ADVERTISING: There’s A Difference Between Advertising and Publicity! Using Advertising and Publicity are very effective methods to promote and create positive awareness for you and your business. But... there is a clear difference between Advertising and Publicity. Advertising is something you get by paying for it. Publicity however‚ is something you hope you’ll get. Why? Because publicity can be generally gained at no cost to you. And... it generally has many times the credibility
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out a system of fines or just recall licenses from franchisees if they don’t follow some rules. If there is a bad service‚ the stuff is unfriendly and everything is dirty the customers will not notice the quality of the product. 5. Launch an advertising campaign. From the consumer survey one can see that there is an opportunity for attracting married buyers with children. This group of customers could bring a lot of profit to a company. 6. If all measures are useless‚ the takeover could be a way
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AIDA Model ATTENTION A = PAN-TASTIC OFFER FREE PIZZA INTEREST I = Hot Online 1 =RM 22 = Hot Online 2 = RM 29 = Hot Take-Away 1 = RM 19 = Hot Take-Away 2 = RM 26.90 = Add RM 3 to upgrade to Supremes Pan Pizza DESIRE D = The image of delicious Pizza ACTION A = PIZZA HUT ONLINE ORDERING- www.pizzahut.com.my- = Halal Logo = Valid until 15 December 2011 ADVERTISER In Wichita‚ brothers Frank and Dan Carney opened the first Pizza Hut restaurant on June 15‚ 1958
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presentation A Presentation Is... A Presentation Is... A presentation is a means of communicati on which can be adapt ed to various speaking situations‚ such as talk ing to a group‚ addres sing a meeting or brie fing a team. A Presentation Is... Presentation is the practice of showing and explaining the content of a topic to an audience or learner. Preparing for a presentation Preparation is the single most important part of making a successful presentation. This is the crucial founda
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Presentation Presentations are ways of communicating ideas and information to a group. A presentation carries the speaker’s personality better and allows immediate interaction between all the participants. A good presentation contains at least four elements: * Content — It contains information that people need. But unlike reports‚ which are read at the reader’s own pace‚ presentations must account for how much information the audience can absorb in one sitting. * Structure —
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ADVERTISING is mass media content intended to persuade audiences of readers‚ viewers or listeners to take action on products‚ services and ideas. The idea is to drive consumer behavior in a particular way in regard to a product‚ service or concept. Advertising is the paid‚ impersonal‚ one-way marketing of persuasive information from an identified sponsor disseminated through channels of mass communication to promote the adoption of goods‚ services or ideas. Television advertising / Music in advertising
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is Jackie Lee. I’m the Project Officer at a large corporation. The goal of my presentation is introduction our product‚ I’d like to talk about silicon watch. First‚ I’ll start by giving you some background information and then talk about the silicon watch how to attract new customer. Next‚ I’ll demonstrate the benefit and advantage of the silicon watch. Finally‚ we will talk a look at the target customer. This presentation will provide Q&A section of the end. Before I started‚ allow me please
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to satisfy consumer’s needs‚ the advertising can be a crucial factor in decision making process. In simple words‚ advertisement is distributing information addressed to target group of consumers about the product and its features. Nowadays it became a usual thing for almost every industry. If you look around‚ you understand that all around us is advertisement. And more often question rises whether advertising is information or manipulation. On one hand advertising could be informative in terms of
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Origin of advertising Impact of advertising Role of advertising in marketing mix. Advertising and elements of marketing mix AIDA Formula in Advertising ADVERTISING AGENCY What advertising agency represent? Preference for advertising agency: Selection of an Advertising Agency: ADVERTISING CAMPAIGN: What does it mean? Requirement of advertising campaign Factor influencing planning of an advertising campaign: Procedure for planning advertising campaign:
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Advertising has changed the market and consumer culture of America. In the 19th Century‚ those changes in the market paralleled changes in the modes of transportation and communication and urban growth. Today‚ advertising on the World Wide Web has become a recent phenomenon because most consumers surf the Internet daily. Advertising is a deeply pervasive part of all lives lived in consumerist economies. The average individual in Western society is bombarded with several hundred adverts per day
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