Explain why it is important for marketers to understand the concept of branding. Discuss in detail concepts branding‚ brand positioning and brand equity and explain some brand strategies such as brand extension or brand stretching. Introduction. It is imperative for marketers to understand the concept of branding as it is the process which will identify and differentiate a company ’s product or service from the competition (Jobber‚ 2010). In our developed economy the competition and the offer
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One theory that I continue to apply at EAO is the use of person-centred approach as you need to let the older adult who is being abused or suspects abuse of a friend decide what they would like to do. The person is the expert of there own life‚ not you as the SSW‚ you are there for support. Ways I have applied this is during calls to the head office from older adults‚ and during training session and fairs when older adults or care takers are discussing issues of elder abuse. Another theory that I
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Rebecca Judge CYP Core 3.5 Develop positive relationships with children‚ young people and others in thier care 1) Be able to develop positive relationships with children and young people. 1.1) it is important to have a positive relationshop with children and young people because it will help you and both children and ypung people to have a happier relationahip with each other and make the enviroment much better. With children its good to have a positive relationship so that they can get
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Most Important Person In My Life In 2007 the most important‚ the most inspiring man I have ever met was taken from me. My Dad died unexpectedly from a heart condition that he was suppose to recover from in five days. My Dad was so amazing. He had read so many books all his life that I can’t ever match what he read. He was a High School graduate from Brooklyn who was elegant and highly intelligent. He was wise‚ kind and extremely funny. Everyone respected and loved him. He took such
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currently to be congruent with person-centered theory. With resources of information provided by Halbur & Halbur‚ I have been able to dissect parts of the theory. According to the Institute of Professional Counsellors‚ an organization training in multiple theories‚ “The humanistic approach views people as capable and autonomous‚ with the ability to resolve their difficulties‚ realize their potential‚ and change their lives in positive ways”. This approach is vital in person-centered theory which focuses on
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Carl Rogers is the father of the humanistic movement in psychotherapy His core theme in therapy is non-judgmental listening & acceptance of the client‚ better known as unconditional positive regard His therapeutic approach is known as the Person Centered Therapy‚ which is based on the concepts of humanistic psychology & shares many of the concepts of Existentialism Both of these concepts share the idea that the client can make positive & constructive choices His approach is also based on the theory
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FAMILY BACKGROUND INFLUENCES HOW A PERSON PERCEIVES THE WORLD. DISCUSS A person’s view upon the world always changes in the process of growing up; he or she is not just getting around with family members but also the society‚ strangers and friends. However‚ family background does play a crucial and vital role in influencing a person perceives the world. Personally‚ a person means the child in a family; he or she is in the process of a child turning to be an adult. While‚ family background means
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Graded Unit- Development Stage- Louise Morgan The activity that I helped a service user complete was baking cakes. The activity was developed using person centred planning social care model. The service user to whom I will be again changing the name of to Lauren‚ following Data Protection act 1998. By following the person centred approach Lauren was empowered by making her own choices‚ she feels in everyday living that she does not get to make a lot of choices about the way she lives because she
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How does law enforcement affect the average person? Law Enforcement is a worthwhile career because we constantly need more protection. I’m doing Law Enforcement and I’ll be talking about job descriptions‚ education‚ procedures‚ types of law Enforcers‚ salaries. I’ll be telling you all about 5 important categories due to law enforcement and law enforcers. This is a worthwhile career that constantly helps people throughout the time period of life. I feel that law enforcement is a very helpful
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M1 - Explain why human resources planning is important to an organisation. Human Resource management can be defined as a management of organisation workforce. It is responsible for recruitment and selection‚ induction and training‚ promotion and transfers‚ human resources and manpower planning‚ rewards and conditions of employment and appraisals and termination of employment. HRM is also a strategic and comprehensive approach to managing people and the workplace culture and environment. Effective
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