AUTUMN (REPEAT) EXAMINATION‚ 2010/2011 Exam Code(s): Exam(s): Mode Code(s): Module(s) Paper No.: Repeat Paper: 2BC1‚ 2BC2‚ 2BC3‚ 2BC4‚ 2BC5‚ 2BCA1‚ 3CL1‚ 4CL2‚ 4BI1‚ 4BI2‚ 1DB1‚ 1OA1‚ 1EM1‚ 1PIB1. Second Year B.Comm. Degree. MK 206 & MK 203 & MK 289 CONSUMER / BUYER BEHAVIOUR 1. ____ Special Paper: ____ External Examiner(s): Internal Examiner(s): Professor Peter Naude Dr. Declan Fleming Ms. Ann Walsh Ms. Orla Higgins Please answer three questions. All questions carry equal marks. Two
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1. Identify two artistic sources for Ottonian manuscript painting and discuss how these sources combined to form a new style of illustration. Use examples to support your essay. The Ottonian manuscript paintings were based on two artistic sources the Carolingian manuscripts and Byzantine manuscripts that were both religious and imperial image. The Ottonian manuscripts were mainly interested in the story telling of the stages of Jesus life. For example‚ figure 10.31Christ Blessing Emperor Otto II
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Executive Summary The soft drink industry is a highly competitive business fighting for market space in which there are dominant companies controlling the business. Coca-Cola and Pepsi Co. are the two largest companies that set the standards for nearly everything in the industry. These two companies compete heavily with each other in terms of advertising to gain market share‚ which smaller companies are left with attempting to be very creative and finding niche markets to attract customers. They
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Drink in Trend Marketeer Magazine (Sep 2008) Thailand Non Carbonated Drink Market 2008 Market Value (million baht) Growth Rate Carbonated soft drink 40‚000 -4% Energy drink 30‚000 -1% Bottled water 15‚000 12% Milk 13‚700 7.7% Ready to drink coffee 9‚500 8% Soy milk 8‚500 10.7% Yogurt drink 8‚419 5.4% Fruit juice 7‚500 5% Ready to drink tea 4‚000 16% Malt beverage 3‚091 12% Sparkling drink 3‚000 1% Functional drink 3‚000 100% Source: NC Nelson and beverage companies Ready
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California‚ population (total 37‚ 691‚912) For many years‚ Southern California was America’s “Promised Land”‚ an ideal fuelled by the warm sunshine‚ golden beaches‚ and the mystery‚ glamour and romance of the film industry. Now it seems that the state is cursed by natural disasters‚ and Los Angeles‚ with its 13 million inhabitants‚ has become known as ‘hazard city’. The summary diagram has explained the interrelationships between the hazards which threaten Los Angeles‚ but it is necessary to
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Hot Drinks - Vietnam Euromonitor International : Country Market Insight March 2011 Hot Drinks Vietnam List of Contents and Tables Executive Summary .....................................................................................................................................................1 Healthy Growth Despite Global Economic Crisis ........................................................................................................1 Hectic Lifestyles Drive Demand
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Coca-Cola developed four ready-to-drink canned coffees for the Japanese market‚ each targeted to a specific geographic region. Procter & Gamble introduced Curry Pringles in England and Funky Soy Sauce Pringles in Asia Demographic Segmentation Demographic segmentation divides the market into groups based on variables such as age‚ gender‚ family size‚ family life cycle‚ income‚ occupation‚ education‚ religion‚ race‚ genera-tion‚ and nationality. Demographic factors are the most popular bases
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------------------------------------------------- Introduction The 50-bn-rupee soft drink industry is growing now at 6 to 7% annually. In India‚ Coke and Pepsi have a combined market share of around 95% directly or through franchisees. Campa Cola has a 1% share‚ and the rest is divided among local players. Industry watchers say‚ fake products also account for a good share of the balance. There are about 110 soft drink producing units (60% being owned by Indian bottlers) in the country‚ employing about
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T-13 T-14 T-15 T-16 T-17 T-18 CL-1 CL-2 CL-3 CL-4 CL-5 CL-6 CL-7 CL-8 CC-1 CC-2 CC-3 CC-4 CC-5 CC-6 Dr Pepper Sparkling Fruit Flavour Soft Drink Pepsi Cola Coca-Cola USA Classic Cola American Classic Cola Whole Earth Organic Cola Coca-Cola Coke Light (Sugar Free) Dydo Energy Gym Gatorade Lemon Flavour Sport Drink Red Bull Energy Drink Barr IRN-BRU "V" Energy Drink 250 250 240 250 250 250 50 50 250 330 100 280 500 500 300 250 250 500 500 250 500 350 500 240 250 300 250 350 340 500 500 250 250 330
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Which is the more viable energy source for Australia’s energy and needs‚ Wind or Solar? This is a common debatable topic within the Federal Government of Australia. Debating which specific form of energy should be invested heavily in‚ in hope that carbon emissions and the use of coal will be reduced in the future (Clean Line‚ 2013). It is believed that the dominance of coal will be challenged by renewable energy e.g. Wind and Solar. Renewable energy is fast‚ clean‚ affordable‚ efficient‚ reliable
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