ASSIGNMENT NO 1 EBay Inc. Strategic Management Submitted to: MR. Asim Submitted By: Faisal Javed Registration Number: L1S13MBAM0123 Summary August 2009 EBay Inc. formed a partnership with G.M Motors enabling GM Dealers in California to help consumer negotiate purchase of G.M cars on EBay online marketplace. In 2nd quarter of 2009 EBay profit fell 29% and revenue declined 4%. This loss is still better than analysts’ expectations. In same quarter EBay reported growth in both business
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disciplines are working excellence‚ customer intimacy‚ or product leadership (Pearson & Robinson‚ 2011). Working quality is completed by an effort on prefer and resourceful methods‚ cost proficiency‚ and suitability so that customers are supplied with merchandises and services they want at a lower cost. Customer intimate supplies a long-term relationship with consumers through concentration on the company products or services. Product leadership focuses on a guarantee to continual development within a firm
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differentiating and cost leadership. For differentiating strategy‚ BreadTalk can focus on creating trend setting products and new food and beverage concepts to retain consumer excitement‚ keeping this the core differentiating strategy. Investment in research and development would boost end quality product. Based on BCG’s experience curve (Stern and Stock‚ 1998) the more experience gained would thus lower cost of production (Hindle‚ 2012). This would then allow BreadTalk to attain cost leadership and lower
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strategies are listed and briefly explained below. (i) Low Cost Leadership Strategy The Company aims to become and remain the lowest – cost producer and distributor in the industry. (ii) The Broad Differentiation Strategy The Company strives to produce and distribute a product or service that is perceived as unique throughout the whole industry. (iii) The Best Cost Provider Strategy This strategy combines the low cost leadership and the broad differentiation strategies. The Company
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Table of Contents Introduction: 2 PART A: Chapter Summary 3 PART B: Background and Case summary 5 EBay’s Background 5 Case Summary: Making eBay work 6 PART C: Case Questions 7 Case Question #1: 7 Case Question #2: 10 Case Question #3 10 PART D: Implications and Recommendation 12 Implications 12 Recommendations 13 Introduction: Strategic capabilities have become a source of competitive advantage for both small and large organization. Organizations that wish to survive
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Prof. (Dr.) T. Muthukumar PTM1001014 Module Lecturer Business Activity:- The Functions and Purpose of Businesses - A Business Success? eBay was founded in 1995 by Pierre Omidyar. In just ten years eBay has grown into one of the world’s most recognised companies. eBay is an on-line auction house and market place‚ putting millions of buyers in touch with millions of sellers. These buyers and sellers traded goods worth nearly $20 billion in the first
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and trade through an online platform. eBay tried to fulfill this necessity by opening an online trading “auction house” for Chinese customers. The company provided a service where an item would be listed in their webpage with the ability to bid on it. The owner would place the item or service online while buyers who were interested on acquiring the product would bid on it till the highest bidder got the product. Then‚ the owner would be informed through eBay and the trade would take place online
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early success of Galanz can be prescribed to its ability to deploy its resources in an effective manner and establish itself as a recognized brand in its domestic market through a consistent competitive strategy of Cost Leadership (Porter). The competitive strategy of Galanz is cost leadership which has resulted with increased market share by being aggressive in the local market with ongoing price cut cycles leading to a price war in the Chinese domestic market. The price wars which started in 1996 and
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because of their stage of career and family cycle‚ and in the process of setting up or expanding their homes because they are having children". The second successful point of the unitary strategy of the company is the interest to achieve and maintain a cost
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MGMT 314: STRATEGIC MANAGEMENT ASSIGNMENT 1: CASE STUDY – EXECUTIVE SUMMARY THE CHALLENGES FACING EBAY IN 2008: TIME FOR A CHANGE IN STRATEGY? SUBMITTED BY: CHAN LAI FENG ONG AINA ONG EE LING ELAINE MGMT 314 Strategic Management 3795457 3794106 3721668 Page | 1 Table of Contents Introduction ----------------------------------------------------------------------------------------------------------------- 3 eBay’s Business Model ----------------------------------------------------------------------------------------------------
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