A Research Project Report Titled ―Customer Satisfaction on Public And Private Bank Loan‖ Submitted in partial fulfillment for the Award of degree of Master of Business Administration 2010-2012 Global Institute of Technology Sitapura‚ Jaipur (Raj)-302022 Submitted To: Submitted By: Mrs.Mamta Soni Mahendra Singh Rathore (Ast.professor) (MBA IV SEM) DECLARATION Hereby I declare that the project report titled―Customer Satisfaction On Public And Private Bank Loan‖submitted
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Title : Establishing profitable customer loyalty for multinational companies in emerging economies Reference Bowen‚ John T. and Shiang-Lih Chen (2001)‚ “The Relationship Between Customer Loyalty and Customer Satisfaction‚” International Journal of Contemporary Hospitality Management‚ 13 (5)‚ 213–17. Research Problem : establishment of “profitable customer loyalty” Problem Analysis : Inspite of investing time resource and finance there is no guarantee of sucesss. RELATED RESEARCH
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2.1. Customer satisfaction definitions. Customer satisfaction has also been defined by another author as the extent to which a product’s perceived performance matches a buyer’s expectations (Kotler et al.‚ 2002‚ p. 8). According to Schiffman & Karun (2004) Customer satisfaction is defined as “the individual’s perception of the performance of the products or services in relation to his or her expectations” customer satisfaction could be the pleasure obtained from consuming an offer.
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KWAME NKRUMAH UNIVERSITY OF SCIENCE & TECHNOLOGY INSTITUTE OF DISTANCE LEARING‚ KNUST SUNYANI CAMPUS [pic] TOPIC: THE EFFECT OF BRANDING ON CUSTOMER GROWTH IN THE TELECOMMUNICATIONS INDUSTRY (A CASE STUDY OF VODAFONE GHANA) BY PINAMANG FRANCIS WILLIAMS A RESEARCH PROPOSAL SUBMITTED TO THE SCHOOL OF BUSINESS STUDIES IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE DEGREE OF COMMONWEALTH MASTERS OF BUSINESS ADMINISTRATION JUNE 2013 CHAPTER
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service‚ public service‚ security service and so on… (Encarta Premium 2009) The key component of business is providing quality service for its customers. Quality service requires one way of follow up of the dynamic in the internal and external business environment through information gathering and analyzing to increase customer satisfaction. Customer satisfaction with service quality can be evaluated by comparing presumption of service received with expectation of the service needed.(Google) In the
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1.0 INTRODUCTION In managing the business which provides pure services to the customer‚ company need to ensure that the service delivered is meeting with expectation and satisfied the customer. The quality of services is considered to be a critical success factor for the service companies. Service is close conceptual as well as empirical link to customer satisfaction turned it into the core marketing instrument‚ making it the most researched area in services marketing (Fisk et al.‚ 1995; Bolton
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PROJECT REPORT ON CUSTOMER SATISFACTION (BUSINESS RESEARCH METHODS) APRIL: - 2013 SESSION: - 2012 - 2013 Submitted To: Submitted By: Ms. Sugand Ankit Gupta Assistant Professor MBA II Department of Management Studies 28401 ABSTRACT MY project report gives brief study‚ on what are Customer Satisfaction and the techniques of achieving Customer Satisfaction. It focuses on customer’s perceptions. Many firms are interested
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The research register for this journal is available at http://www.mcbup.com /research_registers IJQRM 18‚7 722 Received August 2000 Revised February 2001 The current issue and full text archive of this journal is available at http://www.emerald-library.com/ft Case studies on the implementation of TQM in the UK automotive SMEs Sha’ri Mohd. Yusof Universiti Teknologi Malaysia‚ Johor Bahru‚ Malaysia‚ and Elaine Aspinwall University of Birmingham‚ Birmingham‚ UK Keywords TQM
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Analysis – Current Marketing Situation The domestic telecommunication industry offers a broad range of services through four primary product segments: radio‚ television‚ voice communications‚ and broadband services‚ the two largest being voice communications and broadband services (Industry). These services are offered to businesses and personal consumers‚ and are the industry’s primary user segments. Companies in the telecommunication industry are the primary means by which communication is provided
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The telecommunication wireless industry is defined by its ability to operate and maintain switching and transmission facilities to provide direct communication through radio-based cellular networks. Services found in this industry include cellular mobile phone services‚ paging services‚ broad and personal communication services‚ and wireless public safety services. According to (IBIS World database)‚ 52.2 percent of the products and services are segmented in cellular voice services. The telecommunication
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