American Fast Food in Chinese Market: A Cross-Cultural Perspective ----The Case of KFC and McDonald’s University of Halmstad School of Business and Engineering Master International Marketing American Fast Food in Chinese Market: A Cross-Cultural Perspective ----The Case of KFC and McDonald’s Master’s Dissertation in International Marketing‚ 15 credits Final seminar Spring‚ 2009 Authors: Yu Cui Zhang Ting ----------- 860630-T086 850402-T042 Supervisor: Gabriel Awuah
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Fast food chains are killing people “You want it‚ need it‚ you gotta have a taste of McDonald ’s burgers.” There are a lot of fast food offers that can catch our attention. They are great offers that can help us to save a lot of money‚ but what is behind cheap food? Fast food chains are killing people. They cheat their clients with sugar-free products‚ but they still have a lot of calories and fat. The offers that fast food provides customers are so good that they are becoming addicted. People
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FACTORS AFFECTING EMPLOYMENT IN KENYA. Creating opportunities in terms of employment is of critical concern to every country in the world. While the developed countries have some strategies to cushion the citizen against unemployment‚ the developing and under developed countries are still struggling with the impact of unemployment. There are a number of factors that have continued to affect employment in Kenya. These factors are traced from colonial era and continue to have influence even today
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Biology Task To investigate the effect of some factor affecting pulse rate Aim TO investigate how exercise affects the pulse rate. To do this‚ we took our normal pulse rate and then compared it with the pulse rate after exercise (walking). We kept all other factors constant so as to study the effect of exercise on pulse rate. Introduction Our heart is a muscle. It’s located a little to the left of the middle of our chest‚ and it’s about the size of our fist. There are lots of muscles all over
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0Lecture 3: Marketing Environment Scanning of the Marketing Environment – Opportunities or threats? Environmental Forces—Firms must monitor six major forces in the broad environment: Demographic Political-Legal Economic Technological Socio-Cultural Natural 1. Demographic Environment The main demographic force that marketers monitor is population because people make up markets. Marketers are keenly interested in the: Size and growth rate of populations in cities‚ regions‚ and nations. Age distribution
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Advantages and Disadvantages of Fast Foods Food that we eat today has changed more in the past 30 years‚ than in the past 3‚000 years. What is even more astonishing is that these changes have occurred without the public even knowing it or having the chance to debate it. How has this happened? We are now a culture that is very distant from where our food comes from. We are alienated from our food industry. We don’t see how the food is made or what chemicals‚ food coloring or fillers are added to
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FACTORS AFFECTING ACADEMIC PERFORMANCE OF FIRST YEAR COLLEGE STUDENTS OF THE DIVINE WORD COLLEGE OF BANGUED FIRST SEMESTER 2010-2011 Mary B. Gallardo‚MST-Math‚ Alfreinell S. Castillo‚ BSC‚ Jessie T. Sibayan‚ AB‚ Marianito T. Taeza‚ AB‚ and G. Regil D.Valera‚ BSCE Registrar’s Office‚ Divine Word College of Bangued June 1‚ 2011. The objective of this study was to examine factors such as age‚ gender‚ high school graduated from‚ and Grade Point Average (GPA) in fourth year and to identify whether
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CONTENTS PAGE Page Section 1 - Introduction 3 Section 2 - Evaluate main factors affecting consumer demands & types of hospitality products 2.1 Seasonality 4 - 5 2.2 Price 6 - 7 2.3 Location 8 - 9 2.4 Contemporary issue 10 - 11 Section 3 - Conclusion 12 Section 4 - References 13 - 14 Appendix 1 & 2 15 SECTION 1 - INTRODUCTION
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Institute of Management‚ Nirma University‚ Ahmedabad SERVICE MARKETING Project Proposal on “Customer Relation Management Practices in the Indian Fast Food Industry” Submitted To: Prof. Ashwini Awasthi Submitted by: Meghna Mavani (091227) 1 Project Title: Customer relation management practices in the Indian Fast-Food Industry. Introduction to the topic: Relationship marketing is emerging as the core marketing activity for businesses operating in fiercely competitive environments. On average
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[pic] [pic] [pic] INTRODUCTION & TERMS OF REFERENCE For this assignment‚ I’m a marketing consultant and I will be giving advice to Mr Johnson who wants to open up a fast food restaurant in a large urban area of South London where he lives. I’ll have to outline the types of information he might need and produce a research plan which should include: • The research objectives and what areas the research will cover • What research methods he
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