Corporate Social Responsibility and Marketing: An Integrative Framework Isabelle Maignan Vrije Universiteit Amsterdam‚ the Netherlands O. C. Ferrell Colorado State University This article introduces a conceptualization of corporate social responsibility (CSR) that emphasizes the role and potential contribution of the marketing discipline. The proposed framework first depicts CSR initiatives as the actions undertaken to display conformity to both organizational and stakeholder norms. Then
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Recently the terms "governance" and "good governance" are being increasingly used in development literature. Bad governance is being increasingly regarded as one of the root causes of all evil within our societies. Simply put "governance" means: the process of decision-making and the process by which decisions are implemented (or not implemented). Since governance is the process of decision-making and the process by which decisions are implemented‚ an analysis of governance focuses on the formal
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The 1999 film Fight Club‚ based on Chuck Palahniuk’s novel of the same name‚ was received as one of the most controversial films of the year‚ and has since gained a strong cult popularity. The movie places strong emphasis on the evils of modern consumerism‚ and adopts a “fight the system” attitude throughout. The setting is bleak and degraded – the main character‚ who remains unnamed for the entirety of the film‚ inhabits a city that seems perpetually dark and run down. All in all‚ the film attempts
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Watching movies has been one of the most popular forms of entertainment. Different people have different was to enjoy the movies. Some prefer going to the movie theaters while others like watching DVDs at home. From my point of view‚ the better place to view a movie is in theaters. There are three main reasons for my answer. Firstly‚ movie theaters are well equipped to give the best quality to viewers. It cannot be denied that theaters can bring viewers a more realistic sensation and more amazing
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shareholders lose their investments‚ and societies lose key parts of their economic infrastructure‚ have you noticed that it often appears that the senior directors involved walk away with a clear conscience and they seem to be unaffected by the corporate collapses they have created. They present themselves as glibly unbothered by the chaos around them‚ unconcerned about those who have lost their jobs‚ savings and investments‚ and lacking any regrets about what they have done. Some of these individuals
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ASSIGNMENT SUBMISSION SHEET Course Title: BSC (Hons) in Accounting and Finance Module Title: CORPORATE REPORTING Team Members: 1. LEE KEE TAR‚ UB: 11034518 2. JULIANA BTE ABDUL RAHMAN‚ UB: 11034517 3. VITHIA SUBRAMANIAM‚ UB: 11034521 4. ANG MING LIANG‚ UB: 12038344 Title: SEGMENT DISCLOSURE ARE WIDELY REGARDED AS SOME OF THE MOST USEFUL DISCLOSURE IN FINANCIAL REPORTS BECAUSE OF THE EXTENT TO WHICH THEY DISAGGREGATE FINANCIAL IMFORMATION
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rights 7. Workplace safety Benefits of implementing ESG strategies Productivity through more efficient supply chains In this globalized age‚ it is important to forge strong and long-term relationships with suppliers for achieving successful corporate performance. These relationships depend on mutual trust which requires careful nurturing. In this regard‚ focus on supply chain management‚ especially providing support for small and medium-sized (SME) suppliers to enable them to grow with the company
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Lecture 1: The advantages of forming a corporation are: * Reduction of personal liability. A sole proprietor has unlimited liability * Taxes. Forming a corporation may mean that more expenses can be considered business expenses and be deducted from the company’s income. * Improved credibility. The business may have increased credibility in the business world compared to a sole proprietorship. * Ability to attract investment. Corporations can raise capital through the sale of equity
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Table of Contents 1 Introduction 2 2 Discussion of case study 2 2.1 Identification of the Ethical and Governance issues raised in the case study 2 2.2 Critical analysis of the main ethical and the governance issues raised in the case study 5 2.3 An evaluation of the conditions that enabled the issues identified to arise 7 2.4 Recommendations to the company 9 3 Conclusion 11 4 References 12 Introduction Apple is one of the most successful companies to date‚ they have dominated most of
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John Krakauer‚ Into the Wild: Philosophical Journey or Suicidal Folly? Compared with oriental people’s implicit quest for freedom and truth‚ people in western countries are more direct which means that they pursue their goals through practice. The book‚ Into the Wild‚ tells a story about a guy who had a philosophical journey. The book shows a process of a person’s spiritual growth: from the yearning for the absolute freedom‚ a kind of irrepressible impulse and force‚ to the yearning for
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