"Fedex marketing strategy" Essays and Research Papers

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    Transportation Company: FedEx By: Aniket Goswami - 121106 History FedEx Corporation (FedEx) traces back to 1971 when Frederick Smith established FDX‚ later to become FedEx‚ in Arkansas. FDX installed Cosmos‚ a centralized computer system‚ in 1979‚ to manage vehicles‚ people‚ packages‚ routes‚ and weather scenarios on a real-time basis. 1984-1998: Gelco Express International‚ Caliber System : Acquisition FDX Corporation was renamed FedEx Corporation in 2000. Business Description FedEx Corporation

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    possible with current research‚ and then conduct a comprehensive SWOT analysis for FedEx. FedEx is a household name when it comes to delivery of packages in the United State and globally. One of their internal strengths is the customer satisfaction. “Six subsidiary companies of FedEx Corp. has been highly ranked by Logistics Management magazine readers in the 30th Annual Quest for Quality Awards. Four of the six FedEx companies were recognized as the best in five categories. More than 6‚175 readers

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    FedEx Corp. URL:http://www.fedex.com Email:info@fedex.com [pic] Business Description: FedEx Corp.‚ founded by Frederick W. Smith‚ began operations in April 1973 and was incorporated on October 2‚ 1997. FedEx Corp. is a publicly traded company on the New York Stock Exchange and headquartered in Memphis‚ TN. Fedex Corporation was formed in January 1998 with the acquisition of Caliber System Inc. The company reports in four major business segments. FedEx Express provides time-certain delivery within

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    FedEx Product/Service FedEx works all over the world and has lots of diversity with in there company. They work with everyday men and women “business to consumer” and all types of businesses as well “business to business.” FedEx started out their business as an over night package delivery company but has expanded its efforts into eight divisions: FedEx Express‚ FedEx Trade Networks‚ FedEx Supply Chain‚ FedEx Ground‚ FedEx Freight‚ FedEx Custom Critical‚ FedEx Office‚ and FedEx Services.

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    with other people around the world. Today consumers in the US can make purchases or send files directly to and from business in places like China because of this industry. In my opinion the most interesting thing about this case is how the company FedEx was born from a simple observation that Fred Smith Jr. made about shipment overnight. This case took you from the embryonic stage of the express shipping industry and walks you through the growth‚ where UPS jumps in because barriers are lowered. It

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    FedEx Corp. is the premier global provider of transportation‚ e-commerce and supply chain management services. With annual revenues of about $20 billion‚ The company offers integrated business solutions through a network of subsidiaries operating independently‚ including FedEx Express‚ the world ’s largest express transportation company; FedEx Ground‚ North America ’s second largest provider of small-package ground delivery service; FedEx Freight‚ a leading provider of regional less-than-truckload

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    ICU: INTRODUCTION TO MARKETING Vladimir V. Bulatov. bbe@voliacable.com We‚ Fr 8:30 LECTURE 12. PRODUCT DEVELOPMENT II. Reading: Ch. 11‚ 12‚ addendum sent onto your e-mails. Three product levels in marketing: 1.Core product: “what the buyer is really buying?” (E.g. Charels Revson [Revlon] recognizes that: “In the factory we make cosmetics; in the store – we sell hope”). Product concept is the idea about benefits‚ not features. 2.Tangible product – a ready-to-use product that has certain

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    Fedex

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    THE BATTLE FOR VALUE‚ 2004: FEDEX CORP. VS. UNITED PARCEL SERVICE‚ INC. FedEx will produce superior financial returns for shareowners by providing high value-added supply chain‚ transportation‚ business‚ and related information services through focused operating companies competing collectively‚ and managed collaboratively‚ under the respected FedEx brand. —FedEx mission statement (excerpt) We serve the evolving distribution‚ logistics‚ and commerce needs of our customers worldwide‚ offering

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    Recruitment and Selection Strategy Plan - FedEx Assignment 1B Interview Strategy A job interview is a brief‚ but crucial‚ component of the employment process. And the Interview strategy majorly revolves around Selection Process. Selection process is a series of specific steps used by an employer to decide which recruits should be hired. It begins when recruits apply for employment and ends with the hiring decision. It involves matching the employment need of the applicant and the organization

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    Federal Express Corporation. Federal Express employs over 90‚000 people at more than 1‚600 facilities globally. “FedEx provides customers and businesses worldwide with a broad portfolio of transportation‚ e-commerce and business services. We offer integrated business applications through operating companies competing collectively and managed collaboratively‚ under the respected FedEx brand (FedEx).” This research report will examine Federal Express organizational structure by answering the following 5

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