when the business collapsed he started work as a metalworker at the Modena Fire Brigade workshop in order to support his widowed mother. Enzo
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Strengths of Ferrari : • Extremely strong brand image. • Products that are a fine combination of beauty & aesthetics combined with unforgettable performance. • The brand has connected to itself an aura of mystique • Is looked upon as a status symbol • Takes on new challenges on a constant basis with a head on attitude. • Innovation & technology are key drivers behind every product. • A very inspired‚ well taken care of & satisfied work-force who are proud to be attached with the brand
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Ferrari SWOT Analysis What is SWOT analysis? SWOT stands for strengths‚ weaknesses‚ opportunities‚ and threats. SWOT analysis involves identifying your business’s strengths and weaknesses‚ and examining the opportunities and threats which may affect you. SWOT analysis can be used to analyse your organisation and its environment. Carrying out a SWOT analysis can help you identify changes that can be made to improve your business. Strengths Strengths
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FERRARI VIDEO CASE NIHAR CHATURVEDI (SEC-B) SHANTI BUSINESS SCHOOL 08-Feb-2012 1. Identify the design element of Ferrari. Ferrari has market positioned itself which signifies speed‚ design and symbol as an engineering marvel in market. The basic element to become a Ferrari deals with the aerodynamic design to create a negative lift of the body. The Ferrari design also implies light weight‚ stronger chassis‚ and smooth edges in order to minimize the resistance of the air pressure on external
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