A distinctive voice creates an emotional response to texts through its ability to connect with an audience and position them to understand their purpose through the use of a range of written techniques. The two speeches “I have a dream” by Martin Luther King and “Address to the Plenary Session” by Severn Cullis-Suzuki and the song “dear Mr president” composed by pink will be used throughout to help show you how a distinctive voice creates an emotional response to texts. “ I Have a Dream” by Martin
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affecting Airline companies and safety is the first thing customers will consider. Since the ticket of Airline are usually expensive‚ customers would not give their money to the firms they do not trust. Secondly‚ this industry needs planes and experience of flying which also lowers the threat of new entrants. If a new firm plan to enter this industry‚ they need to firstly become licensed which may take more than one year‚ and after that they will be constantly being regulated by different organizations
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services marketing integrating customer focus across the firmChapter 01 Introduction to Services Multiple Choice Questions 1. (p. 4) In the simplest terms‚ _____ are deeds‚ processes and performances. A. Attributes B. Experiences C. Services D. Goods E. Benefits Difficulty: Easy 2. (p. 4) The maintenance contract offered by Sears on its Kenmore refrigerators‚ dishwashers and microwaves is an example of a(n) _______. A. Service B. Experience C. Attribute D. Good E. Benefit Difficulty:
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Case study: How Geely waited for Volvo By Pedro Nueno and Gary Liu The story. Li Shufu‚ founder of Chinese automotive maker Geely Group‚ had long wanted his company to buy Volvo‚ the Swedish carmaker. Volvo would provide the innovation‚ branding and technology needed to propel Geely in particular and China’s auto industry in general‚ into global markets. The financial crisis of 2008‚ and the big losses suffered by the US auto industry‚ gave Mr Li an opportunity that was‚ in his words‚ like “a
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Qns: Discuss the 4 major characteristics of services and the marketing strategies available for the service organization. Qns: What are the primary differences between product and services? Give examples that highlight these differences between product and services. Give examples that highlight these differences and provide examples of hybrid offer. Qns. Using a service example of your choice‚ explain how the service company can deal with intangibility‚ inseparability‚ variability and perishability
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Distinctive voices are expressed through individuals and make vibrant by understanding their situations. Individuals in this contextual understanding represents the minority and through distinctive voices it allows the responders to develop an understanding of their struggles. This is shown‚ in Ray Lawler’s 1950s play Summer of the Seventeenth Doll and Omar Musa’s spoken poetry Capital Letters‚ where they express the notion of change and ageing. With consideration to both composers context‚ Lawler’s
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School of Accounting & Finance The Hong Kong Polytechnic University AF2111 Accounting for Decision making Semester 1 of 2013/2014 Academic Year Meeting Time: Thursday‚ 19:30 - 21:20 Venue: DE401 (subject group S01) Instructor: Ms Sarah Cheng Mei Ling Office: M754‚ Li Ka Shing Building Tel. No.: (852) 2766-7027 E-mail:
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(Page 13 & 14) Case study: Job Enrichment at Volvo 1. Itemise the differences in the hygiene factors when the Kalmar plant is compared with the Torslanda plant. Answer: The working condition at Torslanda plant was extremely noisy‚ making conversation at a normal level impossible whereas the Kalmar plant has special insulation installed which is used to keep noise down. This is particularly important as this was problem at the Torslanda plant so the company decided to install special insulation
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gained from the government on smaller cars (Yoon and Tran‚ 2011). Therefore‚ large taxation on large cars will affect the sales and revenues of Volvo who mostly sells big cars. Legal The enforcement of US government toward the safer initiatives for automobile industry has challenged most of the automobile manufacturer which included Volvo. Therefore recently‚ Volvo invested heavily in safety research and development; its Goteberg Safety centre is world-renowned. Hence‚ Rudall (2011) emphasizes that the
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CHAPTER 3 The Competitive Environment Learning Objectives Upon completing this chapter‚ you should be able to: Identify the structural characteristics of the environment faced by the firm and how these drivers influence both competition and value creation Choose the appropriate level of specificity in environmental analysis‚ depending on the locus of the decision-making group Predict how changes occurring in the environment might influence future competition and value creation Incorporate understanding
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