Explain the functions or scope and classification of marketing. 3. What are the concepts of marketing. 4. What is meant by marketing mix? Explain its features. 5. What are differences between selling concept and marketing concept. 6. Write about the principles of marketing mix. 7. Explain the factors influencing marketing mix. 8. Explain the importance of marketing in Indian context. UNIT II 1. Explain the scope and significance of consumer behavior.** 2. Explain the theories of consumer behavior.** 3
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Accountants follow professional guidelines for measurement and disclosure of financial information. These are called generally accepted accounting principles (GAAP). In the United States‚ the Financial Accounting Standards Board (FASB) formulates GAAP. The International Accounting Standards Board (IASB) sets global or International Financial Reporting Standards (IFRS)‚ the two basic types of external providers of capital include investors (who exchange cash for stock) and creditors (who loan cash)
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OL3210--Principles of Managerial Accounting—unit 2 complete There are various ways that financial statement information is presented in this article on Nokia. The first way I see is in the Good News section on page 1 “the bulk of its revenues—more than quadrupled‚ from $2.1 billion in 1993 to $8.7 billion last year (1997)‚” and on say “the recent June quarter surging to $616 million‚ up 76% from the same quarter in 1997” this is an partial example of an horizontal analysis (Stone‚ 1998). A horizontal
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Success has been a way to measure how well someone is doing in life. Everyone wants to be successful. Parents especially want their children to be successful. Ax a result‚ there are many different parenting styles that claim that their way will help make children more successful. The three main types of parenting styles are authoritarian‚ permissive‚ and authoritative. Authoritarian parenting has high demands and low responsiveness while permissive parenting has low demands and high responsiveness
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The world of accounting opens doors of opportunity for investors‚ stockholders and many businesses and organizations. However‚ accountants must follow guidelines established by “The American Institute of Certified Public Accountants”. (AICPA) Council designated the Federal Accounting Standards Advisory Board or (FASAB) as the body that establishes generally accepted accounting principles (GAAP). Accounting Standards GAAP is considered to be collection of methods used to prepare‚ process and
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The nature of sources and evidence in this case study * Alexandria is known to be one of the great centres of learning in both science and literature under the Ptolematic kings. The Royal Library of Alexandria was once home to the largest collection of books in antiquity‚ appealing to a range of scholars including mathematicians‚ philosophers and scientists looking to study and teach. It can be said for certain that the library was once there‚ but no longer is at present day. The Royal Library
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CHAPTER 1 Accounting in Action ASSIGNMENT CLASSIFICATION TABLE | | | | |Brief | | | |Study | |Questions | |Exercises | |Do It! | |Objectives | | | |
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examples‚how the major accounting concepts are used in preparing financial statements. Answer : There are several accounting concepts that are used by the accountants worldwide in preparing financial statements.Using these principles one can prepare a fair and accurate financial statement for a period that would reflect the true condition of the business. Among all the accounting principles‚there are some very important fundamental concepts.Those major accounting concepts are :
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What Does Historical Cost Mean? A measure of value used in accounting in which the price of an asset on the balance sheet is based on its nominal or original cost when it was acquired by the company. The historical-cost method is used for assets in the United States under generally accepted accounting principles (GAAP). Cost concepts and terms 1. Cost The amount of expenditure (actual or notional) incurred on or attributable to a specified article‚ product or activity is referred to
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Accounting Principles and Ethics A health care organization is believed to be a place where there is care‚ organization‚ consistency‚ and support; a place where patients need to feel and see the unity and harmony within the organization. Health care organizations necessitate this consistency‚ unity‚ and organization within because of its dependency on its’ patients and to provide the proper care for such a diverse group of individuals. A health care organization also needs consistency and organization
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