Kudler foods has presented a program to increase their revenue by tracking purchase behavior of individual customers and providing incentives to those customers that continue to come back. They are calling these customers “loyal” or “preferred” customers (Sales‚ 2014). I wanted to discuss some of the legal‚ ethical‚ and information security aspects of such a program. As well as give some input to the structure of the organization to include a stronger information security team. The legal issues
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Kudler Fine Foods (KFF) is a personally own and run company by Kathy Kudler. Kathy originated the culture of the market and oversees everything from the hiring and firing of employees‚ the orders being placed‚ and paying the bills. Through the 2003 Strategic Plan for KFF‚ it is clear that store expansion out of the current local area (La Jolla‚ Del Mar‚ and Encinitas) are in the making. Because KFFs has been built around the culture of providing the finest‚ highest quality‚ gourmet foods‚ it is
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Marketing Research: Kudler Fine Foods Kudler Fine Foods has continued to grow and is now poised to make significant internal changes to increase revenue and customer satisfaction. Kudler Fine Foods is a gourmet grocery store and recent market surveys have shown they have continued to exceed customer ’s satisfaction in every area except one: the cost of merchandise. By exploring ways to reduce costs Kudler Fine Foods will experience an increase in customer satisfaction. The Importance of Marketing
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Kudler Fine Foods: Business Proposal Robert Dobbs ECO 561 07/11/2011 Paul Updike Kudler Fine Foods This business proposal is created to provide recommendations to Kudler Fine Foods in an effort to increase revenue and the associated ideal production levels for the operation. Included will be associated recommendations to assist Kudler Fine Foods in adjusting fixed and variable costs to maximize profit while identifying methods to reduce costs. This proposal will include the processes
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Service Request Kudler Fine Foods (KFF)‚ a virtual organization from the University of Phoenix (2008)‚ is interested in developing and deploying a customer tracking system through a Kudler Frequent Shopper Program (KFSP) that would provide KFF data on shopping habits of cliental and in return provides customers with high-end incentives for shopping. The project will require the determination of requirements from KFF and their client base and a system analysis. This paper follows a systems analysis process
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Marketing Research: Kudler Fine Foods Virtual Organization MKT/421 Marketing December 17‚ 2011 Marketing Research: Kudler Fine Food Virtual Organization The marketing strategies and tactics businesses utilize to assess the needs and desires of consumers in order to provide products and/or services can be quite creative. This is especially common in core processes of construction to meet those needs in the most efficient and cost effective manner. Truly effective marketers do market research
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Kudler Fine Foods is an up scaled epicurean gourmet food shop that was founded in 1998 by Kathy Kudler. Kathy Kudler has opened three stores her first store opened in La Jolla in1998‚ her second store opened in Del mar in 2000‚ and the third store in Encinitas in 2003. Kudler Fine Foods uses the internet and intranet to keep up important records for their employees and customers. Allowing their management to follow through as needed on its employees and keep accurate data. The intranet allows
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It is very important for managers in today’s workforce to have a strong awareness of one’s values‚ the ability to articulate those values and the knowledge to apply them. In this paper I will compare my personal values with the values of Kudler Fine Foods. I will explain how
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Personal Values Aligned With Kudler Fine Foods After reflecting on my Williams Institute Ethics Awareness Inventory (2006) results I conducted a self-assessment of my personal values. The Kudler Fine Foods strategic plan was also reviewed to determine the values of the organization. I then considered how my personal values aligned with the values of the Kudler Fine Foods organization‚ and how the alignment would affect my performance as a manager in the organization. Personal Values My personal
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Kudler Fine Foods’ Values and the Management Kudler Fine Foods’ Values and the Management “Every organization must assume responsibility for its impact on employees‚ the environment‚ customers‚ and whomever and whatever it touches” (Maciariello‚ Pearce‚ &Yamawaki‚ 2010‚ p. 53). To understand such impacts‚ a company needs to define its purpose‚ mission‚ and vision supported by strong ethical and moral values. The circle could not be completed without a consistent management team that will
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