Hospitality Management Effect of Branding and Customer Loyalty on Hotel Industry in Hong Kong Name: Joy W Tutor’s Name: 9/1/2010 Abstract: The hotel industry consist of a wide range of fields within the service sector that provides various hospitality facilities including accommodation‚ food and beverage‚ business meetings and events‚ leisure amenities‚ entertainment and recreation and tourism services. Being one of the dominating sectors in the service industry‚ hotel and hospitality services
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Level 1 Foundation Diploma in Hospitality Unit 2 Why the hospitality industry is important Guided Learning Hours: 30 (25 for teaching and learning activities‚ 5 for assessment activities) Unit aims The wider hospitality industry and the seven industries within it‚ provide a stimulating and challenging world for you to study and work in. Through this unit‚ you will learn how the everyday lives of people are affected by the important contribution the hospitality industry makes to the UK economy
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The Hospitality Management The hospitality industry supported 7.5 million USA jobs in 2011(“selectusa.commerce.gov”). It includes a broad variety of service industries that incorporate food service‚ tourism‚ and hotels (“economywatch.com”). The business depends in large part on the number of people traveling for business or pleasure. Economy has a big impact on travelers’ decisions. When individuals and corporations are doing well financially‚ they are more likely to take vacations and spend
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i4.1 Best product value strategies: As the world’s largest furniture retailer‚ IKEA is known for its product’s value‚ in terms of quality‚ style‚ affordability‚ functionality and durability. Their appliances and furniture is designed base on modern architecture and associated with eco-friendly interior design. Moreover‚ the company is known for its affordable products with highest quality and products with many functions inside. Therefore‚ its business idea is "To offer a wide range of well designed
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410 Marketing of physical products VS marketing of services The marketing of physical products and marketing of services expose two different situations in marketing which requires different strategies. With physical product marketing you need to consider the product‚ price‚ place and promotions which are the standard 4Ps approach. When it’s come to marketing of services you need to consider people‚ process and proof on top of the standard 4Ps approach. Services are intangible‚ inseparable‚ perishable
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largest service industry in India‚ with a contribution of 6.23% to the national GDP and 8.78% of the total employment in India. India offers a wide variety of options to tourists both international and domestic varying from rich heritage to forests and mountains. Indian Government recognizes the potential of Tourism as an avenue for equitable growth and has announced a number of policy initiatives to sustain and develop the tourism sector. Also‚ 100% FDI is allowed in Tourism and Hospitality Sector
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of New Products and Services It involve bringing two separate elements into accord: customer satisfaction and technical feasibility. R&D Objectives: 1. The definition of the target market 2. The product’s concept 3. The benefits the product will deliver 4. How the product will be positioned in the market 5. The product’s features‚ attributes‚ design specifications and requirements Product Strategy Quality Function Deployment (QFD) Alternative managerial technique for product development
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Hospitality Law Hospitality law has evolved as a specialty within the legal profession in the last several decades. It is also offered as a course on the undergraduate and graduate levels as well as in some law schools. A typical hospitality law course covers the history of hospitality law‚ the impact of federal and state civil rights laws on the hospitality industry‚ and an extensive discussion of contract law‚ including discussions of remedies for overbooking and a guest’s breach of the contract
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Mustafa Feedback on Mustafa’s prestantion on Hospitality management industry. Research on industry The presenter had performed poor research is performed on the industry and no data is collected specifically for example opportunities and challenges faced by hospitality management. No analytical tools are used as well. Understanding and evaluation of industry The presenter presented the Confused/unclear description of industry. Only Description of Aromarc Company is presented rather than the
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Product Design and Process Selection - Services Case: Creature Care Animal Clinic 1. Identify the operations management problems that Dr. Barr is having at the clinic. Dr‚ Barr is experiencing several operations problems due to a change in what customers are requesting compared to the services the clinic was designed to offer. The increase in specialized services and the addition of grooming requires a different layout. Not only have the space requirements changed but some non-contact services
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