THE APPLICATION OF TOTAL QUALITY MANAGEMENT IN TERMS OF SERVICES OF THE SELECTED FAST FOOD CHAINS IN MARKET-MARKET AYALA MALLS A Thesis Presented To The Faculty of Taguig City University In Partial Fulfillment Of the Requirement for the Degree Bachelor of Science in Hotel and Restaurant Management BY Roselle L. Molina Jelly Mae R. Monsod Krecia M. Fanuncio Rodel
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satisfaction‚ and behavioral intentions in fast-food restaurants Hong Qin and Victor R. Prybutok Information Technology and Decision Sciences Department‚ College of Business Administration‚ University of North Texas‚ Denton‚ Texas‚ USA Abstract Purpose – This study aims to explore the potential dimensions of service quality‚ and examine the relationship among service quality‚ food quality‚ perceived value‚ customer satisfaction and behavioral intentions in fast-food restaurants (FFRs). Design/methodology/approach
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America is beginning to become more dependent on fast food companies‚ because of the low prices‚ and a quick meal‚ many families are turning into the drive thru for a rapid fix to a late night meal. With fast foods’ growing popularity‚ obesity is also becoming a growing problem. Everyone blames each other for the obesity epidemic‚ but no one can take the blame and accept that it is possibly our faults. While America is reaching for fast-food companies for an easy meal‚ more Americans are beginning
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Fast Food Advertising And Childhood Obesity A rise in obesity has been observed in the United States in the last two decades. Obesity is one problem that gives birth to numerous fatal diseases‚ including but not limited to cardiovascular disease‚ diabetes‚ and depression. The Centers for Disease Control and Prevention (CDC) conducted a survey and found that‚ “More than one-third of U.S. adults (35.7%) and approximately 17% (or 12.5 million) of children and adolescents aged 2-19 years are obese”
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Effects of Fast Food on the American Economy How does fast food affect America’s economy? Does fast food affects Americans economy in the bad way or good way? Some people say that fast foods are ruining Americans economy. They want to reduce effects of the fast food industry in America. However‚ the advocates do not agree because they think that fast foods are giving a major boost to the economy. They give out a few examples about the advantage of fast food to the economy such as proving jobs or
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Professor Johnson 03/06/2012 Fast Food Industry in U.S A variety of different regulations have been set for people that are concerned with tobacco either on a personal level or commercially. Tobacco is associated with damages and thus it has been attacked by medical authorities and social observers. The fast food industry is no exception since it has also contributed to different damages to people’s health. Obesity is just one of the many ailments caused by fast food joints. FDA has made sure
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dominant position in the fast food in the Philippines? What sources of competitive advantage was it able to develop against McDonald’s in its home market? Jollibee built a dominant position in the fast food market in the Philippines by creating a spicy homestyle hamburger that appealed to the Filipinos taste and created a fast food environment that was fun and family oriented‚ following the “Five Fs” (philosophy adopted by the company – friendliness‚ fun‚ flavorful food‚ flexibility‚ family) In
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The Pricing Strategies of Fast Foods vs. Restaurants Dateesha L. Cavin Webster University 28 April 2011 Abstract This paper explores the difference in pricing strategies of Fast Food vs. Restaurants. Fast food restaurants compared to sit-down restaurants are exceedingly popular because they prove to fit comfortably in our active‚ modern day lives. Today‚ many people eat fast food instead of cooking meals at home. The reason for this is that many of us are constantly busy with our daily responsibilities
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Kentucky Fried Chicken and Global Fast-Food Industry Executive Summary This case study will show a brief history of KFC (Kentucky Fried Chicken) and how it became successful. It includes a brief history of how it ended on the road and now known as one of the most famous fast-food chain around the world. Its SWOT Analysis (strengths‚ weaknesses‚ opportunities and threats) will show how they became famous and the things that they need to improve for their weaknesses and the opportunities that they
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“Retailing characteristics of fast food stores and their impact on customer sales and satisfaction” By:- Rajul Bhardwaj Lecturer‚ Faculty of Management Studies‚ Gurukul Kangri University‚ Haridwar(Uttarakhand)‚ India Table Of Contents:- Chap-1 Introduction 1.1 Global Retailing Industry..…………………… 1.2 The Far East Experience..…………………… 1.3 The Changing Food Retailing sector in Asia.. 1.4 Recognition of a Problem……………………… 1.5 Objectives of
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