The extended marketing mix (7Ps) The marketing mix is the combination of marketing activities that an organisation engages in so as to best meet the needs of its targeted market. Traditionally the marketing mix consisted of just 4 Ps. For example‚ a motor vehicle manufacturer like Audi: * Produces products that are of the highest quality and fit for the needs of different groups of consumers‚ * Offers a range of cars at value for money prices‚ depending on the market segmented they
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Understand the individual elements of the extended marketing mix 3.1 explain how products are developed to sustain competitive advantage 3.2 explain how distribution is arranged to provide customerconvenience 3.3 explain how prices are set to reflect an organisation’sobjectives and market conditions 3.4 illustrate how promotional activity is integrated toachieve marketing objectives 3.5 analyse the additional elements of the extended marketing mix Products Place Price
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their children thanks to the additional guidance and assistance of their extended families. In my opinion‚ whether it was the wisdom or the insight they gained through life experiences‚ the lesson that our extended families shared with us were priceless gifts that continue to benefit us to this day. Having the support of an extended family can help parents through many tough times with raising a child in my old country. Extended families play an important part in parenting and education of a child:
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EXTENDED RESOPONSE John Doyle’s Changi episodes are about the struggle of the Australian prisoners of war. The series mainly focuses on six young Australian men giving an insight of each character’s deepest struggle within the camp. There are many themes evident within the episodes‚ Seeing is believing‚ Curley‚ Private Bill and Pacifying the angels. Some of which include power and atrocities of war. These themes are also apparent throughout Edward Zwick’s 2006 film ‘Blood Diamond’‚ which is about
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[IB – ITGS EXTENDED ESSAY] “An investigation into the Video Surveillance System at Indus” Name: KAPADIA SIKANDER IBCN: 002272-045 Subject: ITGS Supervisor: Mr. Mohan Robert Words: 3‚866 2010 Date: 21st Jan 2009 [INDUS INTERNATIONAL SCHOOL BANGALORE] Abstract “An investigation into the Video Surveillance System at Indus” The increasing motive of safety and security for students in schools today has enforced many schools to have video surveillance systems installed. I have chosen the topic‚
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Prepare for and carry out extended feeding techniques. 1.1 Explain the anatomy and physiology of the gastrointestinal tract in relation to extended feeding. every part of the gastrointestinal tract is designed to help in the digestive process in a specific way. The mouth is involved in chewing also know as masticating. The purpose is to break down food into small enough pieces to pass through the esophagus and enter the stomach. The food is moistened with saliva helping turning it into bolus in
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Extended School Year Some people are concerned about academic achievement in the twenty first century. For example‚ a proposed solution to this problem would be to extend the school year. Students in in United States only attend school 180 days while many other countries around the globe attend school in upwards of 240 days. Extending our school year would give more time for learning and covering material needed to be successful in life. As a parent‚ I believe we
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Ho Wei ACS (International) Extended Essay Subject: Economics Word Count: 3988 Investigation Question To what extent do the Singapore Government’s policies on housing and immigration‚ help to increase the demand of the private property sector in the housing market. Abstract The research question of this Economics Extended Essay is‚ “To what extent does the Singapore Government’s policies on housing and immigration‚ help to increase the demand of the private property
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need to define it.” Critically analyse this assertion in light of the problems associated with the precise definition The study of religion may be as old as humankind itself according to one author. Defining religion is difficult as there are many definitions as there are many authors. The word religion is the most difficult to define because of the lack of a universally accepted definition. Specifically the root meaning of the word religion can be traced to Latin. Relegare or religion means to
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To what extent does Ocean Park’s marketing strategy for its re-development phase meet the preferences of its customers? Session: May 2010 IB Subject of Essay : Business and Management Supervisor Name : Mr. Philippe Cosentino Word Count : 3902 Abstract In this essay‚ I shall be responding to the research question: “To what extent does Ocean Park’s marketing strategy for its re-development phase meet the preferences of its customers?” The purpose of this essay is for me
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