MICRO ENVIRONMENT/ INDUSTRY ANALYSIS The environment which is close to business and affects its capacity to work is called micro or operational environment. Industry is a group of companies which offer same or similar product or services. These products and services are close substitutes of each other. It consists of: 1 Suppliers Supplier are the people who supply raw materials and required components to the companies. Increasing prices and reducing the quality of their products are potential
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Think back to the first time you ever heard of nature. At one stage or another‚ every man woman or child will be faced with the issue of nature. Remarkably nature is heralded by shopkeepers and investment bankers alike‚ leading many to state that it is impossible to overestimate its impact on modern thought. The juxtaposition of nature with fundamental economic‚ social and political strategic conflict draws criticism from global commercial enterprises‚ many of whom blame the influence of television
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1. Excecutive Summary 1.0 Introduction FRANKROJEIAN Snack House start-up a small bakery that rent in 1.1 The Company FRANKROJEIAN Snack House is a Partnership business‚ this will be under supevision of the five partners as the owner of the business. The business wiill be renting a space at the Sienna building Alunan Avenue near government offices‚ schools and private sectors. 1.2 The Products and Servies FRANKROJEIAN Snack House offers the following food and beverages to customers • Cakes
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focus and innovation‚ the AmBank Group continues to serve its customers with a wide range of innovative products and services. 2. Astro Holdings Sdn Bhd Astro Holdings Sdn Bhd is a Malaysia investment holding media and entertainment company that began in the form of a pay digital direct broadcast satellite radio and television service‚ Astro. 3. Celcom Axiata Berhad Through the Mobile Numbering Portability by the Malaysian Communications and Multimedia Commission‚ CELCOM also
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effect of the company macro environment on the component of the core market system in general and in company marketing management in particular The Marketing Environment The actors and forces outside marketing that affect marketing management ability to build and maintain successful relationship with target customers. The environment continues to change rapidly and both customers and marketer’s wonder what the future will bring is called marketing environment. The entire marketing environment can be classified
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Running Head: BROAD ENVIRONMENT Knowing the Unknown about the Broad Environment University of Tampa MGT 431 Practical Strategic Assessment Dr. George Bud Wynn June 09‚ 2009 Abstract In “Foundations in Strategic Management”‚ pages 21 to 27‚ author Harrison discusses the influence that the external environment has on a particular company’s operations and how its managers can adapt to environmental uncertainties to sustain their competitive advantages. Harrison also points out why it is
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BUSINESS ENVIRONMENT | |After discussing the meaning of business environment‚ now we will discuss the various components of business environment. The various components of business environment are- [pic]External environment consists of those factors that affect a business enterprise from outside. External environment includes shareholders‚ competitors‚ customers‚ society‚ government laws and regulations‚ policies and technology. External environment is generally classified into micro environment and
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CHAPTER 1 Business Environment Contents • Introduction • Business • Objectives of business • Environmental influences on business • Environmental analysis • Characteristics of business environment • Components of business environment • The micro and macro environment • Competitive environment • Porter’s five forces model–competitive analysis Learning Objectives The present chapter aims at: • Definitions and objective of business • Examine environment analysis‚ characteristics
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‘Business’ and Its ‘Environment’ Introduction Every business organization has to interact and transact with its „environment‟. The effectiveness of interaction of an enterprise with its environment primarily determines the success or failure of a business. The environment imposes several „constraints‟ on an enterprise and has a considerable impact and influence on the scope and direction of its activities. The enterprise‚ on the other hand‚ has very little control over its environment. The business
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Chapter 4 The External Environment The Environmental Domain Organization Environment is composed of all elements that exist outside the boundary of the organization that have the potential to affect all or part of the organization. Its domain is the chosen field of action. The environment comprises several sectors or subdivisions of the environment that contain similar elements (ie. industry‚ raw materials‚ human resources‚ market‚ technology‚ financial resources‚ economic conditions‚ government
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