HW#1 A Macro-Environmental Analysis of the Wine Industry in Turkey A factor that influence a company’s or product’s development but that is outside of the company’s control is known as macro environment. In this paper‚ all dimensions that affect that wine industry in Turkey are investigated. It is important to observe the wine industry in terms of political‚ economic‚ socio-cultural‚ technological and natural aspects; it is called as PESTEL analysis. This analysis which provides the deeper look
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International industry analysis November 2013 Travel industry Cauchies Christophe About the importance of the travel industry in the economy The travel industry is one of the biggest industries worldwide. Figure 1 shows the total –direct and indirect - contribution of the travel and tourism to the growth in each area of the world. Surprisingly more than 5% of the Asian growth is due to this industry. It represents 3% of the worldwide growth. Around 9% of the global GDP are – from
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L3.Strategic Analysis - External Introduction/Recap Strategic Analysis External Analysis PESTEL analysis Industry & Competitive Analysis. Strategic Analysis: Factors Shaping the Choice of Company Strategy Social‚ political‚ regulatory and community factors Competitive conditions and industry attractiveness Company opportunities and threats to company’s well-being External Factors Company’s Strategic Situation Determine relevance of internal and external factors Identify and evaluate
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An Overview of Strategy Development Models and the Ward-Rivani Model corresponding author: Dr. David Ward‚ European School of Economics‚ Via Chiaravalle 9‚ 20100 Milan‚ Italy. All correspondence to Dr David Ward‚ Via Fornari 46‚ 20146 Milan‚ Italy email: daward@tin.it co-author: Elena Rivani‚ Via Orsoni 41‚ 40068‚ San Lazzaro di S. (Bo)‚ Italy. Abstract Numerous models for developing strategy‚ defining and aligning competitive advantage have been proposed over the years (and even centuries if
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PESTEL/ PESTLE/ PEST Analysis of hospitality industry Traditionally PESTEL analysis was known as the PEST analysis and only in the modern times did the use of the word PESTLE came into being. Social part of the PEST is split into environmental factors too as those have a significant role in the strategic management these days. Along with that economic factors are split into legal factors for the same previously mentioned reason. Political Environment “These refer to government policy such as
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Competitive Forces in the Tourism Industry Page 4 Conclusion Page 6 References Page 6 Introduction: This paper will be dynamically examining the tourism industry during the 2000s. It will begin by using the PESTEL framework to analyse the macro environment and determine which factors drive the competitive forces within the industry. Following this‚ Porter’s Five Forces model will be used to analyse the actual competitive forces at work within the industry and determine the relative importance
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Assessment of the external macro-environment in which the firm operates can be expressed in terms if the following factors Political • In Britain political awareness of the importance of the motorsport industry has grown in recent years especially during the Blair tenure. Frank Williams was knighted in 1999. • Political pressure on Formula One has also strengthened abroad‚ with other countries gaining the right to host the races. • The Asian Countries: China‚ Indonesia‚ Malaysia
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PESTEL Analysis In this part all factors‚ which influence the company as a whole but are out of their direct control including wider social‚ political and economic factors shall be explained. The analysis of those factors of the macro-environment is therefore often known as PESTEL analysis.3 PESTEL is an acronym for the six key strategic areas of change: Political‚ Economic‚ Social‚ Technological‚ Ecological and Legal and a technique for understanding the various external influences on a business4
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European Air Travel 19 March 2008 Introduction: The European air travel industry is now in a state of rapid transition and development. It is documented that there are now more than 130 airlines in operation catering to nearly 450 airports and to service increasing demands in this sector. It is seen that this industry has witnessed a three fold increase during the period 1980 – 2000 and is all set to double by the year 2020. (Fast Facts. The air transport industry in
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Pestel Analysis of Mobile Phone Industry Political Mobile phones have now become a tool with which political parties can directly target voters. People with smartphones can now receive video advertisements and messages via the internet. According to the Economic Intelligence Unit (2012)‚ 83% of Americans who own a smartphone or tablet are registered to vote. This new gimmick is called “m-campaigning” and is currently most common in America. Barack Obama and Mitt Romney are both using this as
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