Kyle Broderick October 18‚ 2014 Marketing 420 McDonalds Twitter Campaign: Hype vs. Reality Case Analysis 1) What are the potential advantages and disadvantages for an organization when using social media? The use of social media has a very wide variety of advantages and disadvantages for companies. In essence it’s an extremely cheap way to reach consumers‚ and help them develop a brand perception. Companies can use it to hit a wide audience‚ and show them about a new product‚ or deal going on
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Specific Purpose: To inform my audience why twitter decided to go public Central Idea: Twitter started its IPO process for three rational reasons: board of directors‚ acquisition purpose and investors’ confidence Introduction: Twitter‚ created in 2006‚ has turned into a new form of communication used by presidents‚ corporate chieftains and smartphone-wielding kids alike. Recently‚ the company has announced that it had filed early paperwork with regulators to conduct an initial public offering
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social networks are Twitter‚ Facebook‚ Instagram‚ Path and other social network. But in Indonesia a lot of people do their business online by using social network. The most common one is Twitter. Biz Stone‚ Evan Williams and Jack Dorsey created Twitter in 2006. Twitter is known as social network that allow the user to write their mind in 140 characters only and the user’s followers can read the user’s tweet (post). Twitter became tools to spreads the news‚ a lot of media use Twitter to report their news
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How Twitter Will Change the Way We Live In the article “How Twitter Will Change the Way We Live”‚ the author Steven Johnson writes about Twitter and its impact on how we live. Twitter is a social network site that lets you make status updates with up to 140 characters. You follow celebrities or people you know and tweet about your daily activities‚ how you are feeling‚ what you are eating‚ etc. The author says Twitter is so interesting because it gives you a glimpse of someone’s daily routine‚ and
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Facebook Professor Hoffman WRTG 101 February 21‚ 2012 Facebook Trumps Twitter as the Social Media King Comparing Facebook and Twitter and showing their commonalities as well as their differences‚ was not an easy task. I’ve learned that the likeness outweighs their differences. Although on the surface it may seem that they are 2 total different companies‚ there goal is common in their purpose of bringing people closer together. They provide many people with an avenue to market
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is my father doing asking me about twitter‚ he doesn’t even own a computer. I assumed that he had seen a newspaper article about it or heard it on the news. I stood correct. Twitter has become new media phenomenon and let’s be honest- who doesn’t have a Twitter account these days? In defense of Twitter by Caroline McCarthy and Do I Really Have To Join Twitter? By Farhad Manjoo were two articles that struck me as captivating. Personally‚ I’ve never found twitter all that appealing‚ and yet I still
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Birmingham airport Facts The new runway terminal would be integrated with UK Central and HS2‚ deliver capacity of up to 70 million passengers per annum (mppa)‚ and runway capability of up to 500‚000 Air Transport Movements (ATMs) off both runways. By moving the second runway to the new site‚ the Airport would have the potential for further‚ very long-term expansion post- 2050. One of the primary benefits of our proposal is the extent to which capacity could be “turned up” and provided to cater
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Follow Twitter @Faran_Karem ---->https://twitter.com/Faran_Karem PEPSICO AND THE ENVIRONMENT “Performance with Purpose”. That is American multinational corporation PepsiCo’s commitment statement. With operations in 200+ countries‚ PepsiCo has been dubbed the second largest food and beverage brand in the world. Focusing on environmental sustainability and reducing its carbon footprint‚ PepsiCo is said to be a proactive industry leader in decreasing their global impact‚ while being profitable
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Analysis: Privacy Issues and Monetizing Twitter Problem Statement This case looks at Twitter in early 2010. At this point‚ Twitter had a market valuation of $1 billion‚ but was a free service without a viable business plan. The challenge facing Twitter at this point in time is finding a balance between Twitter’s revenue generating initiatives and protecting the privacy rights of the tens of millions using Twitter’s popular social networking service. Twitter was founded in 2006 by Jack Dorsey‚ Evan
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com/3025738/ibms-next-big-thing-psychic-twitter-bots IBM’s Next Big Thing: Psychic Twitter Bots Using the power of the Watson supercomputer‚ your bank could soon be stalking you on Twitter. And that might not be a bad thing. • 2 Notes • 5 Pin • 81 Plus • 948 Tweet • 739 Like • 348 Share Using some of the same technologies that allowed the Watson natural language supercomputer to conquer Jeopardy‚ IBM’s next step: Psychic artificial intelligences that read your Twitter feed and can tell when you’re
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