background in lay-outing. I’ve had my internship at Abrea Consulting Group‚ a business and tax firm‚ under the Corporate Communications Department; there I have been exposed to the world of business as well as the field of corporate communications where I was tasked with their Print Ads.‚ Newsletter‚ Website design‚ Company Video and handling of Social Media accounts. I was also briefed on how PR works in the business industry. As an intern with such tasks‚ they say that I work well under pressure
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AND CORPORATE SOCIAL RESPONSABILITY INDEX Introduction: Corporate Social Responsibility and PR…………………………………………………………....2 Public Relations and CSR……………………….................3 CSR and stakeholders’ expectations……………................3 Evolution of CRS and different concepts……….................5 Role of PR firms and PR tools for CSR……………...........6 The impact of CSR on business and society…………........6 Practices on CSR between businesses………………..........6 CSR management skills………………………………
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1 Playing the Game Game theory implications in business Abhik Ghosh 19th July’09 ©ABHIK GHOSH In an economically contracting market-place‚ interactions between various parties to a transaction are increasing every single day. With numerous covenants guarding every deal‚ there is more to the market equation than simply the buyer-seller dynamic. Undoubtedly‚ in a perfect world‚ when the curtains are pulled down‚ and the facade is eroded‚ the buyer-seller dynamic is still supremely prevalent
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Corporate Communication Assignment CCOM5112 Dimpho Mabulana Student Number: 13006850 Lecturer: A3 Human “Public relations (PR) is the practice of managing the spread of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The aim of public relations by a company often is to persuade the public‚ investors
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ever thought “My advertising campaign is boring?” That is because you are not being creative and you are not having fun doing it. When you create a fun and exciting advertising campaign‚ it doesn’t have to take forever and it doesn’t have to be difficult. Business owners must create an advertising campaign or they won’t attract new business. Advertising campaign’s don’t have to be boring and the same ole same ole. Spruce your campaign up and make people want to go to your website for more information
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Implications of Affirmative Action on Business ` Affirmative actionprograms‚ as we know them‚ are less than 50 years old‚ and are usually viewedas a series ofpositive steps taken to ensure the representation of minority groups in fields that have traditionallyexcluded them. It protects both racial and ethnic minorities‚ as well as women‚ in the areas of education‚ business‚ and government. Affirmative action‚ whichhas its roots in the Constitutional ideal of equal opportunity‚ is the government’s
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who excels at verbal learning. Noticing the varied differences‚ we can improve how we communicate with others and make sure every person is learning without struggling. To insure each of us enforces our learning to the best of our ability‚ we can evaluate our communication style. Evaluation can show where we might lack or exceed. Evaluation can happen in various ways‚ one way we evaluated ourselves was by the activity “Communications Style Inventory.” After the class was done completing the activity
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PR Casebook 2 The debate on owning a handgun has been an issue discussed among American’s for many years and still continues today. Groups such the NRA (National Rifle Association) have started in defense of the 2nd Amendment‚ and others such as the Brady Campaign to Stop Gun Violence funded by Jim Brady‚ who suffered a traumatic brain injury after during an assassination attempt on President Ronal Reagan. Think Public Relations says that the NRA doesn’t support criminal background checks‚ that
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Women & PR – The Inseparable Pair! The PR industry‚ like the HR sector‚ has become a highly feminized industry. In an industry once dominated by men‚ women are now outnumbering their male colleagues‚ both in India and abroad. These gangs of women are making their dominant presence felt by all those present. According to a research made by the Public Relations Society of America‚ nearly 85 percent of P.R. professionals in the U.S. are women. The study found that the Public Relations industry
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As a trainer it has become very evident to me that assessment is a critical component of training/teaching and as such it is essential that I continuously monitor the trainees’ progress to help me to identify; where they are and if my training methods are developing and progressing individuals on. Training is a reciprocal process that depends on and affects one another. Assignment deals with how well the students are learning and how well the trainer is training. Let’s see further down some
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