ABSTRACT Retail Management has become a very challenging job as the organisations are to face a rapidly changing socio-economic environment and to face stiff competition due to globalisation. Many universities in India have included retail management as a subject of study in the fields of Commerce at various levels. Retail Management is universally relevant. The commerce curriculum is incomplete without a paper on retail management. Important retail management concepts have been explained
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National Institute Of Retail Management MARKS: 80 . COURSE: MBA SUB: Retail Management. N.B.: 1) Attempt any Four Questions 2 All questions carries equal marks. CASE 1: BOBCAT Bobcat India Limited revolutionized footwear selling in India. The company hit upon the idea of reaching customers through exclusive retail stores way back in 1932 and set up its own outlets‚ which numbered around 1‚200. it was no mean task setting up such a large network of retail outlets‚ especially
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ACTIVITIES OF MODERN RETAIL STORE Submitted By: Dipika Raheja Roll No. 4 Exec. PGDM (2012-13) AGENDA 1. Retail 2. Traditional Retail v/s Modern Retail 3. Marketing Strategy & Implementation in a Retail Store a. Meaning and concepts of marketing b. Integrated Marketing Communication of retail c. Opportunities in marketing activities of Modern Retail 4. Challenges in marketing activities of Modern Retail RETAIL As per the
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Harper Adams University College And Beijing University of Agriculture Food Quality and Retail Management Module Title: Retail Buying Assignment Title: The application of modern management concepts to Retail Buying and their use in developing a Competitive Advantage. Module Tutor: Richard Taylor HAUCID: 11221900 Year 3 Date: 10th December 2013 Word Count: 2485 without references Content Summary In today’s highly competitive markets retailers evaluate all opportunities
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Development 1.2 Policy Changes in Civil Aviation 1.3 Evolving Business Model 2. Airports Today 10 2.1 Key Industry Drivers 2.1.1 Passenger Traffic 2.1.2 Air Cargo Industry 2.1.3 Aircraft Fleet 2.1.4 Maintenance‚ Repair and Overhaul 2.2 Stakeholders ’ Perspective 2.2.1 Airports Authority of India 2.2.2 Current Private Players 2.2.3 Infrastructure Committee of the Planning Commission 2.2.4 Airlines 2.2.5 Passengers 2.2.6 Retail Players TABLE OF CONTENT Chapter | Contents
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“Comparative Study on Profitability Drivers of Indian Retail Industry and their formats” and “challenges to unorganized retails in the current scenario”. Submitted to: Mrs. Ambika Rathi INDEX CONTENTS PAGE NO Acknowledgement 4 Preface 5 Executive Summary 6 Today’s Retail in India 7 - 8 Key Points of Indian Organised Retail Industry 9 Formats in Indian Organized Retail Sector 10 Top Major Retail Players in India 11 Objectives of the Study
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Retail Display Effect of signage and digital display on consumer Behavior Submitted By: Guided By: V.Anusha Prof. Hardeep Singh Roll No.04 PGDM-RM KJ Somaiya Institute Of Management Studies and Research Table Of Contents 1. Abstract…………………………………………………………………………………………………………….....1 2
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Stock Layout in Retail Shops Getting customers to a shop is the job of advertising and marketing. Once inside‚ the layout of the shop is one of the most important factors in ensuring the customer enjoys their experience. Most firms have their own specific way of presenting their stock and services to customers. Fleming (2007) states that “These have probably been decided on as a result of careful consideration of: How customers behave in your business‚ the best ways to make the stock look attractive
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A PROJECT REPORT ON “LOCATIONAL STRATEGIES OF BIG BAZAAR” MASTER OF BUSINESS ADMINISTRATION Introduction to the Topic: Being in the right location is a key ingredient in a business’s success. Locational Strategies is a results-oriented retail real estate consulting firm providing retailers‚ investors‚ shopping center managers and institutions with fact-based‚ decision-making research. If a company selects the right location‚ it may have adequate access to customers
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Zie Retails is a retail business and has been operating since 2000. It has headquarter based in Melbourne. However due to the business and economic growth and the cost cutting pressure from the competition‚ Zie Retails has determined to close some underperforming companies in western Australia and Tasmania and merge them to Victoria‚ south Australia and new south wales. The management has determined to cut the business operating hours‚ reducing the amount of the working staffs and even lower some
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