Executive Summary This report seeks to evaluate the major issue facing eBay with regards to its international strategy. This will be done through the analysis of eBay’s competitive environment using the Porter’s 5 forces and positioning in the industry using the BCG portfolio matrix. Following which‚ we will proceed to identify the sustainable competitive advantages of eBay using the resource-based view of the firm. The core competence of eBay will also be discussed. Through an overview of the above mentioned
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Question 1: How did eBay pursue international growth? With exceeding 3.7 billion‚ more than a half of the world’s population‚ and Internet usage in the region rapidly growth at 406 percent‚ Asia became an attractive and lucrative marketplace for eBay to expand their business. Since 1995‚ eBay enjoyed strong revenue growth and was a dominant player in online auction industry. With previous experience of extending their business in Europe‚ North America‚ Latin America and failure in China and Japan
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Types of Measurement Scales Marc Waters MKT/441 June 9‚ 2014 Cyndie Shadow Types of Measurement Scales Introduction For this week’s assignment‚ students are to select four types of types of measurement increasing order of sophistication; they are Nominal‚ Ordinal‚ Interval‚ and Ratio. These are categories in which numbers are grouped. This paper will also demonstrate how they can be effective in surveys or questionnaires. Nominal The number we assign to some object‚ idea‚ or behavior is
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Who is an Unpaid seller? The seller of goods is deemed to be an "unpaid seller" (a) When the whole of the price has not been paid or tendered. (b) When a bill of exchange or other negotiable instrument has been received as conditional payment‚ and the conditions on which it was received has not been fulfilled by reason of the dishonour of the instrument or otherwise. The term seller includes any person who is in the position of a seller‚ as‚ for instance‚ an agent of the seller to whom the bill
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SMALL SCALE & COTTAGE INDUSTRIES (Their role‚ problems & prospects in India) (AN OVERVIEW) Small scale industries Definition The definition of small scale industries have changed from time to time. Earlier they were classified under two categories: * Using power with less than 50 employees. * Using no power‚ but strength of employees is more than 50‚ less than 100. However according to the latest definition a industry is said to be a small scale industry
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EBAY’S SERVICES What services does eBay provide? 1.1- THE ONLINE AUCTION MARKETPLACE Hailed as “The Customer Marketplace” by the Harvard Business Review authors‚ eBay provides an online auction platform for individual buyers and sellers‚ small businesses and larger corporations to get connected‚ trade and interact with each other. When Pierre Omidyar originally founded eBay in 1995‚ he was merely helping his wife sell her old Pez dispensers by connecting her to potential buyers. eBay remains true
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SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA: THE PROBLEMS AND PROSPECTS. By Abiodun Fatai1 Department of Political Science‚ Faculty of Social Sciences Lagos State University‚ Ojo‚ Lagos Nigeria. ABSTRACT Small and medium scale enterprises have long believed to be catalysts for economic growth and national development both in developed and developing countries. In Nigeria where private sector is not well developed SME is assumed to play the role of employment generation‚ facilitator of economic
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Pricing Strategies of Small Scale Industries With Reference to Mid Western Development Region of Nepal 1. General Introduction 1.1 Pricing Strategies In general terms price is a component of an exchange or transaction that takes place between two parties and refers to what must be given up by one party (i.e.‚ buyer) in order to obtain something offered by another party (i.e.‚ seller). Yet this view of price provides a somewhat limited explanation of what price means to participants in the transaction
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PROJECT TOPIC : SMALL AND MEDIUM SCALE ENTERPRISES DEVELOPMENT IN NIGERIA (A Case Study of Cassava Processing Industry) PROJECT PROPOSAL BACKGROUND TO THE STUDY Interest in the development of small and medium-sized enterprises (SMEs) and their contribution in the development process continue to be in the forefront of policy debates in developing countries. The advantages claimed for SMEs are various‚ including: the encouragement of entrepreneurship; the greater likelihood that SMEs will utilise
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dynamic role of small scale business in developing countries has long been recognized (Kayanula and Quartey‚ 2000). These small scale businesses can serve as engines through which the economic growth and employment objectives of developing countries can be achieved. However‚ for many years these rural enterprises have failed to grow beyond their micro enterprise nature and sometimes at best their small or medium size (Kayanula and Quartey‚ 2000). It is believed that private small scale businesses have
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