Credible Source Group A MGT/521 Management January 24‚ 2010 Wikipedia as a Credible Source With the emergence of the internet as a resource center for students a question arises on the credibility of web based sites. In this paper we will debate the use of Wikipedia as a credible source of information. Support of Wikipedia Since navigating the web can be difficult in obtaining information Wikipedia should be viewed as a primary source of initial‚ credible and valid information. In
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persuades consumer purchase intention. Source Credibility Model Source credibility is defined as the believability of the endorser‚ spokesperson‚ or individual in an advertisement. Credibility is important in creating effective advertisements‚ this can be especially important in purchasing athletic footwear because they are a highly-involved product that consumers will keep for
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Source Analysis Reference: Chiu A.‚ Mequit M. Gehringer T.‚ Heizenburg J. Welch and Brett A. Neilan (2011). International Journal of Environmental Research and Public Health. Does α-Amino-β-methylaminopropionic Acid (BMAA) Play a Role in Neurodegeneration?‚ 19. WHO What do you know about the person who created this source? The authors of this document are biostatisticians and have had experience in understanding concepts of ALS and Cyanobacteria by completing various experiments recording
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Validity means that the information that has been collected and ready to be presented should be unbiased. It also means that the information should be representative and verifiable by an outside source as if it isn’t then the validity of the data is compromised and therefore considered unpresentable. To check that the information is valid you can check the format that the information is being presented in. An example of validity within a business is when they have their accounts audited as an auditor
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Marketing information must be timely‚ organised‚ useful and in a simple form if it is to ease decision making. It should also be easily manipulated to satisfy the changing and ad hoc requirements of management for information. There is more to marketing information than marketing research. Indeed‚ marketing research is a subsystem of the marketing information system. A Marketing Information System (MIS) is a structure within an organisation designed to gather‚ process and store data from the organisation
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Criteria to Evaluate the Credibility of WWW Resources Anyone‚ in theory‚ can publish on the Web; therefore‚ it is imperative for users of the Web to develop a critical eye to evaluate the credibility of Internet information. Searching for sources on the WWW involves using a search engine‚ a directory‚ or some combination of these two. Because there is so much information on the Web‚ good and bad‚ finding what you want is not an exact science and can be time consuming. According to Nicholas C
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Reliability is general rather than specific But validity is not general but specific. Reliability is necessary for validity because a test with score which fluctuates very much does not test anything. For example if a test of pronunciation measures pronunciation it is a valid test‚ instead of measures grammar and vocabulary. The test yields dependable scores that is if the scores do not fluctuate very much the test is reliable. means the scores obtained by a student will be close to the score she
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Website Credibility Credible Websites vs. Non-credible Websites Gathering information for academic purposes is very different nowadays. We not only have libraries to do research‚ we now have the Internet. There are numerous sources we can gather information from while searching the Internet‚ but we have to be careful in choosing a site that has credibility. A credible website is one that will have verifiable facts and credible editors who approve the validity of the facts (also known as gatekeepers);
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Evaluating different sources of information 1. Introduction With vast access to various types of information nowadays; it’s important to be able to distinguish truth and accuracy. The aim of this report is to evaluate the reliability of three different sources; a policy document‚ academic paper and newspaper articles in regards to space‚ place and culture. The objectives are to compare the listed sources through highlighting the advantages and disadvantages of each source and to indicate when
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Validity A really important aspect that has emerged in our project is validity which must be put into consideration when developing and evaluating a language test‚ since it will allow us to evaluate the utility and appropriateness of the test for our particular purpose and context. Therefore‚ the validity of a test can only be established through a process of validation and in order to carry it out‚ a validation study has to be undertaken‚ on the basis of arriving at a conclusion as to whether
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