Date Greenwich Maritime & International Collaborations Business Systems Management & Strategy BUSI1151/BUSI1494 Small Business Development 6 THREE HOURS May 2011 Course co-ordinator: Dr Lin Yan INSTRUCTIONS TO CANDIDATES Answer ALL questions. A copy of the case study has been supplied in advance of the exam. The case study is also attached to this examination paper. This is a CLOSED book examination. May 2011 Course Title Small Business Development Course Code BUSI 1151/1494 Page 1 of 2
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MARKETING ANALYSIS SUMMARY i. MARKETING DESCRIPTION We sell our product (doormats) in Zanzibar islands while considering the large number of customers who lives and visit at town area. The HPDC is located in the busiest commercial section of Zanzibar with large number of people. We will advertise the market as a place where the customer can get quality and attractive doormats at retail prices. The HPDC has established critical factors that enable to reach on targeted goal. ii. MARKET SEGMENTATION
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Boeing has always been a innovator in aerospace technology. The company must keep striving to enhance every product they create. Boeing has typically been a leader in new models of airplanes and the technology that goes along with them. So many new innovations are constantly evolving; therefore the competition Boeing sustains is quite high. Since their biggest competitor is Aerobus‚ there is constantly a race to have the best product‚ with the best technology for the best price of course. Boeing
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Hodan’s Java And Bakery (HJB)‚ Garowe‚ Puntland‚ Somalia 2014 ____________________________________________________ SAMPLE OF BUSINESS PLAN _____________________________________________________________ HODON’S JAVA AND BAKERY HJB- is a start-up coffee and bakery retail establishment located in Garowe. _____________________________________________________ By: Burhan Farah Mohamed B.Soc.Sc./B.D.S Depart. Development Studies At Puntland State University (P. S.U) Garoe-Campus‚ Puntland‚ Somalia _
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This organization’s mission and purpose is to help prevent‚ manage‚ and make the life of those with diabetes better ("American Diabetes Association®‚" 2014). Concurrently with diet education‚ I would stress how beneficial it would be to incorporate a plan that will increase physical activity levels in their daily
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way; Show Respect: Treat everyone and everything with care and consideration; Practice Teamwork: Succeed together; Achieve Excellence: Be great at what you do and keep getting better; Take Responsibility: Own it. Do it. Don’t give up” (ADM). This business really is “unlock(ing) the potential of nature to improve the quality of
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and Verizon bought Alltel. It’s true that the cost of voice services has fallen over the past decade‚ and even in the past year: Sprint and T-Mobile both offered attractive rates‚ so Verizon and AT&T slashed the prices of their unlimited calling plans by $30 in early 2010. But what that doesn’t show is how much people are actually spending on their cell phone bills. For AT&T customers under contract‚ spending has gone up over the past four years. AT&T’s average revenue per user for postpaid customers
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This limits sales opportunities for the corporation‚ and this is why Target has plans to expand mobile and online capabilities for shoppers as well as examining possibilities for international store expansion. Target already proved successful at this by opening stores in Hawaii and Alaska‚ outside the contiguous states. Target has always
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IV. History/ Background of the Business I am a single person and was just barely making ends meet working in a fast food restaurant part- time at night. There was a time that I was thinking what if I will stand my own shop‚ a Shaenah’s cupcake. Even though cupcakes are not one of life’s necessities‚ they have become popular because they symbolize one of life’s little luxuries for those of us who are on budget. People can’t afford to go on a big trip to China anymore but they can afford
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A. Executive summary: The proposed business plan is aimed towards analyzing the toy market and knows its feasibility‚ and then inaugurating the retail store of toys named as “Toys Ville”. Three years projected financials have been prepared‚ to show the time estimated to reach the break even. This executive summary is aimed towards providing the comprehensive business plan for starting a toy business with its mission statement‚ goals and objectives. In the sections 1. Business name and location The
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