CSAC05 1/13/07 9:21 Page 123 5 Analyzing Resources and Capabilities Analysts have tended to define assets too narrowly‚ identifying only those that can be measured‚ such as plant and equipment. Yet the intangible assets‚ such as a particular technology‚ accumulated consumer information‚ brand name‚ reputation‚ and corporate culture‚ are invaluable to the firm’s competitive power. In fact‚ these invisible assets are often the only real source of competitive edge that can be sustained over time
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Value Chain Analysis (Starbucks) Primary Activities: • Inbound Logistic: Starbucks had its agents travelled regularly to coffee – growing countries to establish relationship with growers and distributors. In sourcing green coffee beans‚ it was increasingly dealing directly with farmer. It normally offered high prices to ensure that the poor small coffee growers have enough money to cover their production cost and for their families. To buy coffee beans‚ Starbucks used fixed price purchase
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Case study: MTN Introduction: The resource-based view of strategy According to Segal-Horn (2004 p 163) the Resource-Based View (RBV): “ ... places the firm rather than the industry at the centre of strategy formulation ... It has an internal resource focus rather than an external industry or market focus for strategic thinking.“ Why RBV? Rumelt’s research (Unit 3 Section 2 pp 8-9)‚ although contested‚ showed that the industry environment accounted for a very small percentage of the
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387 From supply chains to value chains: A spotlight on CSR Malika Bhandarkar and Tarcisio Alvarez-Rivero* 1. Introduction Corporate social responsibility (CSR)1 has become a hot topic in boardrooms across the world. Changes in corporate value systems are being driven by pressures from different actors‚ including governments‚ consumers‚ non-governmental organizations (NGOs) and institutional investors (diagram 1). Multinational corporations (MNCs) have operations spread across the globe‚ relying
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Master’s Thesis AN INSTRUMENT TO ASSESS ORGANIZATIONAL CHANGE CAPABILITIES FOR e-BUSINESS TRANSFORMATION By Michael Sullivan A Thesis Submitted to the Faculty Of the WORCESTER POLYTECHNIC INSTITUTE In partial fulfillment of the requirements for the Degree of Master of Science In Manufacturing Management December 2000 APPROVED: Dr. Chickery J. Kasouf‚ Thesis Advisor Francis Noonan‚ Faculty Advisor Edward M. Gonsalves Abstract This thesis investigates organizational change strategies for
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subject company. PART II Internal Analysis This section entails an internal analysis which is more specifically concerned with the company relative to its competitive environment. Here‚ models such as the Competency Framework‚ VRIN Framework and Value Chain Model can be used to analyse resources and competencies that currently exist for the company (and those which might further need to be addressed) in the pursuit of sustainable competitive advantage. The final part of this section calls for a comparative
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better strategic understanding of product markets than the concepts of ‘product’ or ‘commodity’ chains. Abstract This paper will investigate the relevance of three tools for analysing and prescribing remedies for improving company performance; Porter’s Value Chain‚ Gereffi and Korzeniewicz’s Global Commodities Chain framework and finally the Sector Matrix approach as described by Froud‚ et. al. Values and limitations of these approaches will be recognised and discussed via specific references
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VanDeven FedEx Corporation Case Summary: Federal Express is a delivery service company‚ founded by Frederick W. Smith in 1973. While at Yale‚ he had a vision of an overnight delivery service designed to transport business packages globally. He found investors willing to contribute $90 million dollars‚ making it the largest company ever funded by a venture capital. Smith turned FedEx into a global shipping power. Key Service Marketing Issues: Customers/ Services: FedEx has a strong
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1. Accounting Treatments Capital Lease -Lessee Initially‚ the lessee recognizes the asset under his property‚ plant and equipment. The amount that should be debited is the Lower of asset’s fair value and present value of minimum lease payments. The present value is determined by discounting minimum lease payments using interest rates implicit in the lease. Also‚ initial direct cost that the lessee incurs in relation to the lease is added to the cost of recognized asset. On the credit side of
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grade of_____ Done this ___ day of ______ 2009. DR. GLENN C. CARO Member DR. MARIA FEVELINA C. BALUYOT Chairman/Adviser CHAPTER I INTRODUCTION FedEx Express is a cargo airline based in Memphis‚ Tennessee USA. It is the world’s largest airline in terms of aircraft and in terms of freight tons flown. It is a subsidiary of FedEx Corporation and delivers
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