related information services” (FedEx‚ 2005u‚ para. 1). FedEx strives to provide reliable‚ competitive‚ global‚ air and ground transportation of priority goods at a remarkable speed. FedEx will continue working to develop outstanding relationships among its employees‚ partners‚ and suppliers‚ while maintaining ethical and professional principles within its corporate staff‚ keeping safety the “first consideration in all operations” (FedEx‚ 2005u‚ para. 1). FedEx has based its strategic mission
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Introduction: include brief description of background‚ purpose of the focus group‚ marketing research problem‚ and detailed focus group objectives (ie. What are the marketing research objectives for this piece of research?) 2.Method and Procedures: discuss how the focus group was implemented: the composition of the focus group; where‚ when and how the focus group was conducted 3.Summary of Findings: briefly outline the key findings of your focus group‚ reactions‚ perceptions‚ and add in one or two verbatim
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excellent communication with their customers. They use tracking devices on all shipments‚ and customers can find out where their shipment is through many different avenues including a user-friendly Web site. Federal Express customers are assured that FedEx will always be on top of technology. Strategic Vision: Federal Express’ will always have competent top managers in charge of strategic direction. Frederick Smith built an industry leader‚ and kept it in that position since 1973. First-Mover Advantage:
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2. What are some of the disadvantages of using focus groups? Discuss two recent trends in focus group research and explain why you think these have evolved. Use references to support your opinions. Focus groups are one of the more commonly used methods in research when looking for a deeper understanding of a particular topic. Focus group discussions allow the researcher to probe both the cognitive and emotional responses of participants while observing the underlying group dynamic (Heary‚ Caroline
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Supplier Measurement helps FedEx Manage a Worldwide supply base FedEx is one of the few companies that have realised that suppliers affect its total costs to a large extent. Hence‚ it has introduced measures like detailed supplier scorecard to evaluate supplier performance for goods‚ services and fuel. This supplier scorecard maintains a level of uniformity among the many supply management groups and is available to all its suppliers and employees through its intranet. The scorecards for suppliers
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Camera with a focus ‘What does it take to make a movie?’… Gone are the days when such a question caught awe-filled eyes gazing at an aspiring film-maker eager to learn about the art and science of making motion pictures. It might rather end up making you a butt of joke amongst a bunch kids fluttering around you‚ teaching you to make a movie using a device as handy as a cell phone. That’s what it may take to make a movie in the present day. In a metropolis like Mumbai‚ with an ample of amateur
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primary and secondary school following a traditional teaching method‚ which used grammar as the starting point and foundation‚ for the development of all language skills — speaking‚ listening‚ writing‚ and reading‚ however there was relatively little focus on speaking and listening. As reported by Virginia‚ she was exposed to explicit information about the structure of the language and to rules that she had to internalize through repetitions and direct translation with little or no opportunity of participating
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performance‚ within the organization‚ for the purpose of making adjustments and needed changes. In a recent decision FedEx canceled their order for ten global air freighters from Airbus. The huge A380 super jumbo airplanes were originally scheduled for delivery in 2008 but Airbus delayed the date to year 2009 and then to 2010. Frederick Smith‚ chairman and chief executive of FedEx‚ cited Airbus’s recent decision to delay delivery of the super jumbo amid production bottlenecks as the reason for shifting
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Issues in the Caribbean Focus Groups A focus group is a special kind of interview situation that is largely non-quantitative. In focus groups‚ a researcher gathers together 6 – 12 people in a room or neutral location with a moderator to discuss one or more issues for a set timeframe. The responses during a focus group interview are usually recorded‚ thus prior consent of all of the participants is required. The group should be homogenous enough to avoid conflicts. Focus groups are useful in explanatory
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Focus Groups An overview Submitted to: Prof. Schaff By: Muhammad F Balouch Id # 617531 University of Bridgeport Executive Summary ..3 Introduction ...4 History of Focus Group .5 Rational and Uses of Focus Group 5 Conducting a Focus Group Study ..7 Running a Focus Group ..8 Analysis and Writing Up . 8
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