1. Introduction The report studies the market for the Axe range of Deodorants in India. Axe‚ a brand marketed by M/S. Hindustan Unilever Ltd. (HUL) in India‚ holds the market leader position in the nascent Indian deodorant industry. Though general information regarding market‚ image positioning etc. will cater to the complete Axe line of deodorants‚ product specifics will be restricted to the bodyspray segment alone. The report starts with an overview of the Indian market for Deodorants over the
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Dermavescent Laboratories‚ Inc. Dermavescent Laboratories‚ Inc. I. Summary of Facts A) Market – Dermavescent Laboratories‚ Inc. manufactures women’s personal-care products 1) Two primary markets a) Drug stores b) Food & Drug stores c) Sold through rack jobbers who receive a margin of 20% off the sales price to retailers 2) Dermavescent Laboratories‚ Inc. a) Sales of $258 million in 2005 b) Sales for Soft & Silky Shaving Gel were $3‚724‚000 at 1‚960‚000 units in 2005 c) Downward trend with a 0.32%
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Case Study ALLEGEX NASAL SPRAY Agenda Introduction Analysis Alternatives - Working Overtime - Adding an Operator - New Automated System - Overtime and Adding Operator Recommendation Conclusion Introduction Problem: In Cambridge we can only produce 15‚000 units of Allegex per week We cannot meet the demand of 19‚000 bottles per week Is there a way Cambridge can meet this demand? Purpose: Find an option that would be best suited for Pharma to
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{text:bookmark-start} Titanium powder metallurgy What is powder metallurgy (PM) and why do we use it? {text:bookmark-end} PM techniques are used to fabricate a wide variety of components. Typically a material‚ mostly metals‚ is reduced to a powdered form‚ compacted into the required shape and then sintered. After sintering‚ the component can be further machined as necessary. Powder metallurgy products are mostly used in the automotive and aerospace industries although every modern household
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AXE Body Spray Ethan Yang He Devi Saharaini MKT 602 National University Table of Content I. Introduction II. Marketing Mix 1. Product a. Product History b. Target Market c. Complete Product Line d. Product Packaging e. Store Packaging f. Competitor g. Product Life Cycle 2. Promotion h. Integrated mass communication i. Advertising i. Social Media ii. Online Advertising iii. Branded
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Business plan For Neem Aerosol Spray 1.1 – Mission of Neem Aerosol Spray: GREEN NATURE’s mission is to achieve business excellence through quality by understanding‚ accepting‚ meeting and exceeding customer expectations. GREEN NATURE follows International Standards on Quality Management System to ensure consistent quality of products and services to achieve customer satisfaction. 1.2 – Vision: Endeavor to attain a position of leadership in each category of its businesses. Attain a high
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Shhhhhhhhh!!! Snow sprayed everywhere‚ this made him mad this time. "I’ll get you!"‚ he yelled. The snow was perfect in Colorado‚ the warm afternoon made the snow slushy and perfect for spraying on relatives. My cousin‚ Jacob‚ is a younger and less experienced snowboarder. I would speed down the hill and wait what seemed like years for him to methodically trudged down. As he finally arrived at the bottom I decided to taunt him. "I beat you!"‚ I shouted mockingly. "My friend Aiden is about
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D MGT/216 DT - To Spray or Ban? An Historical Ethical Dilemma August 14‚ 2010 Malaria Malaria is a blood disease caused by the bite of a mosquito. In South Africa‚ it caused over 2.7 million deaths a year (Lawrence Berkley National Laboratory‚ 2010). There is no known vaccine that can cure malaria. The only solution is to eradicate the cause- the mosquito. A scientist named Dr. Paul Herman Muller made an insecticide-DDT (dichlorodiphenyltrichloroethane) in 1939. Although
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and viewing. In this chapter‚ you’ll learn specific strategies for analyzing and evaluating messages. N ISBN: 0-558-34171-3 ot long ago‚ while searching the Internet‚ I encountered a reference to an article describing “Pepper Power Bear Spray‚” which was created by a survivor of a grizzly bear attack for defense
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Marketing Project : AXE I/ The situation analysis {draw:frame} The environment Axe was inspired by another Unilever’s brand‚ Impulse. Like Axe‚ Impulse was a fragranced deodorant body spray for women that promised wearers male attention. Thanks to Axe’ success in France‚ Unilever decided to launch the brand in other European countries from 1985. However‚ in United Kingdom‚ the brand was renamed Lynx. Then‚ Axe encountered the same success in Latin America but it was less important
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