our media affecting their impressionable minds? We may only control so much‚ we can only monitor so much‚ but will we or should we allow our media‚ without regulation‚ to continue corrupting the minds of our youth? I believe‚ in order to form a more perfect union‚ that government should make every constitutional effort to stabilize the media that is pumped into our children’s lives. Much is at stake when talking about the advertisement that affects our children. The combination of media and
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IMPACT OF SOCIAL MEDIA ON STUDENTS ACADEMIC PERFORMANCE (A STUDY OF STUDENTS OF UNIVERSITY OF ABUJA) By ANJUGU JESSICA NDAKU MC/2009/386 DEPARTMENT OF MASS COMMUNICATION MANAGEMENT AND SOCIAL SCIENCES CARITAS UNIVERSITY AMORJI – NIKE ENUGU AUGUST‚ 2013 TITLE PAGE IMPACT OF SOCIAL MEDIA ON THE STUDENTS ACADEMIC PERFORMANCE (A STUDY OF STUDENTS OF UNIVERSITY OF ABUJA) By ANJUGU JESSICA NDAKU MC/2009/386 A RESEARCH PROJECT SUBMITTED TO THE DEPARTMENT OF MASS COMMUNICATION
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The development of social media becomes more frequent in various parts of the world. It makes the field of public relations experience changes both in the field of theory and practice. The changes are not directly caused by the presence of social media‚ but social media offers many opportunities for public relations practitioners to interact with the public through the adaptation of technology and integrate it into their daily activities (Curtis‚ 2010) Social media is defined as the democratization
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Social media: A brief history and the implications for business leaders Introduction Over the last three decades‚ the Internet‚ as well as recent technology innovations‚ have transformed everyday life. From the way we communicate‚ to the way we shop for goods and services‚ the Internet has undoubtedly redefined how we interact with each other and even redefined our expectations. The Internet has not only helped the world overcome what was one of the biggest obstacles in communications‚ distance
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OF SOCIAL MARKETING Jude Varcoe In the last ten years there has been considerable spend on Social Marketing. There is no systematic way of proving the effectiveness of Social Marketing. This paper considers how the effectiveness of Social Marketing should be assessed‚ the extent to which effectiveness is currently determined and suggests a framework for evaluating the effectiveness of Social Marketing. This paper suggests that best practice in assessing the effectiveness of Social Marketing
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“controllers of the media” would be fun and interesting. But the further I researched into this topic‚ the more I realized how daunting this complex subject was going to be. The real challenge was that the more I researched and understood what the media was about‚ the harder it was to discriminate which ‘media source’ wasn’t intent on simply brainwashing me. What I mean is‚ these books‚ articles‚ columns‚ discussions‚ etc. all have the same thing in common – the conclusion that the media is everywhere
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Title: Social Media Due Date: 6th December 2012‚ 3pm Executive Summary Nowadays‚ in this rapid technology developed society‚ the social media is growing mature. Social media is a channel that provides direct access information throughout the world‚ it giving businesses and individual an opportunity to share their thought‚ products and services and news with other people. As there is a trend of switching demand from traditional media tools to social media‚ marketers realised that social media
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04/06/2013 Social media - Wikipedia‚ the free encyclopedia Social media From Wikipedia‚ the free encyclopedia Social media refers to the means of interactions among people in which they create‚ share‚ and exchange information and ideas in virtual communities and networks.[1] Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0‚ and that allow the creation and exchange of
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Social networking sites such as Facebook‚ Twitter‚ MySpace have become hugely popular over the last decade. In fact the popularity has quadrupled from 2005 to 2009. Social networking sites have generally expanded the number and diversity of people a person can interact with. Interpersonal relationships are no longer restricted to people in the neighborhood‚ church‚ mosque‚ school or workplace. Instead the pool of people someone has the opportunity to meet is almost endless. With any emerging technology
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Journal of Business Research 65 (2012) 1480–1486 Contents lists available at SciVerse ScienceDirect Journal of Business Research Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand☆ Angella J. Kim a‚ 1‚ Eunju Ko b‚⁎ a b University of Minnesota‚ College of Design Department of Design‚ Housing‚ and Apparel‚ 346 McNeal Hall‚ 1985 Buford Avenue St. Paul‚ MN 55108‚ USA University‚ College of Human Ecology Department of Clothing and
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