Journal of Retailing 80 (2004) 159–169 The influence of online product recommendations on consumers’ online choices Sylvain Senecal a‚∗ ‚ Jacques Nantel a‚1 a HEC Montreal‚ University of Montreal‚ 3000 Chemin de la Cote-Sainte-Catherine‚ Montreal‚ Que.‚ Canada H3T 2A7 Abstract This study investigates consumers’ usage of online recommendation sources and their influence on online product choices. A 3 (websites) × 4 (recommendation sources) × 2 (products) online experiment was conducted with
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BUZE400 Economics (Part 1) Fall 2013 Tutorial 4: The theory of consumer choice Question 1: Nargiza and Alibek are painting their apartment. At the paint store‚ Alibek says he prefers Canary Yellow to Bumblebee Yellow‚ Lime Yellow‚ and Crayola Yellow. Nargiza …nds new paint samples and asks Alibek to compare Canary Yellow to School Bus Yellow and to Sunrise Yellow. Alibek prefers Sunrise Yellow to Canary Yellow‚ and prefers School Bus Yellow to Canary Yellow. He also prefers Sunrise Yellow
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info-communications company‚ offering a full range of information‚ communications and entertainment services for both consumer and corporate markets. StarHub operates a HSPA+ mobile network that delivers up to 42Mbps for downlink to complement its nationwide GSM network‚ and an LTE network that provides connection speeds of up to 75Mbps in key business areas. It also manages an island-wide HFC network that delivers multi-channel pay TV services (including HDTV‚ Internet TV and on-demand services) as well as
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IMPACTS OF RELATED PRODUCT BRANDING ON CONSUMER CHOICE OF COMMODITIES. A CASE STUDY OF COCA COLA DRINKS KIAMUNYI ESTATE(NAKURU). A RESEARCH PROPOSAL SUBMITTED IN PARTIAL FULFILLMENT FOR THE REQUIREMENT FOR THE AWARD OF BACHELOR OF COMMERCE DEGREE‚ TO THE FACULTY OF ECONOMICS AND BUSINESS STUDIES. COMPILED BY; 1) EMMA KABINDIO CM/N/035/09 KABARAK UNIVERSITY MARCH‚ 2011 DECLARATION I hereby declare that this research proposal is my original work and has not been presented
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Mobile Computing and Social Networks CIS 500 09/03/2012 “Geolocation in general is the practice of determining the physical‚ real world location of a person‚ device or subject matter using digital information processed through the Internet or other electronic means of communication” (How Accurate is GeoLocation?). You will be using this type of technology to acquire data from one person’s computer/mobile device‚ to try and identify where their actual location is. This type of
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CONSUMER BEHAVIOUR AND ITS BUYING PROCESSES ON Mobile Phones SUBMITTED BY:- SUMEDHA .K. NARVEKAR 351 BACHELOR OF BUSINESS ADMINISTRATION UNDER THE GUIDANCE OF:- FACULTY GUIDE:- MS. VANESSA FURTADO FACULTY‚
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One: Introduction In 1950’s‚ mobile phones has emerged as one of the defining technology of our time. This is evident by the fact that it has become the fastest growing communication technology of our time(Ibrahim‚2011). Etukudu(2007) stated that its explosive growth makes it practically futile for scholarly maunscripts to cite the number of mobile subscriptions global and that it is safe to point out that subscriptions are well into billions and growing. Mobile phones are counted as one of the
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consumer satisfaction with mobile industry Minor Project Report Submitted in partial fulfillment of the requirement for the award of the Post Graduate Diploma in Management 2011-2013 Submitted By: ROHAN AGARWAL Enrolment No.: Under the Guidance of MS. MEGHA JAIN Faculty‚ DSPSR Delhi School of Professional Studies and Research (Approved by AICTE‚ Ministry of HRD‚ Govt. of India‚ New Delhi‚ India) Certificate This is to certify that the project
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career choice Contents 1. Introduction 1.1 Role 1.2 Objective and Subjective Constraints 1.3 Key Theories of Occupational Choice 1.3.1 Developmental Theory 1.3.2 Structural Theory 1.3.3 RIASEC Model 2. Factors of Occupational Choice 2.1 Family and Class 2.2 Neighbourhood and Peer Group 2.3 School and Education 2.4 Race 2.5 Gender 2.5.1 Horizontal and Vertical Segregation 2.5.2 Pay 2.5.3 Hours Worked
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COMPETENCIES OF CELCOM Oldest Telecommunication Company 1988 witnessed the dynamic birth of Celcom‚ a leading mobile telecommunications provider in Malaysia. Since its inception‚ Celcom has steadily made its presence felt in the Malaysian market. It has‚ always continued to spread its wings and is undeterred by the dynamic nature of the mobile communication industry. Celcom is the first mobile company in Malaysia and in the region to offer Easy GPRS to its customers. Easy GPRS is an automatic and seamless
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