business‚ brief description of major product(s)/ service(s) involved C. Self-analysis: actual personal experience and/or training in proposed field D. Analysis of the business opportunity‚ customer and location: geographic‚ demographic and economic analysis of trading area‚ customer and locale of proposed business E. Proposed organization: type of ownership‚ steps in starting to form business‚ planned personnel‚ management knowledge and skills III. PROPOSED MARKETING/PROMOTION PLAN
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Panera Bread Summary Panera Bread is a nationwide known eatery that provides premium foods in a sophisticated atmosphere. Panera Bread is in the line of bakery-café. They decided to set themselves apart from eateries such as McDonald’s‚ Wendy’s‚ and Burger King. The stores are equipped with very intimate settings and Wi-Fi. Panera Bread specializes in a variety fresh baked bread and meal options for the health conscience customer. SWOT Analysis Strengths • Panera Bread is known nationwide
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Financial Analysis of Panera Bread Company Stock ticker symbol: PNRA Exchange where traded: NASDAQ Stock Market‚ Inc. Headquarters Address: 3630 S. Geyer Road‚ St. Louis‚ MO 63127 Tel: (314) 984-1000 I Company Overview General information Panera Bread Company is one of the largest food service companies in the United States which owns‚ operates‚ and franchises retail bakery-cafes with 1‚453 locations in 40 states‚ the District of Columbia‚ and Ontario‚ Canada. Having approximately 60 customers
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Farm to Fork versus Panera Bread‚ which to choose ? Both Farm to Fork and Panera Bread are fantastic restaurants to eat. These restaurants are similar in the fact that they are both sit down- American food restaurants‚ but they are different in many other aspects. Although‚ they both serve American food each one is still a very different kind of food. Along differing in the type of food the restaurants serve‚ they differ in customers‚ employees‚ and uniforms. At Farm to Fork they serve more Southern
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Organization This case study identified many strengths Panera Bread has including those dating back to Au Bon Pain Company; however‚ this section will only identify those strengths associated with the current position of Panera Bread Company. First and foremost is customer service. The company has been awarded with two major customer service awards including the J.D. Power and Associates’ restaurant satisfaction study which ‘‘ranked Panera Bread highest among quick-service restaurants in the Midwest
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Panera Bread Company’s Growth Strategy Case Analysis Among the crowded field of casual‚ quick-service restaurants in America‚ the distinctive blend of genuine artisan bread and a warm‚ comfortable atmosphere has given Panera Bread Company a golden opportunity to capture market share and reward shareholders through well-planned growth. With the objective of opening approximately 1‚000 more bakery-cafes in the next three years‚ Panera Bread Company must make prudent strategy decisions about
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already draws in customers and now to complete their meal‚ instead of having to travel elsewhere for a healthy option desert‚ they have it already where they are eating‚ which means no extra traveling costs‚ or planning is required. The convenience factor is now added which is a very important in the American lifestyle today. Unlike the fast food competitors‚ our new dessert will keep us at the top of the fast-casual‚ bakery-café industry by continuing to provide for the millions of Americans who
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“Thirty years ago‚ Ron Shaich set out to change the world by changing the way America eats. He’s done that with not one‚ but two successful restaurant brands. By co-founding Au Bon Pain‚ Co. Inc. and founding Pan-era Bread‚ Shaich shook up the industry by offering an antithesis to fast food – hand made‚ artisan food served in warm and welcoming environments by people you can trust.”(KANAI‚ 2012) This quote describes how Shaich and colleagues started to create their cafe bakery and change the way
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Case 8: Panera Bread Company 1. Panera Bread’s strategy is to make great bread broadly available to consumers across the US. The vision was to provide consumers with a high quality‚ authentic‚ fresh-dough artisan bakery and upscale quick-service dining experience. The following key elements comprise the Panera Bread strategy: a. Capitalize on market potential by opening both company-owned and franchised Panera Bread locations as quickly as possible. Management planned to expand the
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Banera Bread “Case Analysis” Davenport University BUS520 Professor Shaps Table of Contents Synopsis of the situation...............…...............................................................................................3 Key issues........................................................................................................................................4 Identification of one key problem and the opportunity……………………................................
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